www.es22.com/f : Beyond Self-Service choosing...

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www.es22.com/f : Beyond Self-Service choosing of Mutual Funds Customer : Self-Service is fine, but now i need the Experts to come in and tell me which MFs to buy es22.com : Sir, we are experts as well, but much smaller than the biggies Customer : I can always visit their websites to see their recommendations. I need something better. es22.com : Right Sir, let's use Technology. We use Fuzzy Logic and Mashup to give you automated "common" list of MFs. We have taken 4 biggies - Value Research, Mint-50, Crisil and Morning Star. Each one gives its recommendations on a monthly basis, which is for public viewing and consumption. Customer : So u mean to say u will be show me that list of MFs which are commonly present in each of their recommended lists ! es22.com : Exactly, sir. We have developed this internal tool which does this. Do see this list for Sept 2011 in the photos below. Customer : So, now, err..., do my choices become 100% safe ? es22.com : We are not saying that, sir. But If Times of India, The Hindu, Deccan Herald and Taran Adarsh independently give 5-star rating to a newly released movie, I am sure there must be something about that movie. Our list is similar in concept. Note from eLakshya : We will be releasing this list on a regular basis through our newsletter. Do feel free to subscribe to our Newsletter at www.bit.ly/es22news , which would carry regular updates on our businesses ( Financial Services and Recruitment Industries). View or comment on sathish narayanan's post »

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