Unilever Extends Collaboration with Transinsight in the Field of Semantic Searching

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Ruslan David

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Feb 14, 2008, 10:16:14 AM2/14/08

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Unilever, one of the world's largest consumer products companies, will
continue working with Transinsight towards a tailored solution from
GoPubMed that meets Unilever Research's diverse scientific data mining
requirements. Today's searching is mostly split between Internet and
intranet searches. The integration of both worlds under one semantic
umbrella is the goal of a continuing collaboration between Unilever
and Transinsight, provider of solutions for knowledge-based semantic
search technology. Unilever has chosen Transinsight for corporate
semantic searching.

"GoPubMed is a fantastic semantic search engine that fits the needs of
most users searching biomedical literature from the MEDLINE database.
But we believe that the system can lead to a lot more insight and time
saving if users get the chance to customise the underlying knowledge
base so that the system can be used to search the Internet as well as
our in-house data", says Wendy Filsell, a senior informatician in the
Unilever Information Group. "For two years, GoPubMed has been in use
at Unilever with great success in the fields of nutrition and
metabolism, among others. We believe continuing to walk the road paved
with semantic technologies from Transinsight will bring us better
insights much faster."

Sincerely,
Ruslan David, MD

IFOMIS
eHealth Ontology Project
http://www.ehealthserver.com/ontology/

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