By the end of the OAP deadline, we would like to see a complete team page with the name of the team, a short description plus a few (at least one) reports corresponding to your surveys and experiments for testing your value proposition.
You should also write up one page report on your startup idea, focusing on what you have done to test whether this is a viable opportunity for a business. We want a summary of how many face to face interviews you did with customers and what you learned from the customer feedback. Do customers have the problem that you think they do? If so, how are they currently solving it and how much do they pay for that solution? Are they interested in your solution? Are they willing to pay you for it? Is there a different problem that they are much more interested in having you solve for them? Let us know if you are still pursuing the same idea or if you are changing to a new idea based on customer feedback.
In addition to the report, we encourage you to also submit either a link to your video presentation on YouTube (tagged with "Venture Lab 2012") or a link to your presentation on Slideshare.
For the youtube video, imagine you are giving a short presentation on what you did for OAP project for the class. Start with a brief description of your idea. Explain what you learned from customers and whether you modified the idea as a result of this feedback. Finally, whether you think this opportunity is worth pursuing for the OEP.
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