Fwd: Request for help with a focus group

[Bruno Mascarenhas புருனோ மஸ்கரனாஸ்]

The following is given as an information for candidates

Disclaimer 1 : This is Just an Information and not an Ad

Disclaimer 2 : We are not aware about PasTest

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From: Sherna D'Mello <sherna.d'me...@mba.mbs.ac.uk>
Date: Tue, Aug 17, 2010 at 4:04 PM
Subject: Request for help with a focus group

Dear Sir/Ma'am,

My name is Sherna D'Mello and I'm working with a UK medical exam preparation company PasTest (www.pastest.co.uk). I'm researching how students in India prepare for exams as part of our market research. I was hoping to be able to contact your subscribers through you as I would like to conduct a focus group with around 8-10 medical professionals each in Mumbai, Chennai and Bangalore. I'd like to assure you that the invitation makes no mention of the company name or any promotional material.

Let me first briefly introduce PasTest to you.  PasTest is the market leader in the UK medical and dental exam preparation market, offering medical student and professionals high quality exam revision resources and supporting them through their professional careers.  We offer our customers three channels to access our revision resources: courses, books, and online programmes.   The management team at PasTest has a passion for innovation.  We constantly invest in technology and product innovation to improve quality and reduce costs to our customers.  A good example is that our newly launched online programmes and interview preparation services have helped our tens of thousands students passed their exams and helped the company grow at a double digit rate. 

For any company in this area the Indian market is extremely attractive and we’d like to learn more about the type of products that are currently being used in India. Ideally we’d like to conduct short focus group sessions over refreshments with any students that might be willing to participate. As part of the market research team’s efforts to understand the market we’d like to what educational products are available for students and their opinions on the existing offering. The objective is to understand how Indian doctors prepare for exams such as the All-India post-graduate Medical entrance exams, the UK’s MRCP exam, and the USA’s USMLE.

The focus groups will take place in Mumbai, Chennai and Bangalore between the 13th  and 22nd of September and last between 1- 1.5 hours. Attendees will be paid Rs 800/- each and refreshments will be provided.

If you could help us informing your subscribers about this opportunity by posting the attached message on your website we’d be grateful. Do let me know if you help me. You can contact me at any time for further details or information.

Thank you so much for your cooperation.

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Best regards,
Sherna D'Mello
FT MBA 2010
Manchester Business School
Mobile: +44 (0) 77 601 77655
Email: sherna.d'me...@mba.mbs.ac.uk