Re: Gerson Lehrman for Sustainability
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MS
Mar 22, 2009, 3:07:42 PM3/22/09
to EDF Innovation Exchange Strategy & Planning
I would check out the Gerson Lerhman group and think about how EDF
could provide that role in the sustainability space. There is a real
need for a directory of experts on very particular sustainability
challenges. EDF could compile this directory and then charge a fee
for anyone who wished to get in touch with an expert. For instance,
lets say I have a issue with packaging. I could call the 5 leading
packaging experts in the world and spend an hour on the phone with
them, paying $400/hour for each call. EDF could make $100 out of that
$400 with $300 going to the expert. By becoming intermediary, EDF can
lower the transaction cost of doing business in the social
responsibility marketspace while creating an additional revenue
channel.
could provide that role in the sustainability space. There is a real
need for a directory of experts on very particular sustainability
challenges. EDF could compile this directory and then charge a fee
for anyone who wished to get in touch with an expert. For instance,
lets say I have a issue with packaging. I could call the 5 leading
packaging experts in the world and spend an hour on the phone with
them, paying $400/hour for each call. EDF could make $100 out of that
$400 with $300 going to the expert. By becoming intermediary, EDF can
lower the transaction cost of doing business in the social
responsibility marketspace while creating an additional revenue
channel.
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