4/16 Class

[lwink30]

Hey! Here are some notes on what we discussed yesterday in class. Feel free to add any additional information that I missed!

Risks: 

• decrease in gifts
• since there is a decrease in student enrollment, this will lead to a smaller pool of future donors

Opportunities:

• focus on the library (increase student work hours, cut librarian hours)
• "peer effect"
• increase out of state and international student attendance (positive correlation with revenue)
• increase social media marketing
• increase student-alumni networking

Additional potential ideas:

• Decrease library operation hours 
• Decrease book store hours
• increase tuition
• decrease the amount of aid given to individual students in order to provide smaller amounts to more students
• increase recruitment for out of state and international students
• increase price of gym membership (emphasize future growth in gym-- build rock wall, etc.)
• increase sports ticket prices
• increase athletic recruitment
• clinics/camps for local students run by student athletes