Pepsi logo price tag: $1,000,000
The new Pepsi logo was designed by the
Arnell Group in 2008. The listed prices include a complete branding
package unless otherwise noted.
New Zealand Banking Group logo price tag: $15,000,000
New Zealand Banking Group logo was redesigned in 2009.
Accenture logo price tag: $100,000,000
The new Accenture logo was designed by Landor Associates in 2000.
BBC logo price tag: $1,800,000
The BBC logo was redesigned in 1997.
British Petrol (BP) logo price tag: $211,000,000
The BP logo was redesigned in 2008.
