----Guys we have distribution case Tmr and our group most likely will be asked to present ...Q1 aakritiQ2 SidQ3 EktaQ4 vishal and SattuQ5 saurabh and ShresthPlease try and send in ur answers Befre you sleep today ...ThanksAakriti---------- Forwarded message ------------
From: "Sreeram S" <sree...@nmims.edu>
Date: 8 Aug 2012 14:30
Subject: Questions - also uploaded on BB
To: "Prashant Bankar" <prasha...@gmail.com>
Discussion Questions for Natureview Farms
1. How has Natureview succeeded in the natural foods channel?
2. What are the two primary types of growth strategies under consideration by Natureview?
3. How do the three options compare financially in terms of yearly revenue, gross margin, required investment, and profit potential?
4. What are the strategic advantages and risks of each option? What channel management and conflict issues are involved?
5. What action plan should the company pursue? What changes in the current marketing mix, sales, brand, and channel partner arrangements do you recommend in order to implement the action plan?
Warm Regards
Sreeram S.
Associate ProfessorSchool of Business Management
V L Mehta Rd, Vile Parle (W)
Mumbai - 400056. India
Tel: 91-22- 42355827 | Fax: 91-22-26114512 |
www.nmims.edu
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