Survey + workshops on Design for Behaviour Change, particularly for SMEs

[Dan Lockton]

Hi everyone,

As part of a collaboration between the Design Council's Behavioural Design Lab and researchers at a number of universities in the UK and Netherlands, we're looking for SMEs who have an interest in (design for) behaviour change, to take part in a quick survey, and potentially (if you're interested), a half-day focus group workshop in July.

Please, if you have a few moments, have a look at the survey and if you know anyone else who might be interested, please do pass this email on. Although the main focus is on UK organisations, you are welcome to take part from elsewhere.

The aim of the project, funded by the Arts & Humanities Research Council, is to help understand the links between behaviour change and innovation for startups and small companies, how you find out about it, and what opportunities there are for developing resources and assistance in this area. More info on the project website.

The workshops will be on 10 July (Royal College of Art, London) and 16 July (University of Warwick, Coventry), and participants will be remunerated for their time.

The survey link again - https://www.surveymonkey.com/s/sustainableinnovation and more background from the Design Council - http://www.designcouncil.org.uk/news-opinion/creating-sustainable-innovation-through-design-behaviour-change ; the project is led by Dr Kristina Niedderer from the University of Wolverhampton.

Thanks for your help, and best wishes
Dan

__________________
Dr Dan Lockton FRSA

Senior Associate, Helen Hamlyn Centre for Design, Royal College of Art

Age & Ability Lab and Work & City Lab
http://danlockton.co.uk | @danlockton | +44 (0)7754 211389

SusLab http://suslab.rca.ac.uk | Creative Citizens http://creativecitizens.co.uk

Design for Behaviour Change http://behaviourchange.eu
Design with Intent toolkit http://designwithintent.co.uk