To BCG’s network around the world,
I’m Karalee Close, senior partner and leader of BCG’s Technology Advantage practice, and I’m happy to be stepping in for Rich today to share my thoughts about digital transformation in our new reality.
Digital transformation was a priority for many organizations before COVID-19, but there’s been a material shift in the conversations I’m having with CEOs—in both the sense of urgency and the willingness to change how work is done. In fact, our research indicates that more than 80% of company leaders expect to accelerate digital transformation as a result of the crisis. It’s no longer an interesting concept; it’s a business necessity.
Despite this sense of urgency, few companies have achieved the results they had hoped for. I’ve seen a wide range of great ideas that fail to scale. I’d like to offer a few calls to action that can help reboot your approach to digital transformation, so it will deliver the value you need.
Reimagine your business with a digital-first mindset. Rethink some of the fundamentals of your operations. This requires innovation not only in products and experiences but also in core business processes. Data science has to be deeply embedded in the workings of your business, with data-driven leadership and
human-centered design key to lasting change.
Reset the investment portfolio. Refocus spending on driving
near-term business outcomes. Cut the tail of projects that are unlikely to deliver real value and shift to fewer, higher-value efforts in the core business. Near-term digital performance boosters have proven to bring margin increases of 12% to 20%. This is critical to business resilience and will fund the ongoing transformation journey.
Don’t let legacy IT be a bottleneck. As much as 85% of IT spending is focused on replacing or upgrading core systems, often without a clear path to innovation. Instead, companies can deliver two times the value—in half the time and at half the cost—by using a
data and digital-platform approach. Digital business transformation is decoupled from core IT transformation, allowing data to move faster, be more accessible, and become a new source of competitive advantage.
Recognize the human side of digital transformation. It’s about more than technology. Digital transformation depends on building new culture, skills, and ways of working, along with the
upskilling and reskilling of existing leadership and teams. Further, as the external environment remains highly uncertain, you need to replace traditional transformation approaches with
resilience principles, with agile sprints and focused teams driving rapid innovation.
We all know just how much the pandemic has upended the business landscape. With the right technology approach—and an environment that embraces learning—digital transformation can drive early and lasting value, so we’re ready for what comes next.
Karalee Close
Managing Director & Senior Partner
|
|
|
|
Boston Consulting Group
200 Pier Four Boulevard
Boston, Massachusetts 02210, USA | |
|
|
|