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 | | | | Bonus content from Stocks & Income: | The Insider Buying Signal Everyone Should Know About | There's one piece of public, free, daily-updated stock-market data that academic research has been pointing at for half a century as one of the most predictive signals out there: when corporate executives buy their own company's stock with their own money. | Most individual investors never look at it. | The data lives in a SEC document called a Form 4, which insiders have to file within two business days of any trade in their company's stock. The filings are public, free, and accessible at the SEC's site. Several free third-party tools pull every filing into one screen for easy reading (like our partners at AltIndex). | Today's edition is a practical walkthrough: what the signal is, why it works, what makes a good insider buy versus a weak one, and three specific stocks where the signal is flashing right now. | This is not financial advice. Always do your own research. Past performance doesn't guarantee future results. |
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| | What a Form 4 Actually Is | A Form 4 is a one-page SEC filing that any "insider" of a public company has to submit when they buy or sell their company's stock. Insiders include corporate officers, directors, and anyone who owns more than 10% of the company's shares. | The 2-business-day filing rule means you can know about an insider's trade within 48 (business) hours of it happening. The filing tells you who bought or sold, how much, at what price, and the type of transaction (open-market buy, option exercise, pre-scheduled sale). | That last detail matters more than people realize. We'll come back to it. |
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| | Academic Backing for the Insider Buying Effect | The most-cited piece of research on insider trading returns is a 1999 NBER working paper by Jeng, Metrick, and Zeckhauser (later published as "Estimating the Returns to Insider Trading" in 2003). They looked at every U.S. insider transaction from 1975 to 1996 and ran the numbers. | The finding: stocks that insiders bought beat the market by more than 6% per year on average. Stocks that insiders sold showed no predictive signal at all. | | That second part is important. Insider sales are usually noise (taxes, lifestyle expenses, diversifying a stake that's grown too big). Insider buys are the real signal, because the only reason an executive spends their own money on their own stock is because they think it's going higher. | Roughly a third of that outperformance shows up within the first month after the buy. The signal is useful, and it's also reasonably fast-acting. |
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| | What Makes a Good Signal vs. a Bad One | Not every Form 4 buy is equal. Here are four general filters you can use to help separate the strong signals from the weak ones: | 1. Open-market purchases only. A "Code P" buy on the Form 4 means the insider used their own cash to buy shares at the current market price. A "Code M" transaction is an option exercise, meaning the insider is buying the stock at a pre-determined, lower-than-the-market price. That doesn’t mean nearly as much as an open buy at current market prices. Codes M and P tell completely different stories; just remember that only Code P counts as real conviction. | 2. CEOs and CFOs first. A board member buying 1,000 shares is interesting. A CEO buying with their own money is more interesting. The CFO buying is possiblythe most interesting of all, because nobody knows the books better! | 3. Cluster buying. When two or more insiders independently buy the same stock within about a week of each other, the signal is far stronger than one executive buying alone. | | 4. Skip the 10b5-1 plans. These are pre-scheduled trading plans insiders set up months in advance to avoid trading on inside information. If a buy is flagged as part of a 10b5-1 plan on the Form 4, the timing isn't real conviction. It's a pre-scheduled buy that doesn’t mean much at all as far as insider information. |
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| | Three Stocks Where the Signal Is Flashing Now | Pulling from recent Form 4 filings and the per-ticker insider pages on AltIndex, three smaller-cap names worth a second look: | CEVA, Inc. (CEVA) | Semiconductor IP licensing, around $1 billion market cap. | In February 2026, the CEO, CFO, and a board member all bought shares with their own money within a few days of each other, right after the company posted a record quarter the market mostly shrugged at. That's a textbook cluster buy with CFO involvement, in a stock that was down about a third from its highs at the time of the buys (it's since rallied meaningfully, which makes the trade look smart in hindsight). | The full transaction history is on the AltIndex CEVA page. | DXC Technology (DXC) | IT services, around $1.5B market cap. | Just last month, CEO Raul Fernandez bought roughly $250,000 of stock in his personal account at around $9 a share. He's now bought more than 44,000 shares in the past year and sold none. DXC has been a tough story for years (IT outsourcing isn't a very “exciting” business), but the CEO is putting real money behind the turnaround. | Worth checking the AltIndex DXC page to see how it fits into the broader score. | Sprout Social (SPT) | Social media management software, around $400 million market cap. | In January 2026, CEO Ryan Barretto bought 93,984 shares in his own name for almost exactly $1 million at $10.67 a share. The stock has been steadily trending downwards since mid-2024, but the CEO still chose to put $1 million of his own cash behind it. That's about as clear a signal as you get from a single trade, although it’s not the only signal you should consider. | This and other insider transactions at SPT are up and running at AltIndex. |
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| | 🫡 See You Soon | Insider buying is one of the rare signals in investing that's free, public, updated daily, and has academic research behind it showing it actually works. A lot of people just don’t take the time to look at it. | The signal isn't perfect. Insiders sometimes buy stocks that keep falling. But across decades of data, the stocks executives have bought with their own money have outperformed the ones they haven't (and by a real margin). | That's our take, and that's today's edition. See you soon. | — Brandon & Blake of Invested Inc |
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| | ⭐️ What did you think of today's edition? | |
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| | | | ADVERTISING DISCLOSURES: 1) The author of the Article, or members of the author’s immediate household or family, do not own any securities of the companies set forth in this Article. The author determined which companies would be included in this article based on research and understanding of the sector. | 2) This email is a paid advertisement by i2i Marketing and does not constitute investment advice. Invested Inc. has been compensated $3,000 by i2i Marketing for the distribution of this profile and related marketing materials. We have not performed due diligence on the company and the information provided is for informational purposes only. We are not a registered investment advisor or broker-dealer. | Examples that we provide of share price increases pertaining to a particular Issuer from one referenced date to another represent an arbitrarily chosen time period and are no indication whatsoever of future stock prices for that Issuer and are of no predictive value. Our stock profiles are intended to highlight certain companies for YOUR further investigation; they are NOT stock recommendations or constitute an offer or sale of the referenced securities. | The information provided in Stocks & Income is for informational and educational purposes only and should not be construed as financial advice, investment advice, or a recommendation to buy or sell any securities. Stocks & Income is not a registered investment advisor, broker-dealer, or licensed financial planner. Always do your own research and consult with a licensed financial advisor before making any investment decisions. We may hold positions in or receive compensation from the companies or products mentioned. Disclosures will be made where applicable. | Stocks & Income, AltIndex, Finance Wrapped, The Chain, and Future Funders are all owned by Invested, Inc. |
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