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eToro is considered Highly Trusted, with an overall Trust Score of 90 out of 99. eToro is not publicly traded, does not operate a bank, and is authorised by three Tier-1 regulators (Highly Trusted), zero Tier-2 regulators (Trusted), zero Tier-3 regulators (Average Risk), and one Tier-4 regulator (High Risk). eToro is authorised by the following tier-1 regulators: Australian Securities & Investment Commission (ASIC), Financial Conduct Authority (FCA), and regulated in the European Union via the MiFID passporting system. Learn more about Trust Score or see where the different eToro entities are regulated.
Usability: As a multi-asset broker, eToro goes above and beyond to make the experience smooth for traders. For example, eToro provides the ability to select between trading CFDs and the underlying assets directly from the trade-ticket window. A subtle feature, but very useful.
Note: Crypto CFDs are not available to retail traders from any broker's U.K. entity, nor to residents of the U.K. or the Netherlands. In addition, cryptocurrency trading at eToro is not available in Russia.
eToro is a market-maker broker and lists a typical variable spread of 1 pip on the EUR/USD, which is slightly higher than the industry average. Considering its trading fees, retail traders don't choose eToro for its spreads, but rather for its social copy trading platform capabilities.
While trading bitcoin has become a little more expensive (when compared to its prior pricing at 0.75%), eToro has leveled the playing field on nearly 200 crypto assets with its 1% flat rate commission, which can be helpful when trading emerging cryptocurrencies that would have otherwise been more expensive (on its previous fee schedule).
Exchange-Traded Securities: In addition to trading CFD shares, eToro also offers zero-dollar commission for U.S. stock trading (not available to U.S. investors) and supports fractional shares. To learn more, see our
UK.StockBrokers.com review of eToro.
eToro offers an excellent mobile experience. The ease-of-use factor is high, and eToro delivers nearly all the same features across both its web platform and its mobile app, which multi-device clients will appreciate.
Apps overview: eToro provides two mobile apps: the eToro app and eToro Money for crypto and money transfers. Both apps are available on Google Play for Android, and Apple App Store for iOS devices.
Ease of use: Testing on Android, I found that the eToro mobile app maintains the look and feel of the web version, including useful functions such as dark and light mode themes, and synced watchlists that help to unify the platform experience across devices.
Charting: Like the rest of the mobile app, the charts are responsive and closely match the web platform experience, though just five indicators are present compared to 67 on the web. Drawing tools are missing from the app entirely and would be a welcome enhancement to an otherwise cleanly-designed and well-integrated mobile app.
Cryptocurrency wallet: The eToro wallet, known as eToro Money, is a separate mobile app where users can deposit and withdraw money and actual cryptocurrencies. The eToro Money Wallet closely resembles the look and feel of the eToro mobile app, and includes support for social trading.
Platforms overview: Ease of use and simplicity of design are at the heart of the eToro web platform experience, and carrying out basic operations is straightforward and painless. Traders gain access to functions such as the ability to create watchlists, as well as the option to add instruments simply by searching available markets. These design qualities helped eToro rank Best in Class in the Ease of Use and Beginners categories for our 2024 Annual Awards.
Trading tools: Another innovative tool from eToro is its CopyPortfolios feature, which groups traders into single funds for copy trading. CopyPortfolios help to bridge the gap for investors who want to use eToro on a passive basis, as they can create a portfolio based entirely on one or more CopyPortfolios. On the other hand, self-directed traders can also use CopyPortfolios to diversify their trading, making it a potentially useful tool for all eToro clients.
Cryptocurrency tools: eToro users can find crypto-trading ideas and copy other individuals or groups of traders across 108 supported cryptocurrency pairs. Investors looking to withdraw underlying crypto assets from their eToro account can use the eToro Mobile wallet app. This app acts as a custodian with a multi-signature scheme and closely mirrors the brand's forex mobile app.
Copy trading structure: Fully automated trading systems (i.e. algo trading) such as those supported on MetaTrader are not permitted at eToro. Therefore, when you copy another trader on eToro, you can be sure they are placing each trade manually. This is quite useful to know, as many other social trading platforms that aggregate the performance of traders usually permit discretionary (manual) trading as well as automated strategies.
eToro's research offering is competitive and continues to improve year-over-year. The addition of weekly video updates that include market analysis alongside research articles from in-house analysts has elevated eToro's research offering, bringing it into closer competition with the best brokers for market research.
Sentiment data: Only the trades of top traders at eToro are used to calculate sentiment data, rather than showing sentiment based on data from all users. This takes it a step above the usual sentiment tools brokers provide, and is similar to how CMC Markets displays this data.
Wall newsfeed: eToro uses a Twitter-style wall feed of collective commentary for each given instrument. This public feed appears as a stream of updates from other eToro users, designed to give you an idea of what other traders are posting about in the eToro network. As the content is sourced by eToro users, it can vary in quality. It is certainly unique; that said, I find content that is generated by in-house staff or from third-party professionals to generally be of higher quality.
While the eToro Learning Academy and blog offer a good number of videos, articles, and weekly webinars, the quality and volume trail educational leaders like AvaTrade, Saxo or IG. That said, eToro has made significant progress in this category, and the addition of new courses and content on the eToro Academy helped eToro earn Best in Class honors for Education in our 2024 Annual Awards.
Integrated educational tidbits: eToro provides extra details for beginners next to each symbol available within its platform, such as information about trading instruments (like the EUR/USD currency pair), and general facts to consider before investing.
eToro is great for retail traders who want to crowdsource investment ideas using the power of copy trading, or for highly-experienced active traders who want to be rewarded for sharing their ideas with other traders.
Less experienced traders that require some degree of handholding may find the user-friendly platform an added benefit. That said, I do not recommend eToro for active or high-volume traders, as higher spreads and small maximum trade sizes will be a limiting factor (unless you want other investors to copy your strategy). Algo trading is not supported at eToro.
eToro is trusted by over 30 million traders globally and is licensed to hold client funds and provide brokerage services in numerous countries. Founded in 2007, eToro is regulated in two tier-1 jurisdictions and one tier-2 jurisdiction, making it a safe broker (low-risk) for trading forex and CFDs.
The key to making money at eToro as a trader is making the right trading choices and risk-management decisions, so as to keep your average losses low relative to your average profits over time (whether you are trading manually or copy trading).
One challenge beginners may face with eToro is conducting sufficient analysis when deciding which investors to copy, and learning to look at more than just the absolute returns that a given trader has achieved.
eToro can act as a market maker or agency broker, depending on factors such as which eToro entity holds your account. Market maker brokers act as the counterparty to your trade, while agency brokers send your order to other market makers in return for rebates, profit-sharing, widened spreads and commissions. Check out my guide to the best market makers for forex trading.
An early pioneer in social copy trading, eToro was founded in Israel in 2007 as a financial trading technology developer. After launching its first product, it has since grown to service over 32 million registered users with an innovative platform that continually evolves to be one of the largest social networks globally, with clients in over 140 countries, and $7.5 billion in assets under administration. eToro has added ESG scores for over 2,700 tradeable stocks. The broker has also announced a partnership with Twitter for the use of $Cashtags.
This communication is intended for information and educational purposes only and should not be considered investment advice or investment recommendation. Past performance is not an indication of future results.
eToro USA LLC does not offer CFDs and makes no representation and assumes no liability as to the accuracy or completeness of the content of this publication, which has been prepared by our partner utilizing publicly available non-entity specific information about eToro.
At ForexBrokers.com, our reviews of online forex brokers and their products and services are based on our collected data as well as the observations and qualified opinions of our expert researchers. Each year we publish tens of thousands of words of research on the top forex brokers and monitor dozens of international regulator agencies (read more about how we calculate Trust Score here).
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