Mayayana wrote:
> I'm surprised that no company has managed
> to come out with a greatly improved product.
> The print quality keeps improving. The speed
> keeps improving. But given the undependability
> and the cost per print, especially for high
> quality images, I don't find printers to be very
> useful. The cost of ink is beyond absurd. It's
> almost high enough to justify buying a new
> printer when the intro cartridges run out. If
> printers came with full cartridges then it actually
> would be cheaper to just replace the printer
> when the ink ran low.
That's one of the reasons the teaser cart capacity had
to drop. At one time, the carts were generous enough, it
did indeed make sense to buy new printers rather than
buy replacement carts. So the number of prints in a
teaser had to drop. Even modern lasers, the teaser
toner cartridge has to be tweaked in the downward direction,
to make the pricing model work.
For the ink cartridge size, you can fit about three different
"quantity" SKUs into that footprint. You cannot fill the
inkjet cartridge absolutely full, because of the
pressure compensation mechanism - the cart has to be
sealed as well as possible to avoid dry-out, but at the
same time, you cannot have a large pressure differential
between inside and outside, or the "2 picoliter pumps"
cannot work against the pressure.
That's why there are patents on the "sponge material" inside
the cart. It's one mechanism used for managing the pressure.
*******
And the "thing" that started the chain reaction, was
Tektronix and the wax printer. The printer cost around
10K or so (our vice president who used to sit 300 feet from
my desk, had one). The business model changed to "rental
consumables" - you could pay some price per month, and
not only was the printer provided for free, you would
get a certain quantity of wax. So after you'd owned it
for a number of years, the printer was paid for, and every
month after that would mean a big profit for whatever company
was running the scheme at the time. I don't know if we kept
ours through that interval. I think I was allowed to print
a single page on that thing once :-) What a privilege :-)
I had to ask the VP secretary for permission.
https://en.wikipedia.org/wiki/Solid_ink
So when the makers of other printers saw that model,
they didn't wait to see the P&L statement of the
company managing the operation. They went nuts.
And were only too eager to offer printers at
material cost, and inks "more expensive than gold".
Praying for idiots to come along, who could not
do sums or figure out their monthly expenditure on
carts etc., to fork out huge wodges of cash.
Even the products my company made, our pricing
people had to mull those two choices for pricing
models. And in many cases, it was staring at the
competitor pricing sheet that made the decision,
rather than a "coin flip". So when a pricing model
takes hold, it can be infectious.
Paul