"Woke soccer star Megan Rapinoe adds to Subway's failure in 2021, over
1,000 stores close amid backlash"
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https://www.wnd.com/2022/05/woke-soccer-star-megan-rapinoe-adds-subways-
failure-2021-1000-stores-close-amid-backlash/>
"Subway has struggled in the year since it hired soccer star and left-
wing activist Megan Rapinoe as a national spokeswoman, with hundreds of
stores closing across the nation.
The fast-food chain -- whose best-known spokesman, Jared Fogle, went to
jail for child pornography possession in 2015 -- hired Rapinoe as a
pitchwoman early last year.
One commercial featured the purple-haired anthem protester knocking food
out of a man's hand with a soccer ball.
Hiring Rapinoe didn't help the company's fortunes, however: In 2021,
1,043 Subway locations closed, the New York Post reported Thursday.
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The chain already had been losing stores in the two years before she
became the chain's pitchwoman.
At the height of the coronavirus pandemic in 2020, Subway lost 1,609
stores. In 2019, it lost 999, the Post reported.
Rapinoe's left-wing political activism, especially her kneeling in
protest during the national anthem, made some franchise owners and
customers very unhappy with the chain's decision to make her the face of
the brand.
The soccer star was one of the first to follow the example of then-NFL
quarterback Colin Kaepernick, who sat and then kneeled for the anthem to
protest racial injustice in August 2016.
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"Being a gay American, I know what it means to look at the flag and not
have it protect all of your liberties. It was something small that I
could do and something that I plan to keep doing in the future and
hopefully spark some meaningful conversation around it," Rapinoe told
American Soccer Now in September of that year.
"It's important to have white people stand in support of people of color
on this. We don't need to be the leading voice, of course, but standing
in support of them is something that’s really powerful," she added.
Some franchise owners complained about Rapinoe as she and most of her
teammates on the U.S. Women's National Team protested in advance of the
Tokyo Olympics, where they finished a disappointing third.
“Spending our money to make a political statement is completely and
totally out of bounds,” one Arizona franchisee said last July on a
discussion forum hosted by the North American Association of Subway
Franchisees, according to the Post.
Another location owner shared that customers had boycotted the store over
Rapinoe.
Yet another franchise owner wrote that Subway needed to stop running the
national commercial featuring the divisive athlete.
“The ad should be pulled and done with. It gets tiring apologizing," the
person said, according to the Post.
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Overall, Subway has shrunk across the nation by 22 percent since 2016,
the outlet reported.
In comparison with other fast-food chains, this is drastic.
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Overall in 2021, McDonald's lost 247 locations in the U.S. -- 2 percent
of its total. From 2019 through 2021, the burger chain lost 3.4 percent
of its American locations, which is small compared with Subway's 15
percent loss in that time.
A Subway representative told the Post that the chain is “making strategic
enhancements to our vast footprint and making sure our restaurants are in
the best format and locations" and that it is "already seeing our efforts
pay off with profitability per restaurant increasing as our restaurants
begin to operate at a higher level and with more efficiency.""