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Google Acquires Teracent
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Tomi H�s�
Dec 22, 2009, 3:54:59 AM12/22/09
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Displaying the best display ad with Teracent
November 23, 2009
"we're pleased to announce today that we've entered into a definitive
agreement to acquire Teracent. The transaction, which is subject to
various closing conditions, is expected to close this quarter."
"As you know, we've been busy releasing new features and products to help
improve display advertising on the web for everyone. We believe that
Teracent's technology fits neatly into these efforts."
"Teracent's technology can pick and choose from literally thousands of
creative elements of a display ad in real-time - tweaking images,
products, messages or colors. These elements can be optimized depending on
factors like geographic location, language, the content of the website,
the time of day or the past performance of different ads."
http://googleblog.blogspot.com/2009/11/displaying-best-display-ad-with.html
November 23, 2009
"we're pleased to announce today that we've entered into a definitive
agreement to acquire Teracent. The transaction, which is subject to
various closing conditions, is expected to close this quarter."
"As you know, we've been busy releasing new features and products to help
improve display advertising on the web for everyone. We believe that
Teracent's technology fits neatly into these efforts."
"Teracent's technology can pick and choose from literally thousands of
creative elements of a display ad in real-time - tweaking images,
products, messages or colors. These elements can be optimized depending on
factors like geographic location, language, the content of the website,
the time of day or the past performance of different ads."
http://googleblog.blogspot.com/2009/11/displaying-best-display-ad-with.html
Teracent
http://teracent.com/
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