fabyben wardun deahana
Angelique Syria
I have a dream. My dream is that the numbers, the numbers that so many managers agonize over in our industry, are just as accessible as guest service and employee engagement. Let me put this another way for more clarity: I want you and the other leaders and managers in your hotel to be just as comfortable dealing with the numbers as you are dealing with guests and colleagues.
When we look at a college or university hotel management program, it invariably has an accounting for hospitality management course or a course by a similar name. Look inside these courses and you are likely to find all kinds of accounting stuff, from T accounts to trial balances to general ledgers, financial analysis, problem solving, cash flows, balance sheets and profit and loss statements. All of this is OK for a finance major but why are we teaching this to our hotel management students? Repeatedly I have heard from colleagues over the years just how much they hated accounting in hotel school. Over and over again I hear from leaders just how little they learned. Recently, I am hearing from schools too. They tell me just how poor the comments and ratings are for their hotel accounting courses.
I remember when I was taking Certified Management Accounting courses many moons ago. We had a law course. Business Law I believe it was called. And guess what? They did not have us prepare a case or defend a client. They did not even have us prepare any summations. They did not have us definitively answer any questions. What they did teach us were some principles and concepts that were in line with where we were at in relation to our other learning. It was not over our heads and when we were finished I had some basic understanding of business law concepts and still do today.
This module analyses the techniques of financial appraisal in a series of decision-making contexts. It provides a brief introductory examination of the principles of financial management and financial reporting and their links with accounting, finance, economic and organisational theory, highlighting their links to corporate governance and stakeholder institutions. In doing so, it enables students to acquire an understanding of company performance through the analysis of accounts, whilst critiquing their usefulness for the needs of stakeholders. After that, the module examines sources of finance and mechanisms for financial planning in a variety of organisations, together with a range of financial management tools and concepts available to managers to facilitate financial decision-making. Finally, the module also provides the basics of management accounting and controls as a decision-making set of tools to aid business strategy and performance. As a result, the module provides a foundation of knowledge and understanding as a basis for further in-depth study of financial modules or the dissertation.
The document provides an overview of finance and financial markets. It discusses key concepts such as financial assets, investing, raising money through equity and debt financing, and the functions of corporate finance departments. It also examines the relationship between accounting and finance, the importance of cash flow, and conflicts of interest between various stakeholders.Read less
Intellectual property, or IP, is a category of property that includes creations of the mind. It includes everything from the catchy tune of your favorite pop song, the distinctive logo on your cool sneakers, the unique design of the latest smart phone, to the secret recipe of your favorite fast-food chain or soft drink.
Intellectual property rights are like invisible shields, protecting your creations from being used without your permission. They ensure the creators, innovators, or inventors are rewarded for their creativity. Think about J.K. Rowling and the Harry Potter series, or Steve Jobs and Apple, Incorporated. Without IP rights, they would not have been able to profit from their creativity and innovation. By having that invisible shield protecting their creations, others have been inspired to also think outside the box.
The United States Patent and Trademark Office, or the USPTO, is deeply committed to fostering IP education for community college students. Through a variety of resources, programs, and events, the USPTO aims to equip the next generation of creators and innovators like you with a thorough understanding of IP.
The US Patent and Trademark Office (USPTO) provides training, education, and capacity building programs designed to foster respect for intellectual property (IP) and encourages development of strong IP enforcement practices by US corporations, universities, and trading partners.
Topics address recently identified current events, skills, knowledge, and/or attitudes and behaviors pertinent to the technology or occupation and relevant to the professional development of the student. Learning outcomes/objectives are determined by local occupational need and business and industry trends. Topics may vary.
An experience external to the college for an advanced student in a specialized field involving a written agreement between the educational institution and a business or industry. Mentored and supervised by a workplace employee, the student achieves objectives that are developed and documented by the college and that are directly related to specific occupational outcomes. This may be a paid or unpaid experience. This course may be repeated if topics and learning outcomes vary.
An experience external to the college for an advanced student in a specialized field involving a written agreement between the educational institution and a business or industry. Mentored and supervised by a workplace employee, the student achieves objectives that are developed and documented by the college and that are directly related to a specific occupational outcome. This may be a paid or unpaid experience. This course may be repeated if topics and learning outcomes vary.
Skill development in the creation of showroom or retail store window/interior displays that sell merchandise. Study of the basic techniques of store planning, mannequin dressing, alternate form design, and display space conceptualization and implementation.
Instruction in the techniques used to analyze the fashion image of individual clients. Emphasis on personal coloring, seasonal color harmonies, appropriate fabric textures, body proportion and silhouette, figure, facial and hair analysis, and wardrobe coordination. Study of fashion image consultant business practices and job qualifications.
A survey of fashion direction, publicity, and fashion event coordination. Emphasis on fashion show production from idea to runway including theme development, stage/set design, choreography, music coordination, lighting, line-up, model fittings, rehearsal, and press kit development.
A general study of textiles with emphasis on factors that affect the hand, appearance, and performance in clothing use. Examination of the properties of natural and man-made fibers, how yarn is formed, methods of production, and the properties of a variety of fabrics. Application of textiles used in the apparel industry.
Survey of the evolution of fashion change, traced through garment development from ancient times to present day. A study of customs and silhouettes of each historical period and their modern day adaptations.
A study of the effects of eastern and western cultures on the development of fashion. Examination of the relationship of social, psychological, economic, demographic, and lifestyle trends to fashion trends.
Survey of the world of fashion businesses. Introduction to the creation and merchandising of fashion through the study of fashion vocabulary, the fashion process, fashion publications, and career opportunities.
An advanced managerial approach to advertising program and campaign development for both profit and non-profit organizations. Emphasis on developing an advertising strategy as a component of the total market mix.
A study of how marketing meets consumer needs. Covers consumer behavior as it affects marketing. Topics include needs, motivations, perceptions, and attitudes of consumers, and the influence of social class, culture and subculture on consumer behavior and behavior research are discussed in depth. Course addresses strategies for creating customer values and trends in customer behavior. Case studies are used extensively.
Designed to enhance student understanding of the marketing, environment and the dynamic interrelationships of the functions of marketing price, channels of distribution, promotion, and product responsibility. Provides a simulated marketing environment for experience in marketing decision-making and provides practical experiences in analyzing market cases for the students.
Overview of the selling process. Identification of the elements of the communication process between buyers and sellers and examination of the legal and ethical issues of organizations which affect salespeople.
Explore electronic tools utilized in marketing; focus on marketing communications in developing customer relationships. Explore the social media driven marketing environment and focus on the internet and other technologies that have a profound effect on marketing today.
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