Ok the ipa is a zip of an app.
Now let's deal with what I asked:
Is it possible that inside it there is an .app file,
that is
that kind of file that is runnable inside the iOS simulators
like XCode iOS simulator (Mac OS) or Microsoft iOS Simulator (Windows)?
It is not important that the .app file is inside the ipa.
I think that a different command on your Mac server can produce it and make the downloading possible from the dashboard.
the same that is now for the ipa file.
I know that your paid accounts are different from free ones
but
in this case it's not like having the XCode project
instead
it is just having
a file that can be loaded into an iOS simulator.
Instead of running on a physical device or an emulator.
Regards