From CNY ASTD MESIG: Upcoming National ASTD Free Webinar

[Amy Bartolotta Co-Chair of the Performance Management SIG]

Good morning!

If you are a national ASTD member, please consider registering for the
following webinar on measurement. Enjoy!

Measuring the Value of Learning

June 27, 2012 at 2 p.m. ET
Speaker: Reuben Tozman
Your learning outcomes are set. Your assessments are aligned with your
learning outcomes. Your student scores show that many students have
learned or not learned what you set out for them to achieve through
your carefully-designed curriculum. What is missing?

For one, you don't know whether the learning has been valuable to the
individual or to the organization. Second, you don't even know what
your students actually learned. What you do know is how well students
performed on a test at a given time on a given day, and you probably
intuitively know that if they had taken the test on another day, the
scores may be very different.

Your marketing department, on the other hand, uses a rich set of tools
to see whether the online content clients consume through the website
has led to any sales, leads, or better company performance. Isn't that
what we care about too? What web analytics can show is the value
derived from content on the web. That sounds like something L&D can
use. This session will explore new possibilities for measuring the
impact of learning initiatives.

To Register:
https://astdevents.webex.com/mw0306ld/mywebex/default.do?nomenu=true&siteurl=astdevents&service=6&rnd=0.06302255368077925&main_url=https%3A%2F%2Fastdevents.webex.com%2Fec0605ld%2Feventcenter%2Fevent%2FeventAction.do%3FtheAction%3Ddetail%26confViewID%3D1008540415%26%26%26%26siteurl%3Dastdevents