March 2010 MEG Job Opps and Events

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Hakim Bangash

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Mar 15, 2010, 7:28:23 PM3/15/10
to Media & Entertainment Group, Kim Bangash
Greetings Group,
Been so long seems like it was yesterday.
Six job opportunities and three events detailed below.  I kinda like that Pillsbury Dough commercial contest.
Feel free to reach out to the contact person directly.
Or drop a line with any questions.
Regards,
Kim
Media & Entertainment Group
 
JOB OPPORTUNITIES
  1. Head of Online Marketing, major Independent Film company
  2. Product Manager: Content Creation, Audible
  3. Business Analyst, TradeWeb, Thomson Reuters
  4. Sr Manager, Digital Media Marketing at A&E Television Networks
  5. Filmmakers Wanted for TV Commercial Ad Contest
  6. SENIOR DIRECTOR-ADVANCED TECHNOLOGY, LEADING MULTIMEDIA SPORTS ENTERTAINMENT COMPANY 
EVENTS
  • March 22 - Gotham Media Digital Seminar, NYC
  • March 25 - Horowitz Multicultural Media Ecosystem, NYC
  • March 31 - BRITE Conference, NYC
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Head of Online Marketing role related to independent film industry
New York, NY
Contact: Martin Herbst meh...@yahoo.com
A friend of Martin's is recruiting for this role. Looks pretty interesting for somebody with good online marketing experience and interest in the entertainment industry. Let Martin know if you are or somebody you know is interested and he'll put you in touch with her.
Memo:
"I'm helping a friend recruit for a "head of online marketing" role related to the independent film industry and located in NYC. I know it's an off-chance, but thought I'd also send this along since you went to NYU and may know someone who'd fit the profile (or perhaps your nyc area friends might know someone)..
 
It'd be an AMAZING role for the right person. My guess...good for someone who is highly analytical, maybe 5 - 10 yrs work experience, with great hands-on experience/success in all types of online marketing - paid & natural search, email, affiliates, etc. (maybe was an online media planner at one point at an agency...or is there now). knows the basics of acquisition, retention, testing/learning, etc. - very metrics driven.
 
The search is "blind" (can't give company name), but trust me...great firm and the person would be forging new ground in online marketing.
 
If you know of anyone who might be interested and is a good fit - feel free to pass this job description along and have them contact me."
 
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Product Manager: Content Creation, Audible
Newark, NJ
Contact: Jason Ojalvo jason_...@hotmail.com
When contacting recr...@audible.com, please include a cover letter with your resume. Only qualifying candidates will be contacted.
Do you have a passion for emerging businesses and building and managing new products from the ground up? Audible.com (a wholly owned subsidiary of Amazon.com), which is the Newark, NJ-based (minutes by train from Manhattan) leading provider of audiobooks and spoken digital media entertainment on the internet and iTunes, seeks a seasoned, creative, and business-minded product development professional to be the Product Manager for Content Creation at Audible.com.
The Product Manager will work directly for the Vice President of Content Creation, and will be the key player that builds, launches, and then runs an innovative new service product in the audiobook space, working closely with engineering, marketing, business development, audio production, and other functional teams. The role requires a vision and consideration of long-term product quality and customer satisfaction, and calls for an individual with entrepreneurial drive and extraordinary flexibility to manage all aspects of product development, both large and small. You will manage the day-to-day optimization and developments for this product/ service, and utilize your deep experience in daily/weekly optimization of the product and the development of the product roadmap, and have also led new feature development. The individual is a gracious partnership manager, can navigate the internal organization with skill and charm, and a sixth-sense for providing tools and services that audiobook industry stakeholders want and need (often before they know they want and need it!).

Key Responsibilities:

  • Manage the development of  product and service features, including: identifying customer needs, generating and managing market and product requirements documents, prioritizing tasks, project managing, driving product releases, and owning ongoing management of the products.
  • Handle minute-to-minute oversight of the new Audible product/service, including all of the above tasks.
  • Understand and analyze financial models, and create basic revenue and cost models for product initiatives.
  • Fiercely prioritize among competing opportunities, balance customer needs with business priorities, articulate rationale behind decisions.
  • Work closely with technical and creative departments.
  • Define, analyze, track and improve key product metrics.
  • Work closely with marketing to develop marketing plans and campaigns for products.
  • Monitor competition and evaluate our positioning in the context of the markets we serve.
  • Summarize all developments in the product/project for senior management

Skills/Experience Requirements:

  • BS/BA or equivalent, MBA highly desirable
  • 5+ years product management experience, ideally in consumer internet products
  • Proven experience in website/software design and development
  • Past experience as a software developer a plus, but not required
  • A passion for pushing the envelope required; a passion for audiobooks a plus.
  • Broad experience with web-based products and services such as social media, SEO and how they are utilized and interact
  • Experience developing customer requirements such as business cases, use cases, functional requirements, including financial plans and cost / benefit analyses.
  • Proven ability to influence others, inspire staff, and “manage up”
  • Direct experience in digital media or more specifically the audio market a plus, but not required
  • Experience managing projects, milestones, tasks and deliverables (ideally in an Agile Scrum fashion)
  • Strong analytical capability and a solid understanding of key financial and business metrics.
  • Team player with the ability to work effectively in matrix organizations
  • Equally adept at managing tech teams, financial quant jocks, and highly-creative artists.
  • Ability to build excellent rapport with partners and manage relationships.
  • Superior writing skills
  • Entrepreneurial spirit
 
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Sr Manager, Digital Media Marketing at A&E Television Networks
Job Title: Sr Manager, Digital Media Marketing
Department: Digital Media
Reports to: Director, Digital Media Marketing
Location: New York, NY
Interested candidates should apply at: http://www.aetn.com/careers.html
A&E Television Networks is seeking an ambitious, goal-oriented digital marketer to grow traffic to each of 10+ consumer facing online sites. With specific focus on history.com, mylifetime.com, biography.com, and aetv.com, this individual will manage day-to-day SEO and SEM efforts while assisting in the development and execution of a broader digital audience development strategy.
Primary Responsibilities:
SEARCH ENGINE OPTIMIZATION (SEO)
• Increase the visibility of AETN web properties on key search engines (Google, Yahoo, Bing, and Ask) through the execution of SEO best practices
• Serve as the primary liaison between AETN and external search engine optimization agency
• Project manage SEO initiatives - defining, documenting and tracking requirements through each phase of development from inception to launch
• Partner with AETN digital site producers, editors, designers, and developers to ensure that agency recommendations are implemented effectively for all assets
• Proactively anticipate and resolve critical SEO issues, identifying long term solutions to reoccurring challenges
• Influence the content development process by surveying the natural search landscape and pinpointing areas of opportunity for large scale traffic growth
• Assist with link building, social media, online PR and digital grassroots efforts that benefit SEO
• Educate coworkers on SEO best practice guidelines and partner with external agency to delivery SEO training sessions
• Track performance of SEO investments by monitoring keyword visibility and organic traffic to each site
SEARCH ENGINE MARKETING (SEM)
• Increase ROI of AETN pay-per-click (PPC) Search Engine Marketing investments by growing traffic to digital properties across all key metrics (video views, page views, unique visitors, registrations, game plays, etc)
• Supervise external Search Engine Marketing agency, reviewing and approving ad creative, segmentation strategy, bid management, etc.
• Partner with multiple internal departments (Digital Media, Consumer Marketing, Ad Sales, Consumer Products, etc.) to ensure that SEM campaigns align with broader organizational priorities
• Track performance of SEM campaigns by analyzing ROI at the domain, ad group and key phrase level
• Drive campaign optimization by testing new strategies and reacting to performance data
OTHER
• Assist with the development of a broader (non-search) digital audience development strategy
• Prioritize audience development opportunities by conducting cost benefit analyses
• Benchmark performance of online marketing campaigns against key competitors
• Integrate search marketing campaigns with other online and offline tactics by facilitating meetings and information exchange with other members of the marketing team
• Support the planning, execution and tracking of display and rich media campaigns
Required Qualifications:
• 7-10 years marketing experience, with 5+ years in a digital media environment
• Expert level knowledge of white hat SEO techniques
• Comprehensive understanding of each element of paid search (bid management, keyword targeting, quality score optimization, copy writing, landing page selection, etc.)
• Proven ability to “move the needle” through the creation, implementation and management of large scale search campaigns
• Extremely detail oriented with exceptional organizational and project management skills, accustomed to multitasking in a fast-paced environment
• Strong analytical skill set, capable of analyzing and reacting to traffic trends - working knowledge of the following tools: Omniture, Google Analytics, Google Webmaster Tools, Dart, Hitwise and ComScore
• Familiarity with html, CSS, Flash, MRSS, CMS tools, IA best practices, and the technical components of online video / gaming
• BA/BS. Masters in marketing, business or a digital field a plus.
• Extraordinary communication and interpersonal skills
• Proficiency in Microsoft Excel, Word and PowerPoint
• Passionate about search, marketing, and digital entertainment with finger on the pulse of the latest industry trends
 
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Business Analyst, TradeWeb, Thomson Reuters
Jersey City, NJ
Thomson Reuters is the leading source of intelligent information for the worlds businesses and professionals, providing customers with competitive advantage. Intelligent information is a unique synthesis of human intelligence, industry expertise and innovative technology that provides decision-makers with the knowledge to act, enabling them to make better decisions faster. Through its more than 50,000 people across 93 countries, Thomson Reuters delivers this must-have insight to the financial, legal, tax and accounting, scientific, healthcare and media markets, and is powered by the worlds most trusted news organization.
 
Tradeweb is a leading over-the-counter, multi-asset class marketplace, and a pioneer in the development of electronic trading and trade processing. The company provides services in the fixed income, derivatives and equity markets to clients in more than 50 countries. Since 1998, Tradeweb has operated a global trading network, which harnesses the distribution of the major investment banks with over 2,200 institutional clients. With its expansion into the equity markets, Tradeweb is leveraging AutEx, the industry leader for 40 years in providing indications of interests, and Thomson Order Routing, a global FIX network with more than 6,000 connections to over 750 firms.
 
Support Senior Management by performing in-depth financial and business analysis (with an emphasis on building detailed financial models), providing support in the business decision-making process and preparing financial and operational dashboard/metric reports for Senior Management and the Tradeweb Board of Directors, and conducting ad hoc evaluations/presentations. This person will play a key role in supporting both the Market Managers and Business Development groups.The business analyst will have 3-7 years experience in an analytical-intensive financial analysis role. Candidates must possess strong analytical and financial modeling skills, proficiency in accounting/financial statement analysis, and strong presentation abilities.  In addition, this person must be self-motivated, comfortable working in an intensive, team-orientated environment, as well as posses strong interpersonal skills.  M&A experience a plus
 
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Filmmakers Wanted for TV Commercial Ad Contest
How would you like to make a commercial for an iconic American brand, get your ad on television, and get a crack at $15,000 in cash?
This is your chance to leap-frog the traditional advertising industry, and go straight to television! Zooppa is looking for talented film makers to create 15-second broadcast-ready commercials.
There is $15K available for awards, including $10K for first place.
Check out Zooppa for details:
Zooppa is a platform that gives film makers the opportunity to create commercials for top brands. Zooppa members have earned over $550,000 creating ads since 2007.
Mike Del Fierro Campaign Manager at Zooppa
 
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SENIOR DIRECTOR-ADVANCED TECHNOLOGY
Position Title: SENIOR DIRECTOR-ADVANCED TECHNOLOGY
Reports To: VICE PRESIDENT, INNOVATION
Contact person: Chris Walker, KG Group
Description: The incumbent will be responsible for establishing and executing large scale, long term strategic technology development programs that will positively impact the company’s competitive position.
Responsibilities:
* Work with company’s content and corporate planning units to identify significant development opportunities with substantial technology foundations
* Develop frameworks and technical architectures for creating or inventing the technology needed to capitalize on these opportunities
* Develop and execute plans that will deliver technically useful solutions, complete through demonstration of fully functional proof of concept
* Prepare an implementation roadmap for each successful project in partnership with the company’s Emerging Technology, Engineering, Information Technology and Digital Media technology teams
* Represent the company in technical dialogue with major technology partners and customers regarding technical development opportunities and technologies for the next generation of media acquisition, production and distribution
* Hire and manage Engineers with expertise in electrical, mechanical and computer science
Qualifications: A team player with good coaching skills, a collaborative approach to people and project management, and a sense of humor. Should possess self-directed ability to identify and attack challenging problems. Significant experience in leading teams of highly motivated professionals to positive outcomes.
1. Bachelors in relevant Engineering/Science discipline
2. Relevant industry experience with recent experience in a Senior Manager/Director role
3. Demonstrated familiarity with core media industry technologies including baseband and IP media transport, video compression, broadcast signal processing, video and IP routing and switching, image acquisition and digital image manipulation, and nonlinear production systems
4. Recent experience with at least one professional application development environment
**Desired** MBA / Masters degree in any Engineering discipline
If this opportunity excites you, we’d love to hear from you right away!
For immediate consideration, please contact me via email chr...@kggroup.com
 
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Monday, March 22, 2010
Frankfurt Kurnit Klein & Selz PC (488 Madison Ave. 10th Fl - Bwt 51st and 52nd Streets), New York
This hands-on seminar will examine the balance that goes into determining what intellectual property must be licensed and what can be used free of charge in the creation of digital and traditional media. Expert panelists will discuss the application of law, precedent and the determination of what constitutes "Fair Use." This program will be extremely valuable to media and technology attorneys as well as to content producers who must deal with these issues on a regular basis.
 
 

Multicultural Media for Multicultural America Forum Registration

March 25, 2010, The Roosevelt Hotel, NYC, 7am (registration) - 12:30pm.

Come to network with Hispanic, African American, Asian, and global TV, technology, and advertising execs, and get the latest Horowitz survey data on multicultural/Hispanic consumers! On the cusp of Census 2010, this year’s theme is The Multicultural Media Ecosystem.

We’re all grappling with enormous shifts in how, when, and where consumers interact with media brands. Blockbuster Census 2010 data will likely be even more transformative than Census 2000 for affirming that multicultural America is America, and multicultural media is American media. And it’s now multiplatform. The forum will focus on the dynamic, ever-changing relationships between television/broadband content providers, advertisers, distributors, and consumers in an increasingly complex, multiplatform media environment. Call 914-834-5999 for more information.  http://www.horowitzassociates.com/store/index.php?app=ccp0&ns=prodshow&ref=REGISTRATION&sid=sm431f412ow32208427u7w0c55b874a0

 
 
Wednesday, March 31, 2010
Columbia University, 116th Street and Broadway, New York City, New York, NY
BRITE '10
March 31-April 1, 2010
Roone Arledge Auditorium, 1st Floor, Alfred Lerner Hall
Columbia University, 116th Street and Broadway, New York City
 
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