The Friction Project The Asshole Survival Guide will be published in September, so my main focus these days is on preparing for the launch. But I am devoting a couple hours each day to a long-term effort with my co-conspirator Huggy Rao on the causes of and cures for dysfunctional organizational friction (and on the times and ways that friction is a good thing). This learning adventure was sparked by the stories, struggles ,and strategies that we heard from leaders and managers in all kinds of organizations since we published our scaling book in 2014: From big organizations like InBev and The Gates Foundation, medium-sized start-ups like Philz Coffee, and even small start-ups like Pulse News (before it was acquired by LinkedIn). Huggy describes such conversations with leaders, managers, customers, clients about the causes and cures for friction as “50% therapy, 50% organizational design work.” We have been struck by how difficult it is for people to get simple things done in even small organizations, how the frustration drives them crazy, and the resulting fatigue from dealing with such obstacles day after day can destroy their will to do what is best for their clients and customers, teams, and themselves (including the will to remove the causes of such friction). In response, we’ve started working on a multi-year learning adventure, which we call “The Friction Project.” It is part of our Designing Organizational Change Project, which is hosted by the Stanford Technology Ventures Program. We are planning to write cases, do traditional academic research (we are supporting related research by colleagues and students), teach classes to Stanford students and executives where friction is a core topic, and are talking with senior leaders about experiments or pilot programs that they might try to reduce unnecessary friction. Our recent and current efforts focus on two kinds of “friction products.” Short pieces. We’ve written a few pieces on the causes and cures for destructive friction. This post on LinkedIn and Harvard Business Review online describes how our d.school students used human-centered design to reduce friction, frustration, and despair-- and amplify dignity--for clients at a social services agency. My post at LinkedIn and Medium on Why Your Job is Becoming Impossible to Do speculates about why people in too many organizations have strong incentives to add friction and complexity, and few, if any, incentives for removing these maddening impediments. And I joined my former student and research assistant Rebecca Hinds (who is also helping with friction project) to write this INC story on how Dropbox took extreme measures to eliminate unnecessary meetings and design better meetings. The Friction Podcast. The Stanford Technology Ventures Program has been sharing talks from its weekly Engineering Thought Leaders series as videos and podcasts for some 20 years—check out “ecorner” to see their stuff. Now, Stanford Professor of the Practice Tina Seelig (see below) has launched a podcast series called the Stanford Innovation Lab. I am following in Tina’s footsteps and working with two wonderful STVP staffers, Eli Shell and Rachel Julkowski, to record a “season” of 10 or so conversations with smart people about organizational friction. Thus far, we’ve recorded rollicking conversations with Huggy Rao about the project , with Patty McCord (renowned for her role in building the Netflix culture and reinventing UR in the process), Michael Dearing (the early stage venture capitalist who runs Harrison Metal who I quoted earlier and one of the most creative people I have ever met) Dominic Price (Head of R&D and a Work Futurist at Atlassian, a fast-growing software firm), and Professor Melissa Valentine (who does wonderful research on organizational design that has uncovered how “light” use of structures and hierarchy can go a long way to reduce friction). Rachel Julkowski also interviewed me for an episode about the how certain types of assholes––especially petty tyrants ––create unnecessary friction and what to do about them. We have a few more interviews planned, and then Eli will do his magical editing and such, and we will release the season, I hope, in June. We are learning a lot from these podcasts and I hope that you will too. |
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