Restructuring camunda.org

Daniel Meyer

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Mar 30, 2013, 5:09:19 AM3/30/13

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Hello community

This week, Jakob and I sat down and we took a close look at the google analytics stats for camunda.org. Based on what we saw, I decided to make two major changes:

1) Our interpretation is that visitors do not find the “Implement” and “Design” pages. (Less than 6% of visitors go to these pages.)

For me the conclusion is that we need to rename these sections so that people understand more easily what they can expect there. (An alternative conclusion could be that we need to direct visitors better, ie. by better introducing the sections on the homepage, but I refuted that with DMMT)

So I renamed the “Design” section to “BPMN 2.0” and the “Implement” section to “Documentation”. I want to try this out and check the stats in 2 Weeks.

2) Most visitors are directed to the page based on direct links (from blogs etc..) but not from a google search. Currently the page is not easy to find using google.

I started optimizing this with changing the page titles from something like “welcome” to “Open Source BPM and Workflow with BPMN 2.0” and reviewing the keywords.

I want people to find camunda.org if they search for

https://www.google.de/search?q=open+source+bpm

https://www.google.de/search?q=open+source+workflow

https://www.google.de/search?q=bpmn

Results:

https://github.com/camunda/camunda.org/commit/43b0fdfffb80783a9dd0ade105cd3a7d8ab5de8c

I have not merged to “live” yet. Also, I have not changed the page URLs (since I need Stefan’s help for configuring the URL rewrites in Apache Server).

I will merge to “live” later today and wait until Tuesday for changing the URLs.

Feedback Welcome!

Have a nice Weekend,

daniel

Daniel Meyer

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Mar 30, 2013, 5:41:05 AM3/30/13

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With this approach I run into the following Problem:

Now we have a “BPMN 2.0 Reference” in both sections:

· The “BPMN 2.0 Reference” under “Documentation” provides technical implementation details about how to use BPMN with the process engine

· The “BPMN 2.0 Reference” under “BPMN 2.0” provides a discussion about how to apply the BPMN 2.0 constructs in general.

My proposal is to try out the following alternative:

Cheers,

Daniel

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Jakob Freund

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Mar 30, 2013, 5:43:45 AM3/30/13

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+1

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Bernd Rücker (camunda)

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Apr 2, 2013, 2:27:17 AM4/2/13

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Hi Daniel.

Quick remarks:

1.) Looks good

2.) Trying different options and check analytics afterwards is always good. Maybe we can somehow try to get some additional feedback from users?

3.) Anyway – I do not really like that URL’s change with every new version of the homepage, as URL’s are linked, I send them via E-Mail and so on. OK – we have mod-rewrite – but after a couple of changes that gets really nasty or not? Wouldn’t it be possible to change the menu structure (and titles) but keep the Urls as long as we are still experimenting?

For integrating the “best practices” part I sent a separate E-Mail – I would like to check soon how that fits

Cheers

Bernd

Von: camunda...@googlegroups.com [mailto:camunda...@googlegroups.com] Im Auftrag von Daniel Meyer
Gesendet: Samstag, 30. März 2013 10:41
An: camunda...@googlegroups.com
Betreff: AW: Restructuring camunda.org

With this approach I run into the following Problem:

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