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Kevin Mallen
May 8, 2012, 4:45:23 PM5/8/12
to BUS479 MCQs
According to the article Adaptability: The New Competitive Advantage,
all of the following are ways company's can adapt to gain competitive
advantage EXCEPT for:
A) The ability to read and adapt to signals: Decode signals from
outside environment and reshape your business model to fit these
changes.
B) The ability to experiment: Experiment with different products to
find or stumble upon a new business innovation.
C) The ability to be first movers in a market: Finding game-changing
products and setting the trend increases chance of staying with or
exceeding market expectations.(*)
D) The ability to mobilize: Adaptations begin local, must be able to
mobilize globally if need be.
E) The ability to manage complex, multi company systems: Increasing
amount of outside economic activity means we need to think about
strategies beyond the individual company.
From the article Adaptability: the new competitive advantage, page
137-139
In the article Beating the Odds When You Launch a New Venture, authors
Clark Gilbert and Matthew Eyring give four suggestions on how
entrepreneurs can manage experiments more efficiently. Which is NOT
one of those suggestions?
A) Limit the duration: Better to get your product into market and
learn from it than perfecting it before launch.
B) Be willing to turn off experiments: It is better to cut your losses
and than keep spending money on a dead product.
C) Hire 3-5 employees for each experiment: With less than three people
projects will take too long, while more than three will reduce
inefficiency. (X)
D) Test one thing at a time: Focusing on one makes it easier to fix
problems as they come.
E) Apply the lessons learned: Do better on the next experiment and
don't make the same mistakes twice.
Taken from page 97 of the article Beating the Odds When You Launch a
New Venture.
What is NOT a common mistake when constructing an industry analysis?
A) A) Defining the industry too broadly or too narrowly
B) B) Engaging in rigorous analysis of the industry (*)
C) C) Confusing cyclical changes with structural changes
D) D) Paying equal attention to all of the five forces
E) E) Using static analysis rather than dynamic analysis
all of the following are ways company's can adapt to gain competitive
advantage EXCEPT for:
A) The ability to read and adapt to signals: Decode signals from
outside environment and reshape your business model to fit these
changes.
B) The ability to experiment: Experiment with different products to
find or stumble upon a new business innovation.
C) The ability to be first movers in a market: Finding game-changing
products and setting the trend increases chance of staying with or
exceeding market expectations.(*)
D) The ability to mobilize: Adaptations begin local, must be able to
mobilize globally if need be.
E) The ability to manage complex, multi company systems: Increasing
amount of outside economic activity means we need to think about
strategies beyond the individual company.
From the article Adaptability: the new competitive advantage, page
137-139
In the article Beating the Odds When You Launch a New Venture, authors
Clark Gilbert and Matthew Eyring give four suggestions on how
entrepreneurs can manage experiments more efficiently. Which is NOT
one of those suggestions?
A) Limit the duration: Better to get your product into market and
learn from it than perfecting it before launch.
B) Be willing to turn off experiments: It is better to cut your losses
and than keep spending money on a dead product.
C) Hire 3-5 employees for each experiment: With less than three people
projects will take too long, while more than three will reduce
inefficiency. (X)
D) Test one thing at a time: Focusing on one makes it easier to fix
problems as they come.
E) Apply the lessons learned: Do better on the next experiment and
don't make the same mistakes twice.
Taken from page 97 of the article Beating the Odds When You Launch a
New Venture.
What is NOT a common mistake when constructing an industry analysis?
A) A) Defining the industry too broadly or too narrowly
B) B) Engaging in rigorous analysis of the industry (*)
C) C) Confusing cyclical changes with structural changes
D) D) Paying equal attention to all of the five forces
E) E) Using static analysis rather than dynamic analysis
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