BSides Detroit Branding Call Notes 2011-11/02

[J Wolfgang Goerlich]

Team,

 

Below are the notes Michael Galligan during today's branding call. We've fleshed out quite a bit last week and over email these past few days. Today, we reviewed and consolidated.

 

The final kick-off call will be Wednesday, November 9, from 3-4 pm. Feedback, thoughts, comments?

 

Wolfgang

 

 

BSides Detroit Branding Call Notes 2011-10/28

Steven Fox, Michael Galligan, Wolf Goerlich, Ryan Harp

 

Project Specific

 

10. Are there similar existing pieces the client likes or finds interesting? Polling the BSides Detroit group.

 

Perception

 

1. Use three adjectives to describe how the audience should perceive the company.

(Examples: conservative, progressive, friendly, formal, casual, serious, energetic, humorous, professional). 

Polling the BSides Detroit group.

 

 

Action items:

 

Wolfgang: provide email list, redmine server, google docs, cell phone list by Monday October 31st, 2011. (Done today)

Wolfgang: clean up sponsorship list and sponsorship pack by Jan 30th, 2012. (In progress)

White Haired Man Design: provide branding logo by Jan 2nd, 2012. (In progress)

Steven Fox: keep national organization updated as necessary. (With assistance/input from Kyle Kyle Creyts)

Steven Fox: provide a list of competitive conferences and their websites by Nov. 4th, 2011. (In progress)

Steven Fox: provide list of collateral items that will be needed Nov. 11th, 2011. (In progress)