Vision Statement

[Professor Gerstner]

Hi Team,

As we discussed today, you can add a vision statement in the site.  Here is a suggestion.

Our purpose it to help people become (a) Healthier by helping them find healthy and affordable brands, (b) Wealthier by helping them save money and wisely invest it over time, and (c) Free of deceptive and expensive brands and service contracts.

The importance of vision and meaning to a project is communicated in the following TED clip:

www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action.html