marketing strategies
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Srihita Rudraraju
Oct 30, 2012, 1:02:46 AM10/30/12
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hey junta i found this case study of a company called Natureworks that produces bioplastic....
it describes its initial problems and how it competed with synthetic plastics..
go through the link ill soon put a summary of it.. :)
it describes its initial problems and how it competed with synthetic plastics..
go through the link ill soon put a summary of it.. :)
Maunish Barvalia
Oct 30, 2012, 1:05:26 AM10/30/12
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put the link..
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Srihita Rudraraju
Oct 30, 2012, 1:07:02 AM10/30/12
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Dhruva Katrekar
Oct 30, 2012, 1:11:35 AM10/30/12
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the link is decent...as we have known challenges will be there...the thing is i read about cereplast (another company)...which has incurred heavy losses as well ever since being established
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S.RAGAVI
Oct 30, 2012, 11:56:05 AM10/30/12
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for those who are enthu .. this link gives the interview of Mark Verbruggen, president and CEO of NatureWorks and Nicole Cardi, Cereplast's vice president about the gowth of bioplastic industries.
@dhruv this link says that Cereplast is a pioneer in bioplastics field and never mentioned abut their loses.
Cereplast have made even durable products such as stool (the link says )... We can check their other products and the profits they made in the market .
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Dhruva Katrekar
Oct 30, 2012, 12:46:31 PM10/30/12
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Ragavi pioneer and loses don't have a connection...il send the link showing cereplasts loses
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S.RAGAVI
Oct 30, 2012, 12:55:03 PM10/30/12
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Ok send me the link
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Maunish Barvalia
Oct 30, 2012, 12:55:30 PM10/30/12
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eg. Kingfisher is a pioneer in the Indian Aviation Sector but it is making tremendous losses
On Tue, Oct 30, 2012 at 10:16 PM, Dhruva Katrekar <dhruvak...@gmail.com> wrote:
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Dhruva Katrekar
Oct 30, 2012, 2:32:44 PM10/30/12
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Cereplast had a $1.8 million net loss or $0.12 per share in Q1 2011 as compared to a $1.7 million net loss in Q1 2010 or $0.17 per share. Cereplast's CFO, Heather Sheehan, said that gross margins will gradually improve throughout the year and the company expects it to be over 20% by the end of the year 2011.
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