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Promoting on Google

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Rhys Sage

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Jan 24, 2004, 1:16:06 PM1/24/04
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Put it on your website. If you include in the meta tags, lots of other words
then most search engines will pick it up :)

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Rhys

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cat

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Jan 24, 2004, 1:11:54 PM1/24/04
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Hi all,

I have released a Delphi program and I wanted to advertise
on Google, using their AdWords system. For those who don't
know, it is about your ad showing in the right part of
web pages when you perform a search.
To my very big surprise some nasty things happened.
First, their system doesn't work well, my ad does not appear
in searches the way I set it up.
I tried to contact their support. I found that they have a
very slow support, which even doesn't work weekends (!!).
If you email them on Friday they reply the next Tuesday.
Anyway, in the end, all they did was to send me quotes from
their help files but totally failed to answer any particular
question. Finally they completely stopped replying.

What should I do?
What alternatives are to promote my product?

TObject

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Jan 24, 2004, 12:05:00 PM1/24/04
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If you put your search term in square brackets it will appear only for exact match.
The most common reason for the ads not showing up - you run out of your budget
for the day, you may not know it, as reporting on the AdWords website is way
behind.

> What alternatives are to promote my product?

Try Overture. It doesn't work on Google, though, mainly AltaVista...

cat

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Jan 24, 2004, 4:48:20 PM1/24/04
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"TObject" <TOb...@pronografics.com> wrote:

>If you put your search term in square brackets it will appear only for exact match.
>The most common reason for the ads not showing up - you run out of your budget
>for the day, you may not know it, as reporting on the AdWords website is way
>behind.

I know well all of these.

>
>> What alternatives are to promote my product?
>
>Try Overture. It doesn't work on Google, though, mainly AltaVista...

Thanks. I'll take a look.

TObject

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Jan 24, 2004, 12:16:18 PM1/24/04
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So, what are the problems you are having with AdWords?

I am just curious. Maybe I also have the same problems,
just don't know it yet.

cat

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Jan 24, 2004, 5:32:03 PM1/24/04
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In short, I have a phrase-matched keyword (you know,
keywords in quotation marks as in "word1 word2") which actually
works like an exact match i.e. it only shows my ad when the search
is "word1 word2"; everything else before or after doesn't trigger
my ad.
It tried before with broad-matched keywords but they also
worked like an exact match. When I contacted their support, they told
me to change to phrase-matched. I did and it worked for a short
period then it stopped working.
I deleted my campaign and I signed up again, this time with
phrase-matched keywords from the beginning but, as I told you,
it didn't work.
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