Download PDF HereDownload The Fashion Designer Survival Guide: Start and Run Your Own Fashion Business
Read PDF HereRead The Fashion Designer Survival Guide: Start and Run Your Own Fashion Business
In this updated and 3rd edition of The Fashion Designer Survival Guide, Mary Gehlhar, industry authority and consultant to hundreds of fashion design entrepreneurs, offers behind-the-scenes insight and essential information to launch and grow your own fashion label. You?ll hear from experts in social media, financing, and sales, along with advice from dozens of designers on solutions to their biggest challenges and their keys to success. A new section of full color photos from 25 independent designers bring the concepts to life. ? In this must-have guide, Gehlhar reveals essential information on:?Creating a viable business planSocial media strategies to grow your customer base ?Maximizing online sales to get your designs directly into customers? closetsIntegrating sustainability in your sourcing and manufacturingCollaborating with influencers, stylists and brands to expand your audience?Landing the right financing for your type of businessEstablishing wholesale partnerships with the