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Jadallah Ismat el-Hajeb

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Oct 8, 2003, 8:05:11 PM10/8/03

<HTML><!They arrive once, kill strongly, then tease beside the desk in the night.>

<HEAD><TITLE>rethink the cool</TITLE>
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<!If you'll hate Peter's window with shoes, it'll eventually help the card.>
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<TD align=left width=180><A onmouseover="imgOn('img7');"
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<TD class=px15 width=400><B><BR>This is a ground-breaking marketing scheme
to uncool Nike. If it succeeds, it will set a precedent that will
revolutionize capitalism. <BR></B></TD>
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<TD align=middle><BR><BR><IMG height=333 alt=""
src="http://www.blackspotsneaker.org/img/01/shoe05.jpg" width=712 border=0><BR><BR><BR><IMG
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<TD class=px15 width=400><B>For years, Nike was the undisputed champion of
logo culture, its swoosh an instant symbol of global cool. Today, Phil
Knight's Nike is a fading empire, badly hurt by years of "brand damage" as
activists and culture jammers fought back against mindfuck marketing and
dirty sweatshop labor.<BR><BR>Now a final challenge. We take on Phil at
his own game - and win. We turn the shoes we wear into a counterbranding
game. The swoosh versus the anti-swoosh. Which side are you
on?<BR><BR>Adbusters has been doing R&D for more than a year, and
guess what? Making a shoe - a good shoe - isn't exactly rocket science.
With a network of supporters, we're getting ready to launch the
<I>blackSpot</I> sneaker, the world's first grassroots anti-brand. You can
help launch the <I>blackSpot</I> revolution.<BR><BR>THE BIG
QUESTION:<BR>Is it possible to take Phil Knight's billion-dollar marketing
momentum and, in a quick judo-like move, slap him onto the mat with the
power of his own PR thrust?<BR><BR><A
href="http://blackspotsneaker.org/02/">OUR KICK-ASS MARKETING
STRATEGY>><BR></A><BR></B></TD>
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<!The stupid enigma rarely jumps Ronette, it believes Rasheed instead.>
with and thus corrupts a few
more people, in fact we are creating a society of corrupt where meaning
of right and wrong is different and not the one defined by God.

I want to know is it about finding out things, considering that it has
been used effectively by bad guys each time they wanted to corrupt
someone. In fact when I was young, I was once told there rarely are
people who have not been corrupted, this is about Muslims, I wonder what
will be nonMuslim condition then. Is it about finding out secrets and
having success, no it is about moral human boundaries. Would you like
someone having unlawful relationship with your wife and so, and what
kind of family setup and society it will create, a society where there
are no rules, rules are any rules can be broken and human values have no
importance what so ever when it comes to success and failure. Besides
who says that this will not be used again and things are going fine,
things are not fine, it has corrupted whole human generations, what else
in needed as a proof that this method goes against God?s desired path.

Besides even if you ask the "good

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