Thanks for the reply.
I don't have any problems setting up the wifi for myself, but I'd like to have others be able to set it up easily from their phone, connect to a name that describes my project, and have my own setup screen come up for the wifi config.
Turns out the image that comes with the beaglebone green is pretty old and I couldn't figure an easy way to configure my own AP name on that image.
Configuring AP name on Jessie and Stretch is easy. I'd prefer Stretch but apparently the seeed-studio bone101 stuff has been ported to Jessie, but not Stretch.
There was also something about giving users access to root with bone101 which I needed to dig into. It all turned out to be less straight forward than I expected so I put it off for a while.