Book reviews for test

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abhilash ponnam

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Jan 16, 2011, 1:17:40 AM1/16/11
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Dear All,

Sorry for delay in communicating about book reviews... i didnt have
access to internet yesterday.

Please go thru attached documents very carefully... read them line by
line... that will surely help you score good marks... if you intend
to..:)

By now, you might have understood that there is always an element of
surprise in the test.. and also the fact that only hard work can help
you ace these tests... so stop guessing anything about pattern of
paper and starting reading these reviews thoroughly.

All the best..

--
*Abhilash Ponnam*
*Faculty of Marketing and Research Methods
IBS Hyderabad (C004) Ph: 8143344893.*

book 1 positioning.doc
book 2 laws .docx
book 3 failures.docx
book 4 brandwarfare.pdf

amrita varsha

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Jan 16, 2011, 4:51:59 AM1/16/11
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Sir,
When is the test scheduled ?
Regards,
Amrita Varsha Turaga

anubhav acharya

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Jan 16, 2011, 7:22:32 AM1/16/11
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 Sir,

PFA a copy of the book review done by our group. Sorry for the delay.

Regards

group members:
atin vats
abhimanyu bhasin
arnab bose
vanshaj anand 
anubhav acharya
HOW BRANDS BECOME ICONS.pdf

abhilash ponnam

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Jan 18, 2011, 7:21:08 AM1/18/11
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Dear group of how brands become icons
 
send me softcopy in word...

--
Abhilash Ponnam

anubhav acharya

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Jan 18, 2011, 10:27:16 AM1/18/11
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 Sir,

PFA a copy of the book review done by our group. 

HOW BRANDS BECOME ICONS.docx
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