June 4th Event-- Jeffrey Roach on The Power of Persuasion in IT Training
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corby.g...@gmail.com
Jun 1, 2009, 11:39:48 PM6/1/09
to Bay Area Legal Trainers Organization
Hi Everyone:
Sorry for the late notice on this one, but we'll be hosting a free
connection for Jeffrey's Webinar on Thursday. He won't be here in
person, but come join us for a discussion after the session.
Corby
--------------------
The next ILTA/Bay Area Legal Trainers Organization meeting will be
held on June 4, 2009 with a webinar presentation sponsored by the User
Support Peer Group of ILTA titled The Power of Persuasion in IT
Training. Please see the agenda below for more details.
If you have colleagues in other firms or others within your own firm
who share your interest in this topic, please invite them to attend
with you. Nonmembers are always welcome at our events, and we're
hopeful they'll learn a little bit about ILTA from the experience.
There is no cost to attend, and there is much to be gained. Tell a
friend about the ILTA meeting!
To Register: http://www.iltanet.org/MainMenuCategory/Meetings/RegionalEvents/REG_SF_060409_1095.aspx
SAN FRANCISCO AREA MEETING
Date: June 4, 2009
8:45 a.m. – 10:00 a.m.
Topic: The Power of Persuasion in IT Training
Location: Bingham McCutchen
Three Embarcadero Center
28th Floor
San Francisco, CA 94111
Host: Sandi Cleveland (415)393-2347
sandi.c...@bingham.com
Target Audience: Trainers, IT Managers
Description: Persuasion is the ability to change people's behavior and
successfully direct them toward the actions and habits you desire from
them. This session is based on the research of Robert B. Cialdini, a
noted social psychologist who is currently Regents' Professor of
Psychology at Arizona State University. His book, Influence: The
Psychology of Persuasion, is the result of years of study into the
reasons people comply with requests in business and other settings. In
the book, he identifies six weapons of influence:
1. Reciprocation
2. Commitment and Consistency
3. Social Proof
4. Authority
5. Liking
6. Scarcity
Trainers and Training Managers can utilize these weapons in the
classroom and in the community at large to impact the overall success
of any technology initiative. In this session, Jeffrey will provide
practical examples of how to successfully (and subtly) practice the
art of persuasion to change the behavior of our learners.
Presenter: Jeffrey Roach has been working with law firms for the
past 20 years designing and delivering learning strategies. Currently
the President of EncoreTech, he works with top law firms and training
departments around the country on maximizing the value of their
training and support dollars. In addition, Jeffrey also works with the
executive team at EncoreTech on the long-term strategic direction for
the company.
Sorry for the late notice on this one, but we'll be hosting a free
connection for Jeffrey's Webinar on Thursday. He won't be here in
person, but come join us for a discussion after the session.
Corby
--------------------
The next ILTA/Bay Area Legal Trainers Organization meeting will be
held on June 4, 2009 with a webinar presentation sponsored by the User
Support Peer Group of ILTA titled The Power of Persuasion in IT
Training. Please see the agenda below for more details.
If you have colleagues in other firms or others within your own firm
who share your interest in this topic, please invite them to attend
with you. Nonmembers are always welcome at our events, and we're
hopeful they'll learn a little bit about ILTA from the experience.
There is no cost to attend, and there is much to be gained. Tell a
friend about the ILTA meeting!
To Register: http://www.iltanet.org/MainMenuCategory/Meetings/RegionalEvents/REG_SF_060409_1095.aspx
SAN FRANCISCO AREA MEETING
Date: June 4, 2009
8:45 a.m. – 10:00 a.m.
Topic: The Power of Persuasion in IT Training
Location: Bingham McCutchen
Three Embarcadero Center
28th Floor
San Francisco, CA 94111
Host: Sandi Cleveland (415)393-2347
sandi.c...@bingham.com
Target Audience: Trainers, IT Managers
Description: Persuasion is the ability to change people's behavior and
successfully direct them toward the actions and habits you desire from
them. This session is based on the research of Robert B. Cialdini, a
noted social psychologist who is currently Regents' Professor of
Psychology at Arizona State University. His book, Influence: The
Psychology of Persuasion, is the result of years of study into the
reasons people comply with requests in business and other settings. In
the book, he identifies six weapons of influence:
1. Reciprocation
2. Commitment and Consistency
3. Social Proof
4. Authority
5. Liking
6. Scarcity
Trainers and Training Managers can utilize these weapons in the
classroom and in the community at large to impact the overall success
of any technology initiative. In this session, Jeffrey will provide
practical examples of how to successfully (and subtly) practice the
art of persuasion to change the behavior of our learners.
Presenter: Jeffrey Roach has been working with law firms for the
past 20 years designing and delivering learning strategies. Currently
the President of EncoreTech, he works with top law firms and training
departments around the country on maximizing the value of their
training and support dollars. In addition, Jeffrey also works with the
executive team at EncoreTech on the long-term strategic direction for
the company.
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