Split by Campaign Content

[Lars von Sneidern]

Hello there,

I was wondering if it is possible to use the campaign content
dimension to split a report. We use this extensively to specify which
email blast or media piece is driving traffic.

Thanks!

[Mikael Thuneberg]

You can get this value by using the "Ad content" dimension, under AdWords in the "Split by" dropdown menu. This contains the value of the utm_content parameter of the campaign URL. We will make this easier to find in a future update by placing this dimensions also under Traffic Source, where the Campaign dimensions is.

http://code.google.com/apis/analytics/docs/gdata/dimsmets/trafficsources.html#ga:adContent 

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[Zach Moss]

Hi,

When trying to use "ad content" I get the following error:

Query failed: Incompatible fields: 400 Selected dimensions and metrics cannot be queried together. ga:TransactionID, ga:Source, ga:Medium, ga:Campaign, ga:adContent, ga:TransactionRevenue IllegalDimensionMetricCombinationException

The query is fine until I add the "ad Content" metric as another column

[Jouni Hyötylä]

Hi,

these restrictions are coming from AdWords API. You cannot use certain metrics with certain split-by options at the same query. 

Best regards,

Jouni Hyötylä

supermetrics.com

Twitter: @Supermetrics 

Support forum: supermetrics/forum

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