What is "post-click quality score"?

[jus...@adaklu.com]

What is the definition of "post-click quality score" in AdWords and what factors go into computing it (bounce rate, conversion rate, time on site, etc.)? I didn't find the answer through googling it, hopefully someone here knows. Thanks.

[Jouni Hyötylä]

Hi,

all the information that we have on this metric is from the AdWords API documentation: https://developers.google.com/adwords/api/docs/appendix/reports/keywords-performance-report#postclickqualityscore

Hopefully someone has more knowledge on this.

Best,

-Jouni Hyötylä

On Fri, 18 Nov at 8:11 PM , Automateanalytics <automate...@googlegroups.com> wrote:

What is the definition of "post-click quality score" in AdWords and what factors go into computing it (bounce rate, conversion rate, time on site, etc.)? I didn't find the answer through googling it, hopefully someone here knows. Thanks.

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