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96Rock.., the answer

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No...@nozama.net

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Sep 16, 1997, 3:00:00 AM9/16/97
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The following is a message I received in answer to an e-mail sent to a
member of the Crew:
=====================================================
thanx for asking about christopher rude and the wake-up crew. due to
a management decision, chris will not be back and the new morning show
will be the johnboy and billy big show, syndicated from charlotte.
chris obviously had nothing to do with making this decision and did
not see it coming when he left on vacation. chris is fine and has a
contract with jacor thru the end of january.

you can email chris at ru...@aol.com.....

...please let management know how you feel. call, fax or email pat
ervin, program director (per...@96rock.com), bill wise, operations
manager, and tom connolly, general manager. call 404-325-0960 or fax
404-633-9696. thanx for the support!
====================================

I invite all former fans of the show to join me in contacting the
above mentioned people and let them know "we're mad as hell, and we're
not gonna take it anymore" or sentiments of your own choosing :-)

But please WRITE, CALL or FAX

Thanks,


Norm
--------------------------------------
E-mail responses to Nozam...@aol.com
("Reply To" disabled to prevent Spam)

Stolenchild

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Sep 16, 1997, 3:00:00 AM9/16/97
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Thanks Norm, consider it DONE.

No...@nozama.net

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Sep 16, 1997, 3:00:00 AM9/16/97
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ligh...@mindspring.com (Steve Madden) wrote:

>I will, Norm. Thanks. Except, I'm not mad at all and plan on letting
>them know how pleased I am that someone finally had the sense to bring
>the John Boy and Billy Big Show to Atlanta.
>
>Steve

Well.., different strokes for different folks I guess.., you will, I
trust, keep the yeeee-haah's, to a minimum and I suggest you not
insert that chaw until you've finished typing, lest your eloquence
suffer...........

Steve Madden

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Sep 16, 1997, 3:00:00 AM9/16/97
to

No...@nozama.net wrote:

<snip>


>...please let management know how you feel. call, fax or email pat
>ervin, program director (per...@96rock.com), bill wise, operations
>manager, and tom connolly, general manager. call 404-325-0960 or fax
>404-633-9696. thanx for the support!
>====================================

>I invite all former fans of the show to join me in contacting the
>above mentioned people and let them know "we're mad as hell, and we're
>not gonna take it anymore" or sentiments of your own choosing :-)

>But please WRITE, CALL or FAX

I will, Norm. Thanks. Except, I'm not mad at all and plan on letting

Steve Madden

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Sep 16, 1997, 3:00:00 AM9/16/97
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No...@nozama.net wrote:

>ligh...@mindspring.com (Steve Madden) wrote:

>>I will, Norm. Thanks. Except, I'm not mad at all and plan on letting
>>them know how pleased I am that someone finally had the sense to bring
>>the John Boy and Billy Big Show to Atlanta.
>>
>>Steve

>Well.., different strokes for different folks I guess.., you will, I


>trust, keep the yeeee-haah's, to a minimum and I suggest you not
>insert that chaw until you've finished typing, lest your eloquence
>suffer...........
>Norm

Well, Normie, lest you mistakenly apply an erroneous stereotype to me;
I'm from the 'nawth', have never partaken of chewing tobacco, only
rode a horse once, never have milked a cow, owned a pickup truck or
carried a pocket knife. After the JB+B show is over, my radio dial
goes to WABE for the remainder of the day.

You will, I trust, say hello to Cliff, Woody, Sam and the rest of the
gang at Cheers.

But, you're right, different strokes....
Steve


David I. Gilbert

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Sep 16, 1997, 3:00:00 AM9/16/97
to

No...@nozama.net wrote:

>>I will, Norm. Thanks. Except, I'm not mad at all and plan on letting
>>them know how pleased I am that someone finally had the sense to bring
>>the John Boy and Billy Big Show to Atlanta.
>>
>>Steve
>
>Well.., different strokes for different folks I guess.., you will, I
>trust, keep the yeeee-haah's, to a minimum and I suggest you not
>insert that chaw until you've finished typing, lest your eloquence
>suffer...........

You tell him Norm....thanks for the info.....don't know what to make
of this John Boy and Billy show....but it sucks! I want Christopher
back! I've gone to listening to books on tape, since I've found no
replacement on the dial. I consider this as comparable to Z93's
Grease Man Era.....a bad mistake but management refused to admit it
screwed-up...typical!

Eric Hovdesven

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Sep 17, 1997, 3:00:00 AM9/17/97
to

I sent this

First it was WGST now 96Rock, I guess Jacor needs a tax write off and
wants to devalue the cost of their stations in Atlanta.

Anyway Chris Rude was rude a times but not idiotic like these new
people, he was intelligent and the show was good, (granted the music
needs more updating). What I find offensive is bringing a
syndicated A.M. Rock show into Metro Atlanta from some other city.
I think Atlanta deserves a rock station with its own personality
(Chris Rude). Chris Rude was able to make me laugh, feel connected
and inform me of local events of interest.

Well at least now I can just leave my dial on WCNN and 99X

joepark

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Sep 17, 1997, 3:00:00 AM9/17/97
to

I'm with you, Eric. I'm so highly distraught over this idiotic move that
I've utterly abandoned 96Rock. Heretofore, if anyone had the audacity to try
to switch my radio from 96Rock, there was going to be a fight. Now, I can't
even bring myself to even visit. F[expletive deleted]k Pat Ervin and the
horse he rode in on. I hope the company is so devalued that I can afford to
go in with you and buy the emaciated piece of crap and restore it to what it
was a month or so ago.

I don't much like it, but I've settled on Z93 as my primary. My son likes
99X. There won't be any fights about switching stations anymore. One is as
good as the other and who cares?

Regards, Joe Park

Eric Hovdesven wrote in article <5vn9p1$7...@camel4.mindspring.com>...

joepark

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Sep 17, 1997, 3:00:00 AM9/17/97
to

Big story in today's Constitution page D2. The whole sorry truth
(misinformation) is told. The cowards killed The Wake Up Crew while
Christopher was on vacation.

The comments below are worth repeating. And you should know that Pat Ervin
takes full credit for this senseless move.

>...please let management know how you feel. call, fax or email pat
>ervin, program director (per...@96rock.com), bill wise, operations
>manager, and tom connolly, general manager. call 404-325-0960 or fax
>404-633-9696. thanx for the support!
>====================================
>
>I invite all former fans of the show to join me in contacting the
>above mentioned people and let them know "we're mad as hell, and we're
>not gonna take it anymore" or sentiments of your own choosing :-)
>
>But please WRITE, CALL or FAX
>

>Thanks,

Stolenchild

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Sep 18, 1997, 3:00:00 AM9/18/97
to

Stop Listening To 96Rock.... Stop Listening To 96Rock....
Stop Listening To 96Rock.... Stop Listening To 96Rock....

On Wed, 17 Sep 1997 20:14:56 -0400, "joepark" <joe...@ix.netcom.com>
wrote:

Steve Madden

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Sep 18, 1997, 3:00:00 AM9/18/97
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"joepark" <joe...@ix.netcom.com> wrote:

> I'm with you, Eric. I'm so highly distraught over this idiotic move that
>I've utterly abandoned 96Rock. Heretofore, if anyone had the audacity to try
>to switch my radio from 96Rock, there was going to be a fight. Now, I can't
>even bring myself to even visit. F[expletive deleted]k Pat Ervin and the
>horse he rode in on. I hope the company is so devalued that I can afford to
>go in with you and buy the emaciated piece of crap and restore it to what it
>was a month or so ago.

Highly distraught? Over a radio show? Can't imagine how you'd get if
something really important happened. :-)

It doesn't seem as though JB+B have "devalued" any of the countless
other stations they are on from Virginia through the Carolinas,
Florida, Alabama and out to Texas. Don't know why it would be any
different here.

joepark

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Sep 18, 1997, 3:00:00 AM9/18/97
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Steve Madden wrote in article <5vq4of$5...@camel15.mindspring.com>...

>Highly distraught? Over a radio show? Can't imagine how you'd get if
>something really important happened. :-)

From what I gather, you aren't from around here so you have no real
attachment to anything. I guess I'd be the same way if I moved away. So you
like John Boy and Billy Big. How would you feel if you lived in Charlotte
and LOVED the Big Show, and I bought the station and promptly dumped them so
that I could pipe in Christopher Rude? My guess is that you'd be highly
distraught. Since you aren't from here, it makes no difference to you that
our beloved Christopher Rude was dumped to make room for JB & BB. If it had
happened to another radio station, I can't say I'd give it another thought.

96rock has had a long history of excellent morning shows. I moved here from
Columbus Georgia - 96rock was a big influence on my decision to move here.
I rigged up my stereo in my bedroom with a clock switch to blast me out of
bed at 5:30 so that I could be wide awake when Chris signed on. He used to
start his show with great fanfare with the theme from Miami Vice (or
whatever the name of that show was that don johnson and philip michael
thomas were on). It was supercool. The show kinda toned down when The Radman
left, but it was still rock solid.

Who asked jacor here? I don't remember anyone asking the listeners for
their opinion as to whether we craved a change. Nobody asked me.

It's obvious that you don't give a damn, so why do you ask?


>
>It doesn't seem as though JB+B have "devalued" any of the countless
>other stations they are on from Virginia through the Carolinas,
>Florida, Alabama and out to Texas. Don't know why it would be any
>different here.
>

You just wait and see. They'll not be here for long. WKLS may have to eat
the 3 year deal they signed and pay those loudmouth magpies anyway, but they
won't stay on the air at 96rock. Chris' former autience will not stay and JB
& B aren't going to draw new listeners. I say that without Chris Rude,
96rock goes down the toilet. By then, Chris will be obligated to a contract
elsewhere and we'll never get him back.

Regards, Joe Park


joepark

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Sep 18, 1997, 3:00:00 AM9/18/97
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Stolenchild wrote in article <34207827...@news.mindspring.com>...

>Stop Listening To 96Rock.... Stop Listening To 96Rock....
>Stop Listening To 96Rock.... Stop Listening To 96Rock....
>

I'm way out in front of you on that. But just to stop listening is not
enough. After all, when was the last time Nielsson asked you? As for me,
never.

What I'm going to do is listen for a day or so and make a list of all the
sponsors that I can, then write to their public relations offices and let
them know that they are wasting their money because nobody is listening to
96rock anymore.

Later, Joe Park Douglasville GA

David I. Gilbert

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Sep 18, 1997, 3:00:00 AM9/18/97
to

"joepark" <joe...@ix.netcom.com> wrote:

>You just wait and see. They'll not be here for long. WKLS may have to eat
>the 3 year deal they signed and pay those loudmouth magpies anyway, but they
>won't stay on the air at 96rock. Chris' former autience will not stay and JB
>& B aren't going to draw new listeners. I say that without Chris Rude,
>96rock goes down the toilet. By then, Chris will be obligated to a contract
>elsewhere and we'll never get him back.
>
>Regards, Joe Park

The sad part, Joe, is that 96Rock's Management will probably NOT fold
under this pressure or boycott. They will likely react in the same
manner that Z93 did when they brought on the Greasman Show (turn their
head and we will go away). So many of my friends complained about it,
but never did question their (Z93's) management. I gave my opinion,
but I was called by their Listener Advisory person....and the show
continued. I would be willing to bet that regardless of our rage
here, most of us (Atlanta) are NOT willing to call a radio
station.....a statement of our society...we just don't get involved
anymore.....kind of like voter turnout on election day...most don't
want to disrupt their routines and choose to stay home.

It's gonna take more than 10-20 on the net to change 96Rock's new
lineup...I'm up for the activity, but is Atlanta? I doubt
it..........But it could happen......

David Gilbert


Steve Madden

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Sep 18, 1997, 3:00:00 AM9/18/97
to

"joepark" <joe...@ix.netcom.com> wrote:

>What I'm going to do is listen for a day or so and make a list of all the
>sponsors that I can, then write to their public relations offices and let
>them know that they are wasting their money because nobody is listening to
>96rock anymore.

When you write your letters, Joe, you might as well be accurate. Tell
them that you and some people you know aren't listening anymore. To
say that nobody is listening seems to be a bit melodramatic. But then,
someone who gets highly distraught over a radio show probably leans
toward the melodramatic anyhow.

I'm listening, quite a few people that I've talked with are listening.
Don't forget to put that in the letter.

Steve


Scott B. Riddle

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Sep 18, 1997, 3:00:00 AM9/18/97
to

On Wed, 17 Sep 1997 20:14:56 -0400, "joepark" <joe...@ix.netcom.com>
wrote:

> Big story in today's Constitution page D2. The whole sorry truth
>(misinformation) is told. The cowards killed The Wake Up Crew while
>Christopher was on vacation.
>
>The comments below are worth repeating. And you should know that Pat Ervin
>takes full credit for this senseless move.

In other words, the people who own and manage the station were tired
of finishing way back in the ratings and tried do remedy the
situation? You know those people -- the ones who invested the money
and have responsibility for the station. And I guess you've heard of
ratings -- those little numbers which have a little to do with a
station's bottom line?

And what a shock that it happened while Rude was on vacation. Let's
see -- that would be the time when the station was able to try out
other shows to see which ones would work.

Which brings to mind the next point -- when you fire someone, or
decide to fire someone, on radio or television, you don't let them
back on the air.

And what's this? Rude will get paid through the end of his contract,
and perhaps has a shot at another spot?

Bottom Line -- public comments on what you like or dislike are
obviously important, and its probably good to let the station know
what you like to listen to. But, not near as important as ratings.
Bitching and whining about your own misguided notions about what is
right and wrong are not relevant.

. . . .

Scott

Atlanta Tar Heel Home Page
Local UNC Alumni Activities

http://www.mindspring.com/~heels

Scott B. Riddle

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Sep 18, 1997, 3:00:00 AM9/18/97
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On Thu, 18 Sep 1997 00:46:02 -0400, "joepark" <joe...@ix.netcom.com>
wrote:


>From what I gather, you aren't from around here so you have no real
>attachment to anything. I guess I'd be the same way if I moved away. So you
>like John Boy and Billy Big. How would you feel if you lived in Charlotte
>and LOVED the Big Show, and I bought the station and promptly dumped them so
>that I could pipe in Christopher Rude?

Example -- if 790 am dumped Jim Rome, I would be very disappointed,
maybe to the point of calling or writing a note in support of getting
him back. I think I even posted a note here on how 790 was now
practically identical to the old 680 for local programming, but they
were advertising it as something new. But, that's a long way from me
stating that there was a conspiracy to get rid of him.


> I moved here from
>Columbus Georgia - 96rock was a big influence on my decision to move here.

Wee need not read on. This automatically takes away credibility.


>Who asked jacor here? I don't remember anyone asking the listeners for
>their opinion as to whether we craved a change. Nobody asked me.

OK, here's how radio works. Ever so often, they open the mailbox and
take out a little book. They open it up, and it has a bunch of little
numbers. The tricky part -- those numbers are called "ratings." They
represent people who listen to the station -- not people who post on
the internet, etc.

But they didn't ask you? What a joke.

Benjamin Kurtz

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Sep 18, 1997, 3:00:00 AM9/18/97
to

In article <3426217d....@news.atl.mindspring.com>,

sbri...@atl.mindspring.com (Scott B. Riddle) wrote:


>
> Bottom Line -- public comments on what you like or dislike are
> obviously important, and its probably good to let the station know
> what you like to listen to. But, not near as important as ratings.
> Bitching and whining about your own misguided notions about what is
> right and wrong are not relevant.
>
>

Amen....folks, the only reason Rude was let go was very simple to
understand: His rating sucked. Consistently. It wasn't one bad book, it
wasn't a bad trend. 96 Rock has been poor, and at best, mediocre, in the
mornings (ratings wise) for years. The new Operations Manager and Program
Director were given a charge from the powers that be: Make the stations as
profitable as possible. This is done through increasing ratings. (and
it's Arbitron, not Nielson.) THe fact is, a few listeners complaints (or
even a lot of complaints) will do nothing (_nothing_) except waste your
time. Radio is about mass appeal. The decision was made that John Boy
and Billy would increase their arb numbers. Odds are they were correct.
They are known throughout the industry as having unusual appeal, and
succeeding in big-city situations similar to this. The fact that Rude is
being retained and possibly given another shot in this city is very
unusual.

Don't forget - radio is 51% business and 49% entertainment. business
comes before listeners. always. otherwise the station fails.

benji kurtz
senior, emory university
(been in radio for a long time)

Dan Newcombe

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Sep 18, 1997, 3:00:00 AM9/18/97
to

On Thu, 18 Sep 1997 12:56:57 GMT, Scott B. Riddle <sbri...@atl.mindspring.com> wrote:
>On Thu, 18 Sep 1997 00:46:02 -0400, "joepark" <joe...@ix.netcom.com>
>wrote:
>> I moved here from
>>Columbus Georgia - 96rock was a big influence on my decision to move here.
>Wee need not read on. This automatically takes away credibility.

Well, I turned down a $200K job in Pennsylvania because Howard Stern's
reception was not as clear as the $30K job in New Jersey :)

>>Who asked jacor here? I don't remember anyone asking the listeners for
>>their opinion as to whether we craved a change. Nobody asked me.
>OK, here's how radio works. Ever so often, they open the mailbox and
>take out a little book. They open it up, and it has a bunch of little
>numbers. The tricky part -- those numbers are called "ratings." They
>represent people who listen to the station -- not people who post on
>the internet, etc.

Yes, the numbers represent people - and people that post on the net are a
percent of those people the numbers represent. For every person vocalizing
about this on the net, there are probably x amount of people vocalizing the
same opinion somewhere else. In addition to posting on the net, we are
also listeners (or in what seems to be the case, ex-listeners) of the station.

We may not be a large crowd, but from what I've seen, it's a pretty acurate
sampling - most people at work I know hate the new show, and this morning
Z93 was having a "Welcome to the Z93 Morning Show" with people calling in
saying they are now listening to Z93 because of the change.

-Dan, waiting for some local station to have the balls to
pick up Howard Stern.

--
Dan Newcombe newc...@mordor.clayton.edu
"Maybe you were always beyond my reach and my heart was playing safe, But was
that love in your eye I saw or the reflection of mine?" --Marillion

Brad Oldenburg

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Sep 18, 1997, 3:00:00 AM9/18/97
to

Benjamin Kurtz wrote:

> Make the stations as profitable as possible. This is done through
> increasing ratings. (and

> it's Arbitron, not Nielson.) Radio is about mass appeal. Don't


> forget - radio is 51% business and 49% entertainment. business comes
> before listeners. always. otherwise the station fails.
>

No, ratings do not make stations profitable, generating revenue does.
They do not always go hand in hand. Howard Stern has been taken off the
air in cities (Dallas for example) where he was NUMBER 1 in ratings,
but.... they could not sell commercial time. Ratings mean nothing if
you can't sell the product.

The new program director felt (from Tennessee, yeeeee hawwww) that
Atlanta would have a market for the "big show". I think what he fails
to realize is Atlanta is extremely transient with few people living here
that are from here. Correct me if I am wrong, but is Atlanta the first
"major" market for the "big show"? I think it plays well in towns with
dirt tracks and double-wides but IMHO it won't sell here. I give it 6
months.

Brad

joepark

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Sep 18, 1997, 3:00:00 AM9/18/97
to


Benjamin Kurtz wrote in article ...

>In article <3426217d....@news.atl.mindspring.com>,
>sbri...@atl.mindspring.com (Scott B. Riddle) wrote:
>
>
>Amen....folks, the only reason Rude was let go was very simple to
>understand: His rating sucked. Consistently. It wasn't one bad book, it
>wasn't a bad trend. 96 Rock has been poor, and at best, mediocre, in the
>mornings (ratings wise) for years.

Perhaps what you say about the rating is true. But just because the ratings
suck that doesn't mean that Rude does. I guess you had to be there to
understand. Chris' humor is just too far over the heads of too many people.

> The new Operations Manager and Program

>Director were given a charge from the powers that be: Make the stations as


>profitable as possible. This is done through increasing ratings. (and
>it's Arbitron, not Nielson.)

I understand and even agree with the golden rule - "He who has the gold
makes the rules". It's their money, they bought the station and they can do
what they damn well please with it. But it's still mighty high handed to do
what they did.

>THe fact is, a few listeners complaints (or
>even a lot of complaints) will do nothing (_nothing_) except waste your
>time. Radio is about mass appeal. The decision was made that John Boy
>and Billy would increase their arb numbers. Odds are they were correct.

Arbitron, Nielson, what difference does it make? No one I know has ever been
polled by any rating company. I think they just make up that stuff based on
what they like.

>They are known throughout the industry as having unusual appeal, and
>succeeding in big-city situations similar to this. The fact that Rude is
>being retained and possibly given another shot in this city is very
>unusual.

Whether that syndicated crap will fare any better on 96rock than it did on
Z93 remains to be seen. I, for one, liked to hear from regular callers and
characters from HERE. Vinny T, Glenn from Hilti, Andy's world, the call in
interviews of celebrities. Chris can talk to anybody about anything and
never did he nail anyone even when given a perfect shot. Those were the
days.. I say they are retaining him so that he can't compete against them.
Is he on any program at any time of day now? He could be earning his pay by
doing something.

>
>Don't forget - radio is 51% business and 49% entertainment. business
>comes before listeners. always. otherwise the station fails.

Thanks for being civil and informative. Above you will find ones who live on
sarcasm and insults. Boy, I guess they told me, didn't they.

>
>benji kurtz
>senior, emory university
>(been in radio for a long time)

You have my highest regard for your seniority at such a fine institute of
higher education.

Joe Park

Benjamin Kurtz

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Sep 18, 1997, 3:00:00 AM9/18/97
to


> >
>
> No, ratings do not make stations profitable, generating revenue does.
> They do not always go hand in hand. Howard Stern has been taken off the
> air in cities (Dallas for example) where he was NUMBER 1 in ratings,
> but.... they could not sell commercial time. Ratings mean nothing if
> you can't sell the product.

very true. But to agency buys with number crunchers who are sitting
behind a desk in Chicago or New York, and know 96 Rock only by it's
appearance of an arbitron book, all that matters is ratings. Advertising
sales, except for rare cases like a Stern, do come directly from ratings.

>
> The new program director felt (from Tennessee, yeeeee hawwww) that
> Atlanta would have a market for the "big show". I think what he fails
> to realize is Atlanta is extremely transient with few people living here
> that are from here. Correct me if I am wrong, but is Atlanta the first
> "major" market for the "big show"?

actually, the big show is on in Dallas, as well as cities outside the
"trailor park area." Suprisingly, the show is huge in Springfield
Missouri of all places. look, I'm not employed by 96 Rock or Jacor, nor
do I even defend the show as being the best thing ever created - I simply
wanted to share my point of view from a long time radio person. Just to
generate conversation. I did like Rude - but ratings are ratings,
unfortunate as that may be.

take care,
benji kurtz

Steve Madden

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Sep 19, 1997, 3:00:00 AM9/19/97
to

Brad Oldenburg <bol...@mindspring.com> wrote:


>The new program director felt (from Tennessee, yeeeee hawwww) that
>Atlanta would have a market for the "big show". I think what he fails
>to realize is Atlanta is extremely transient with few people living here
>that are from here. Correct me if I am wrong, but is Atlanta the first

>"major" market for the "big show"? I think it plays well in towns with

^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^


>dirt tracks and double-wides but IMHO it won't sell here. I give it 6

^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
>months.

>Brad

Have you ever driven outside of the perimeter?

Scott B. Riddle

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Sep 19, 1997, 3:00:00 AM9/19/97
to

On Thu, 18 Sep 1997 21:47:26 -0400, "joepark" <joe...@ix.netcom.com>
wrote:

>>Amen....folks, the only reason Rude was let go was very simple to
>>understand: His rating sucked.
>

>Perhaps what you say about the rating is true. But just because the ratings
>suck that doesn't mean that Rude does. I guess you had to be there to
>understand. Chris' humor is just too far over the heads of too many people.

So, now the ratings sucked, but its because of some unknown factor not
related to the host?? Or, the humor is over people's head??


> But it's still mighty high handed to do
>what they did.

OK, tell us how? (Other than what you posted before, which was
adequately addressed).

Maybe a good-bye tour of strip malls?


>Arbitron, Nielson, what difference does it make? No one I know has ever been
>polled by any rating company. I think they just make up that stuff based on
>what they like.

Intelligent response.

>>Don't forget - radio is 51% business and 49% entertainment. business
>>comes before listeners. always. otherwise the station fails.
>
>Thanks for being civil and informative. Above you will find ones who live on
>sarcasm and insults. Boy, I guess they told me, didn't they.

Actually, "they did tell you."

If you can't take direct criticism, some even very direct, don't post.

Mike Marler

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Sep 19, 1997, 3:00:00 AM9/19/97
to

bku...@unix.cc.emory.edu (Benjamin Kurtz) writes:

>Radio is about mass appeal.

No. You and many others just view it that way. All of the frequencies
in use in Atlanta and in the US and other parts of the world are
not owned by persons trying to "appeal to the masses".

Here are some frequencies on the FM band to think about for Atlanta,
88.1, 88.5, 89.3, 90.1, 91.1, 91.5, 91.9
Three are at schools here in town (88.5, 91.1, 91.9), Radio Free
Georgia (89.3), and "publicly funded" (88.1, 90.1), and whatever
91.5 is these days (religious?). I have 10 select buttons on my
radio and 6 of those above stations are programmed - thats right
I don't listen to many commericals - and did I mention CDs or tapes.

Sure I caught a few minutes of Chris and the gang during a week of
channel surfing driving to work, but not too many because I am not
into hearing commericals, a rare decent joke, or songs that I have
heard about 50-100 times during my life (OH, I guess I forgot
about all those outstanding phone calls that they made).

Cheers, Mike
--
Mike Marler Information Technology, Georgia Tech
mike....@oit.gatech.edu Atlanta, Georgia 30332-0715

joepark

unread,
Sep 19, 1997, 3:00:00 AM9/19/97
to

>So, now the ratings sucked, but its because of some unknown factor not
>related to the host?? Or, the humor is over people's head??
>

One can only be in one place at a time. I like a wide diversity of music. I
like soul, rap, rock, classical, old rock, new rock, acid rock, The Beatles,
Frank Zappa and the Mothers, let's don't forget Country, Blue Grass, you
name it. The point being, since you can only be in one place at a time,
given a choice, you'll be where you like it most. The audience here is so
splintered and radio stations are so damn specialized in their programming.
I have been subjected to programming at work where I had no choice over the
radio station. I always accepted that by saying that when I get to be the
boss, then I can choose the station. Now I can and I customarily listened to
96rock. But I have switched to Z93 morning, noon and night out of disgust
for what has happened at 96rock.

It's wasn't fair of me to make such a sweeping generalization that the humor
was over anyone's head. There just isn't enough audience to go around.
Percentages don't care about quantity, only ratios. 50% of 2 is 1.

>Maybe a good-bye tour of strip malls?

I get your drift. First fire him then while you still have him by the legal
short hairs, destroy him. Is that it?


>
>
>>Arbitron, Nielson, what difference does it make? No one I know has ever
been
>>polled by any rating company. I think they just make up that stuff based
on
>>what they like.
>
>Intelligent response.

Thank you!


>
>>>Don't forget - radio is 51% business and 49% entertainment. business
>>>comes before listeners. always. otherwise the station fails.
>>
>>Thanks for being civil and informative. Above you will find ones who live
on
>>sarcasm and insults. Boy, I guess they told me, didn't they.
>
>Actually, "they did tell you."

Yeah, buddy.


>
>If you can't take direct criticism, some even very direct, don't post.
>

I agree. It doesn't hurt my feelings one bit. But it says a lot about who
we're dealing with here.
I saw (heard) Rude on numerous occasions when he could have let a guest or
caller have it with both barrels. Others would have blasted away with the
same sentiments as expressed above, "if you can't stand the heat, stay out
of the kitchen", but Rude simply paused (the effect being as if to say "I
could, but I won't") and simply moved on. Shock jock types would have eaten
alive and humiliated and then stomped the guy and then beaten the dead
horse. Rude could make an excellent shock jock, and maybe has played the
role some time in his career, but not here.

An old saying goes, "it takes all kinds to make up the world". One quality I
greatly admire in my fellow man is the one which allows others to save face.
As I said, it don't hurt my feelings none. If I posted sarcasm and insults
for the sport of it, I would be ashamed.


Brian Sack

unread,
Sep 19, 1997, 3:00:00 AM9/19/97
to

> -Dan, waiting for some local station to have the balls to
> pick up Howard Stern.


Don't hold your breath. I've been trying for years.

-B.

--
Brian Sack
Sixty Second Airborne: A Creative Force For Radio
http://www.mindspring.com/~bsack/workido.html

Please remove "NOSPAM" from address to reply via e-mail.

Scott B. Riddle

unread,
Sep 19, 1997, 3:00:00 AM9/19/97
to

On Fri, 19 Sep 1997 08:06:04 -0400, "joepark" <joe...@ix.netcom.com>
wrote:

> But I have switched to Z93 morning, noon and night out of disgust
>for what has happened at 96rock.

That'll show 'em! I'm going to watch reruns of Who's the Boss because
they CBS moved my favorite show to a new time slot. They'll think
long and hard before they do that again!

>I get your drift. First fire him then while you still have him by the legal
>short hairs, destroy him. Is that it?

You made it clear in your first note that you have no clue on the
issues of when and how he was taken off the air. When you're not
stuck on this and have a new thought, let me know.


>>If you can't take direct criticism, some even very direct, don't post.
>>
>I agree. It doesn't hurt my feelings one bit. But it says a lot about who
>we're dealing with here.
>I saw (heard) Rude on numerous occasions when he could have let a guest or
>caller have it with both barrels. Others would have blasted away with the
>same sentiments as expressed above, "if you can't stand the heat, stay out
>of the kitchen", but Rude simply paused (the effect being as if to say "I
>could, but I won't") and simply moved on. Shock jock types would have eaten
>alive and humiliated and then stomped the guy and then beaten the dead
>horse. Rude could make an excellent shock jock, and maybe has played the
>role some time in his career, but not here.
>
>An old saying goes, "it takes all kinds to make up the world". One quality I
>greatly admire in my fellow man is the one which allows others to save face.
>As I said, it don't hurt my feelings none. If I posted sarcasm and insults
>for the sport of it, I would be ashamed.

<violin playing in background>

I'm just speculating, but it may help your point here if you had not
started this discussion with name-calling of the station managers and
assumptions which have no basis whatsoever.

David Koch

unread,
Sep 19, 1997, 3:00:00 AM9/19/97
to

Brian Sack wrote:
>
> > -Dan, waiting for some local station to have the balls to
> > pick up Howard Stern.
>
> Don't hold your breath. I've been trying for years.
>

you've been trying to:

- wait
- have the balls
- pick up howard stern

which one? just curious |)

-dave

--
na
t ion
al sem
icond uct David Koch Staff Software Engineer
orn atio nal dk...@atlanta.nsc.com National Semiconductor
sem icon duc phone: (770) 903-1886 500 Pinnacle Ct, Ste 525
tor natio fax: (770) 903-1827 Norcross, Georgia 30071
nal se
mic o
nd

Stolenchild

unread,
Sep 19, 1997, 3:00:00 AM9/19/97
to

On Thu, 18 Sep 1997 21:35:16 -0400, Brad Oldenburg
<bol...@mindspring.com> wrote:

>The new program director felt (from Tennessee, yeeeee hawwww) that
>Atlanta would have a market for the "big show". I think what he fails
>to realize is Atlanta is extremely transient with few people living here
>that are from here. Correct me if I am wrong, but is Atlanta the first
>"major" market for the "big show"? I think it plays well in towns with

>dirt tracks and double-wides but IMHO it won't sell here. I give it 6

>months.
>
>Brad
>

Dallas TX (7th) is the only other market along with Atlanta (12th)
that is a "Large Market" that carries the "Big Show". Large market is
usually the top 25 or 30 markets in the US. All the rest are
secondary to one-horse towns (Nashville (44th) , Charlotte (37th),
Austin (51st) & Orlando (38th) or less (Macon, Florence SC, etc etc))
The only reason I think the Dallas market is carrying it is because
everything else decent was already taken. Lex & Terry (a show they
wanted to bring to 96Rock also) on Q102 in Dallas can beat 92.5 KZPS
(The station in Dallas carrying "the Big Show") in the ratings (2.9
vs 2.0 in Winter 97). Lex & Terry are local in Dallas. The station
in Chattanooga carrying The Big Show dropped in points from Winter 97
and is 8th out of 16 stations. Hell, the Big Show went from a 8.1 to
a 6.8 in it's own city of Charlotte! It's probably taking more of a
beating now that Stern is on there as of this June.

My hope is that 96Rock will beat Z93 badly and Z93 will pull out the
big guns in fear and put Stern on versus the inbred hillbillies from
backwater Charlotte.

Ron Pritchett

unread,
Sep 19, 1997, 3:00:00 AM9/19/97
to

stole...@geocities.com.spamfree (Stolenchild) wrote:

>My hope is that 96Rock will beat Z93 badly and Z93 will pull out the
>big guns in fear and put Stern on versus the inbred hillbillies from
>backwater Charlotte.

Yeah... Even Stern is better than the bubba boys... Z93's morning show is
just plain boring! Gary's sidekick thinks she's funny/cool and she's not.
She keeps trying... keeps making stupid statements.. even that isn't
funny..

oh well.


---
Ron++

Internet Slacker
Atlanta, GA

"This message has been digitally remastered and
letterboxed to 16:9 format for your viewing pleasure."

(Fight the SPAM! Remove "hair" from address to reply)

No...@nozama.net

unread,
Sep 20, 1997, 3:00:00 AM9/20/97
to

Well, I sent the following letter to the GM,with a copy to Bill Wise
the operations manager, and a personalized copy to Pat Ervin since he
is the lunatic in question. In truth, however, I'm afraid it's an
exercise in futility, since the article in the AJC said that the
bigshow-from-hell was given a 3 year contract. I also found the AJC
article revealing in that Mr Ervin based his choice of the BS (neat
how the initials do double duty) solely on the fact that HE found it
funny.

My greatest hope, at this point, is that the next time Mr Ervin goes
on vacation he'll return to find that HE's been fired from HIS job.

In any case, 96 is no longer among my listening options. And sending
the letters did make me feel better.
====================================================
Mr. Tom Connolly General Manager
c/o 96Rock WKLS
1800 Century Blvd. N.E.
Atlanta, GA 30345

Dear Mr Connolly,

I would like to call your attention to a serious problem at WKLS. It
seems that someone in a position of authority at 96 Rock has gone
insane. Some executive has pulled the "Wake-Up Crew with Christopher
Rude" off of the air and replaced it with some syndicated piece of
inane drivel called the JimBob and Willie Bigshow (or something like
that). I thought I should warn you that you had a lunatic roaming the
hallways up there so you could take immediate action before they
actually, physically harmed someone. Take their pens, pencils,
letter-openers, and scissors away from them and send them packing
before they do irreparable harm to the station..., correction.., too
late for that, I should have said, before they can do MORE irreparable
harm.

How could a programming blunder of this magnitude escape your
attention? How could you allow an Atlanta institution to be so
summarily executed? To have taken this action without any
provocation, on-air explanation, or so much as a by-your-leave
displays a startling lack of concern for your loyal listeners. The
morning show at 96 was a ratings winner with a fiercely
loyal following. Couple this with the absolutely incredulous concept
of airing a syndicated show aimed at a stock-car watching, tobacco
chewing, knuckle-dragging, red-neck audience, and you are actually
showing contempt for the people of Atlanta. This has to qualify as
the bonehead-executive-decision-of-the-year.

I have been a faithful listener to 96Rock since they signed on in 1974
with Barbara O'Reiley". I have, at this point, actually re-tuned the
button on my car radio that used to be 96's, and I will not return to
your station until you have brought back "The Wake-Up Crew" and Chris
Rude. This may be of little concern to you, however, I can promise
you that if you keep the "JimBob and Willie Bigshow", your next
ratings sweep will bring the problem home in-spades.

Contrary to someone's opinion there at 96, the people of Atlanta are
not a bunch of rubes. To treat Atlanta like a third-rate market and
assume that we will accept a syndicated show out of that bane of
sophistication that is Charlotte, NC, is demeaning in the extreme.
Has no one at 96 been able to learn from history? Are the lessons of
the "Grease-Man" or "Bubba the Love Sponge" totally lost on you all?

I hope you will understand that this has been quite upsetting to a
great many fans of the station, myself included, and hopefully you
will be able to act before you have lost your audience and
all credibility completely.

Thank you for your time,

Steve Madden

unread,
Sep 20, 1997, 3:00:00 AM9/20/97
to

Is this a great country, or what? Norm has the freedom to express
his feelings, station management has the freedom to make the decisions
they feel are necessary and the rest of us have the freedom to
continue listening to 96rock if we choose to do so.

In Bosnia, they'd be throwing rocks and Malotov cocktails at the
troops guarding the only radio station (state controlled) and Norm
would be taken out and shot for being a dissident.

Steve

joepark

unread,
Sep 20, 1997, 3:00:00 AM9/20/97
to


Stolenchild wrote in article <3422fa3...@news.mindspring.com>...>


>Dallas TX (7th) is the only other market along with Atlanta (12th)
>that is a "Large Market" that carries the "Big Show". Large market is
>usually the top 25 or 30 markets in the US. All the rest are
>secondary to one-horse towns (Nashville (44th) , Charlotte (37th),
>Austin (51st) & Orlando (38th) or less (Macon, Florence SC, etc etc))
>The only reason I think the Dallas market is carrying it is because
>everything else decent was already taken. Lex & Terry (a show they
>wanted to bring to 96Rock also) on Q102 in Dallas can beat 92.5 KZPS
>(The station in Dallas carrying "the Big Show") in the ratings (2.9
>vs 2.0 in Winter 97). Lex & Terry are local in Dallas. The station
>in Chattanooga carrying The Big Show dropped in points from Winter 97
>and is 8th out of 16 stations. Hell, the Big Show went from a 8.1 to
>a 6.8 in it's own city of Charlotte! It's probably taking more of a
>beating now that Stern is on there as of this June.
>

What a fact filled post! WHO ARE YOU? Lex and Terry almost drove me to
suicide. Is a 2.9 good? On what scale is this. A 2.9 out of 5 would be
great, whereas a 2.9 on a scale of 1 to 100 is hardly reason to rejoice.

Since you know so much, can you tell me where The Radman aka Radical Brad
is? Really. And remember Nick and Jeff (Jensen). They were really good. The
story was that Nick was fired for something he said on the air. Jeff stayed
until his contract played out and then he accepted an offer in L.A. I
understand that Jules is there with Jeff. I do believe that next came Rude
'n' Rad. They were really great. When Rad left, the show suffered, but Chris
was up to the task of carrying it without Rad. It just wasn't so raucous as
before, but I guess I was a little weary of the constant frenzy, anyway. I
always wondered where all the material came from and how long they could
maintain such a level of madness. I'd love for it to happen again, this time
at Z93.

>My hope is that 96Rock will beat Z93 badly and Z93 will pull out the
>big guns in fear and put Stern on versus the inbred hillbillies from
>backwater Charlotte.
>

I'm with you on the first part, but I'm hoping that when Chris Rude gets out
from under his contract with jacor that Z93 will hire him for the morning
show. There's no doubt that he'd keep all their current audience and bring
in all his former 96rock listeners.

McKee would be much more at home back on Quixie where he came up.

Thanks for the insight.

Joe Park


joepark

unread,
Sep 20, 1997, 3:00:00 AM9/20/97
to


Ron Pritchett wrote in article <34230a5a...@news.america.net>...

>stole...@geocities.com.spamfree (Stolenchild) wrote:
>

>Yeah... Even Stern is better than the bubba boys... Z93's morning show is
>just plain boring! Gary's sidekick thinks she's funny/cool and she's not.
>She keeps trying... keeps making stupid statements.. even that isn't
>funny..
>

I have to admit up front that I haven't had the pleasure of experiencing
Stern's radio program, but I did see him a couple of times on the Tonight
Show with Jay Leno and Late Night with Conan O'Brien. He left me wondering,
"where's the beef?" All I saw was childish stunts and Howard basked in the
glory of his legend. Given a national audience and the opportunity to
capture the hearts of myself and otheres, he was just plain lackluster. He
reminded me of a boy doing stupid stunts to try to get the girl's attention.
Maybe his radio program is killer. If I ever get a chance, I'll give it a
shot.

See Ya, Joe Park

David I. Gilbert

unread,
Sep 20, 1997, 3:00:00 AM9/20/97
to

>I have been a faithful listener to 96Rock since they signed on in 1974
>with Barbara O'Reiley". I have, at this point, actually re-tuned the
>button on my car radio that used to be 96's, and I will not return to
>your station until you have brought back "The Wake-Up Crew" and Chris
>Rude. This may be of little concern to you, however, I can promise
>you that if you keep the "JimBob and Willie Bigshow", your next
>ratings sweep will bring the problem home in-spades.

Just for the record, it's Baba O'Riley........add that to your
spell-checker......The Who might be offended...hehehe!

No...@nozama.net

unread,
Sep 20, 1997, 3:00:00 AM9/20/97
to

Indeed it IS a great country.., for example had I been born in the
frozen north of St.Petersburg in Russia and I craved the warmer, more
nurturing environment of the more southern T'bilisi.., the State would
have never given me permission to re-locate.

Thank goodness we BOTH live here 'eh?
========================================
ligh...@mindspring.com (Steve Madden) wrote:

>Is this a great country, or what? Norm has the freedom to express
>his feelings, station management has the freedom to make the decisions
>they feel are necessary and the rest of us have the freedom to
>continue listening to 96rock if we choose to do so.
>
>In Bosnia, they'd be throwing rocks and Malotov cocktails at the
>troops guarding the only radio station (state controlled) and Norm
>would be taken out and shot for being a dissident.
>
>Steve

Norm

Stolenchild

unread,
Sep 20, 1997, 3:00:00 AM9/20/97
to

On Sat, 20 Sep 1997 02:18:35 -0400, "joepark" <joe...@ix.netcom.com>
wrote:

Get a copy of Howard Stern's "Crucified By The FCC" and you'll see
what radio CAN be if you're good enough. Howard was in his prime in
the late 80's early 90's. He's not bad now but he's moved away from
his New-Yawk-centric schtick and homogenized a bit. Now that his
movie has come and gone (rent "Private Parts" some night and you'll
see some classic Howard) he's back more to doing his radio show rather
than busking the flick. Howard can be mean, debasing, vile and
disgusting but at the same time he's honest, outright and endearing.
Hard to explain. It's tough to like him now without knowing where he
came from and how far he's gone with radio. He isn't for everyone and
that's the plain and simple. He's bad boy radio. He's full of
himself but he's also the first to shoot himself down. I listened to
him extensively in 90, 91 and 92 (the GLORY years of Stern) and every
day was a new adventure. There's still hope for him but I expect
within a few years after his current CBS contract (Infinity is now
part of CBS) is up, he move to late night TV. Probably a cable show
versus a network show but likely on something more proliferated than
E! Network.

Stolenchild

unread,
Sep 20, 1997, 3:00:00 AM9/20/97
to

On Sat, 20 Sep 1997 02:09:18 -0400, "joepark" <joe...@ix.netcom.com>
wrote:

>>and is 8th out of 16 stations. Hell, the Big Show went from a 8.1 to
>>a 6.8 in it's own city of Charlotte! It's probably taking more of a
>>beating now that Stern is on there as of this June.
>>
>What a fact filled post! WHO ARE YOU? Lex and Terry almost drove me to
>suicide. Is a 2.9 good? On what scale is this. A 2.9 out of 5 would be
>great, whereas a 2.9 on a scale of 1 to 100 is hardly reason to rejoice.

A 2.9 in Dallas is probably a 7 or 8 in a city half it's size which is
respectable. The best station in Dallas is getting a 8 to 9. The
Dallas market probably also has 10-15 more FM stations than Atlanta.
They're spread thinner in the ratings book. But as someone said,
ratings don't always make the station, revenue does. But without
SOME ratings, advertisers are gonna cut better deals with a 2.9 than
say a 3.5 or a 4.0 station. Also, a 2.9 can be deceiving because
it's for ALL listeners. Everyone 12 and up. They're likely doing
better in an 18-35 demographic when you exclude the 12-17 year old
listeners. Based on that smaller audience, they might pull a 5 or 6.
Advertisers don't care much about the under 18 demo's to be honest.
It's the 18-54 they want or even the 25-38's if they want to be
pinpoint accurate based on what they're selling. A station will get
the breakdown for every demographic to offer advertisers. WKLS was
beating Z93 in the Spring 97 Arbitron. That's probably slipped in
the last Summer book (I haven't seen those numbers yet). Rating
points are subjective on the size of the market. 1 point in Dallas
could be 50,000 listeners where in Atlanta, 1 point could be 42,000
listeners. The market is broken down based on the available number
of listeners at any one moment....which comes right down to
population. Don Imus isn't doing a 2 in Atlanta but in Sioux City,
Iowa, he's doing an 18 (A phenomenal number). But a 2 in Atlanta is
more people than an 18 share in Sioux City. Points are subjective
but they are the best measure of a station's mass appeal.

>Since you know so much, can you tell me where The Radman aka Radical Brad
>is?

Sorry, I haven't heard where he is. I didn't hear much of him as I
moved to Atlanta bout the time he left.


>Joe Park
>
>


joepark

unread,
Sep 20, 1997, 3:00:00 AM9/20/97
to

>I'm just speculating, but it may help your point here if you had not
>started this discussion with name-calling of the station managers and
>assumptions which have no basis whatsoever.
>
Whoever said that assumptions had to have basis in fact? How could mankind
have ever progressed if all the facts had to be in evidence before a thought
was formed and expressed?

Paul W. Cashman

unread,
Sep 21, 1997, 3:00:00 AM9/21/97
to

bku...@unix.cc.emory.edu (Benjamin Kurtz) writes:


>>
>> Bottom Line -- public comments on what you like or dislike are
>> obviously important, and its probably good to let the station know
>> what you like to listen to. But, not near as important as ratings.
>> Bitching and whining about your own misguided notions about what is
>> right and wrong are not relevant.
>>

>Amen....folks, the only reason Rude was let go was very simple to

>understand: His rating sucked. Consistently. It wasn't one bad book, it
>wasn't a bad trend. 96 Rock has been poor, and at best, mediocre, in the

>mornings (ratings wise) for years. The new Operations Manager and Program


>Director were given a charge from the powers that be: Make the stations as
>profitable as possible. This is done through increasing ratings.

Uhh, they should have paid closer attention to their book. The most
recent Arbitrends rolling average had them pulling away from 99-X
after being in a dead heat in the last book.

96rock's problems are a lot more deep-seated than just their weak
morning show. I listen to 96rock and 99-X about equally and, well,
let's face it, 99-X consistently adds new music more quickly, plus
they seem to have more of a clue about it. They hit the ground
running in this market with the New Music/Modern Rock format and the
results in the ratings spoke for themselves -- 96rock sank like a
stone and 99-X was eventually outpolling them consistently. 96rock
added more new music after realizing that their big nemesis was 99-X,
not Z-93, and they added harder music back to their format, and their
ratings improved. Now their ratings will suffer with a horrid
non-local morning show and no doubt, they'll blame the music and not
the rotten morning crew.

After traveling around the country over the summer, I realize again
how horrible Atlanta rock-radio is compared to other cities. Sheesh,
San Antonio has a better music mix than we do!

>Don't forget - radio is 51% business and 49% entertainment. business
>comes before listeners. always. otherwise the station fails.

It'll be fun -- nay, instructive -- to watch this one fail (again), too.

--
Paul W. Cashman | Listening to the city Whispering its violence
van...@crl.com | I set out watching from above
Dream Theater -----> The 90s bring new questions New solutions to be found
"Learning To Live" | I fell in love to be let down

Paul W. Cashman

unread,
Sep 21, 1997, 3:00:00 AM9/21/97
to

ligh...@mindspring.com (Steve Madden) writes:

>Is this a great country, or what? Norm has the freedom to express
>his feelings, station management has the freedom to make the decisions
>they feel are necessary and the rest of us have the freedom to
>continue listening to 96rock if we choose to do so.

I actually reprogrammed 96rock as button #2 on my car stereo quite some
time ago, and 99-X as button number one. (Button #3 goes to WREK-FM,
but only on Friday evenings between 10pm and 2am. :))

>No...@nozama.net wrote:
>>..deletia

>>Contrary to someone's opinion there at 96, the people of Atlanta are
>>not a bunch of rubes. To treat Atlanta like a third-rate market and
>>assume that we will accept a syndicated show out of that bane of
>>sophistication that is Charlotte, NC, is demeaning in the extreme.

Well, this perception is part-and-parcel 96rock's problem. I've
participated in several music-listening surveys over the years that
were commissioned by 96rock (some by phone, and some at a central
location and paid for in cash). Every survey included lots of old
rock-n-roll tunes and "redneck rock" tunes, stuff that we've been
hearing on the radio for many years (and which I can't STAND anymore;
stuff like Skynyrd, Allman Bros, etc.) The surveys were notably
light on newer songs, heavier songs, progressive songs, etc. Gee,
when you slant a survey from the get-go, you get garbage out the other
end in the form of skewed data.

>>Has no one at 96 been able to learn from history? Are the lessons of
>>the "Grease-Man" or "Bubba the Love Sponge" totally lost on you all?

Yep, looks like they are. I'd much rather hear, say, Mark Wohlers
during a morning show than imported crap from wherever.

>>I hope you will understand that this has been quite upsetting to a
>>great many fans of the station, myself included, and hopefully you
>>will be able to act before you have lost your audience and
>>all credibility completely.

With a three-year contract, SOMEONE at 96rock made a COLOSSAL blunder.

Paul W. Cashman

unread,
Sep 21, 1997, 3:00:00 AM9/21/97
to

sbri...@atl.mindspring.com (Scott B. Riddle) writes:

>On Wed, 17 Sep 1997 20:14:56 -0400, "joepark" <joe...@ix.netcom.com>
>wrote:

>> Big story in today's Constitution page D2. The whole sorry truth
>>(misinformation) is told. The cowards killed The Wake Up Crew while
>>Christopher was on vacation.
>>
>>The comments below are worth repeating. And you should know that Pat Ervin
>>takes full credit for this senseless move.

>In other words, the people who own and manage the station were tired
>of finishing way back in the ratings and tried do remedy the
>situation? You know those people -- the ones who invested the money
>and have responsibility for the station. And I guess you've heard of
>ratings -- those little numbers which have a little to do with a
>station's bottom line?

Yep, and I know 96rock's will go down the toilet from this latest
escapade. I don't know a SINGLE person who thinks this morning-crew
change is better, and when I spoke to Willard on the phone a few days
ago (I've known him since c. 1983 or so), he said he'd fielded MANY
calls complaining about the new show.

>And what a shock that it happened while Rude was on vacation. Let's
>see -- that would be the time when the station was able to try out
>other shows to see which ones would work.

Yep. See below regarding the opinion survey.

>And what's this? Rude will get paid through the end of his contract,
>and perhaps has a shot at another spot?

He will be paid through January, when his current contract expires,
and then would like to stay on the air here if possible (somewhere
else, of course). (Source: Willard)

>Bottom Line -- public comments on what you like or dislike are
>obviously important, and its probably good to let the station know
>what you like to listen to. But, not near as important as ratings.
>Bitching and whining about your own misguided notions about what is
>right and wrong are not relevant.

The problem is, I took part in a radio-station survey for a large
market-opinion survey firm here in town not long before this latest
change. One of the big focuses of the panel was "how hard/fast you
want your music" (which is a pretty informative topic alone) and
another was "have you heard the following shows/deejays, and what do
you think?" The audience was no more than lukewarm on Bubba the
Morning Sponge (and I'm being generous), yet they changed over anyway.
(Since all the changes, there's no question at all in our minds that
96rock commissioned the survey.)

Moreover, in the latest Arbitron ratings report, 96rock had actually
managed to pull away from 99-X, with whom they were tied in the
previous "book." This, too, shall pass, and we'll see ratings in the
toilet within a few months.

--Paul, a longtime 96rock listener, but not as much anymore.

Brian Sack

unread,
Sep 22, 1997, 3:00:00 AM9/22/97
to

> Don't forget - radio is 51% business and 49% entertainment. business
> comes before listeners. always. otherwise the station fails.


Radio is 95% business. If you could lead the Arbitrons with an all-Polka
format, there would be an all-Polka station-- and the others would add
Polka to their format.

joepark

unread,
Sep 22, 1997, 3:00:00 AM9/22/97
to


Paul W. Cashman wrote in article <604uqv$i...@crl3.crl.com>...>


>I took part in a radio-station survey for a large
>market-opinion survey firm here in town not long before this latest
>change. One of the big focuses of the panel was "how hard/fast you
>want your music" (which is a pretty informative topic alone) and
>another was "have you heard the following shows/deejays, and what do
>you think>

What did the survey say regarding McKee's show at Z93? My guess is that it
was nothing to brag about. I'd love to see Christopher Rude on Z93 along
with Beth and Southside Steve. They can leave The Hullman behind. Actually,
I think it was a bad move making him a partner to Chris. Chris needs no
partner and anyone else is just in his way. I hope Z93 has already contacted
him.

>Moreover, in the latest Arbitron ratings report, 96rock had actually
>managed to pull away from 99-X, with whom they were tied in the
>previous "book." This, too, shall pass, and we'll see ratings in the
>toilet within a few months.
>

I tried to get into 99X for my son's sake. He's 15 - it would have done a
lot for our relationship if we had his favorite radio station in common.
But, no, I couldn't go that route, even for my son. I'm learning to live
with Z93.

Regards, Joe Park


Paul W. Cashman

unread,
Sep 29, 1997, 3:00:00 AM9/29/97
to

"joepark" <joe...@ix.netcom.com> writes:

>You just wait and see. They'll not be here for long. WKLS may have to eat
>the 3 year deal they signed and pay those loudmouth magpies anyway, but they
>won't stay on the air at 96rock. Chris' former autience will not stay and JB
>& B aren't going to draw new listeners.

I heard John-Boy and Billy-Bubba talking about "all the hate-mail"
they'd been getting, and that 96rock had been fielding. Their take on
it was "give us six weeks." Sorry, to paraphrase Han Solo, "NO
reward is worth this!"

The sad fact is, they're probably right. Listeners will hate it at
first, but then -- since they think there's no other choice -- they'll
have to stick with 96 in the mornings, and after a while they'll shrug
and get used to it. I hope this doesn't happen -- listeners
shouldn't sit there like slugs and accept what's shoveled at them --
but it will probably happen. And THAT's a damn shame; Atlanta
listeners deserve better than imported crap.

If it were my decision, I'd scrap them and hire some decent local
talent. I know of one excellent jock (airname "Gary Poole") who is
currently available and would love to work in rock-radio; he's done
his time at country stations (WNGC, Athens) and hot/AC (Hot 97,
Chattanooga/Knoxville) and he's about ten times brighter than JB&B
come across as.

As for me, I'll listen to 99-X's morning show. Not the best, but much
better than JB&B and they actually support the rock industry, whereas
the recycled hits 96rock plays as "classics" don't benefit anyone.

It frightens me how weak 96rock is compared to rock stations in other
markets. Their music director must be asleep, or more likely, their
airplay consultants (an outside firm) are too conservative or just
plain behind the times. Sheesh, -I- could do a better job, and I'd
do it for a mere, oh, $30k a year. heh

> I say that without Chris Rude,
>96rock goes down the toilet. By then, Chris will be obligated to a contract
>elsewhere and we'll never get him back.

I don't think Chris Rude himself is needed, but something better than
JB&B is!

Ron Pritchett

unread,
Sep 30, 1997, 3:00:00 AM9/30/97
to

van...@crl6.crl.com (Paul W. Cashman) wrote:

>"joepark" <joe...@ix.netcom.com> writes:
>
>>You just wait and see. They'll not be here for long. WKLS may have to eat
>>the 3 year deal they signed and pay those loudmouth magpies anyway, but they
>>won't stay on the air at 96rock. Chris' former autience will not stay and JB
>>& B aren't going to draw new listeners.
>
>I heard John-Boy and Billy-Bubba talking about "all the hate-mail"
>they'd been getting, and that 96rock had been fielding. Their take on
>it was "give us six weeks." Sorry, to paraphrase Han Solo, "NO
>reward is worth this!"

good .. serves 'em right!


>The sad fact is, they're probably right. Listeners will hate it at
>first, but then -- since they think there's no other choice -- they'll

Probably right... The average intelligence level is way to low these days.
I (and apparently you and others too) are smart enough to realize that if I
have to get used to a new show, sample them all and pick the one you like.

>As for me, I'll listen to 99-X's morning show. Not the best, but much
>better than JB&B and they actually support the rock industry, whereas
>the recycled hits 96rock plays as "classics" don't benefit anyone.

Yeah... they're growing on me..

Doofus boy had to F**K with a good thing.. We should get a change to slap
him just once
---
Ron++
(prit...@america.net)

Internet Slacker
Atlanta, GA

Fight the SPAM!!

Kelly Lockhart

unread,
Oct 3, 1997, 3:00:00 AM10/3/97
to

In article <60ov7n$a...@crl6.crl.com>, vanyel@.crl.com (Paul W. Cashman)
wrote:

> If it were my decision, I'd scrap them and hire some decent local
> talent. I know of one excellent jock (airname "Gary Poole") who is
> currently available and would love to work in rock-radio; he's done
> his time at country stations (WNGC, Athens) and hot/AC (Hot 97,
> Chattanooga/Knoxville) and he's about ten times brighter than JB&B
> come across as.

Just for the record, WKXJ-FM in Chattanooga (where Gary Poole worked as
Morning Co-Host for the past year) is a Top 40/Rhythmic station known as
"Hot-Jammin' Kicks FM."

Other than that, I agree with Paul - Gary would love to work at WKLS. I
know this since I know Gary quite well. :-)

---
Kelly Lockhart
Chattanooga, TN
http://www.concentric.net/~kellyl

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UGR

unread,
Oct 4, 1997, 3:00:00 AM10/4/97
to

WKLS, regardless of whoever works there, needs to get in touch and
start playing new, original hard rockin' music, not old has-beens
and crap the record labels buy time for..

the Answer? Sell the station to me and I'll play new stuff 24 hours
a day and tell the record labels to screw themselves, I don't need
their pay-for-play money!!!

Want new music?

http://www.mok.com/underground

Todd West
Underground Records 770-769-9126

--
UEN
http://ourworld.compuserve.com/homepages/ugr
213-871-8054 ext. 558

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