PSI Stall @ The Communication Conclave by JHU CCP, 16th September 2011

[Monica Bakshi]

Hi all,

 

Some fun stuff. Attached is a link to a stall we put up for the National Communication Conclave organize by JHU CCP on 16^th September 2011 at New Delhi.

 

Best,

Monica

 

The Challenge

Showcase the innovative work done, on modest budgets, for the UNFPA funded Female Condom program

 

The Insight

All stalls tend to look much the same and visitors gravitate to stalls with a high profile

 

The Idea

Re-create the settings in which the main beneficiaries of the program, FSW’s operate

 

The solution

A brothel setting, to attract and intrigue audiences

 

 

A shot clip is available. Hope you enjoy it.

 

http://www.youtube.com/watch?v=JoI02HggiHk

 

 

 

 

Monica Bakshi

Communications Director

Population Services International, India

DD-12, Kalkaji, New Delhi 110019

+91-11-4731-2200/2210 (Office)

+91-9560500466 (Mobile)

 

[Sanjay Rao Chaganti]

Nice Monica...liked the RED theme....

Regards, 

Sanjay

Sanjay Rao Chaganti

PSI

skype: sanjaychaganti

www.psi.org

"The only reason a great many families don't own an elephant is that they have never been offered an elephant for a dollar down and easy weekly payments." - Mad Magazine.