[webinar]: PC social network gaming: where now and where next?

[Flavio Escribano [ARSGAMES.NET]]

PC social network gaming: where now, and where next? Thursday 19 July, 4.30 - 5.30pm (BST)     Having evolved so swiftly in such little time, PC social network gaming is facing a variety of ongoing challenges as well as proffering opportunities to those that can adapt. IHS Screen Digest will assess the market's direction, with particular emphasis on Facebook, examining both trends and challenges from the first half of 2012. Steve Bailey, Senior Analyst, Games will explore this from the perspectives of user metrics, genre preferences and platform progression, primarily for Facebook, but also MySpace, Orkut and several other social networks. A closer look at the key operators will also be included, evaluating the multi-faceted strategy of Zynga, the success of King.com and Electronic Arts' IP leveraging. Key highlights A shift to mobile devices and growing usage in emerging territories presents a challenge for Facebook game operators With Google having placed so much emphasis on its 2011-launched social network, what are its prospects as a game platform? How do several of the larger territory-specific social networks compare to Facebook, in gaming activity and content? Speaker Steve Bailey is a Senior Games Analyst and joined IHS Screen Digest's Games department in 2008, specialising in the burgeoning online PC gaming market ever since. His work for Games encompasses MMOGs, virtual worlds, online console, and casual, browser-based and social gaming, in the context of IHS Screen Digest reports, consultancy for major international clients and general Games Intelligence service work. These have centred largely on subscription and microtransaction markets in the western world, with further ongoing interest in such emerging gaming sectors as lifestyle management, 3D, social media and motion gaming. Upon joining IHS Screen Digest, Steve left behind an accomplished career in games journalism which took in a variety of magazine roles including editorship of a TV-based games portal. Most notably Steve lent his distinctive voice to influential games periodical Edge as a freelance writer, and over the six years of his writing career outputted several thousand published pages of video game content within the specialist press. Prior to this, Steve attended Cardiff University, completing a Ph.D. in Mathematics, with an emphasis on numerical analysis and multivariate calculus. Register Now   Contact Us Fay Hamilton eve...@screendigest.com Phone: +44 (0) 20 7424 2820