Any good case studies of the effectiveness of public APIs?

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Peter Robinett

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Oct 25, 2012, 12:39:01 PM10/25/12
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Hello crafters,

Can anyone recommend a good case study or two documenting the business benefits of creating a public API? I'm talking with a potential client about exposing some of their existing public web-based services through public APIs, and while they're interested in doing it, they're also looking for assurance that there will be a business benefit. Does anyone here know of any published examples of companies creating public APIs and financially benefitting from them, particularly from non-technology companies?

Related to the first question, and giving you more idea of where I'm coming from, what kind of APIs would you like to see as an API user from a postal or shipping company?

Thank you,
Peter Robinett

Dan Schlossberg

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Oct 25, 2012, 12:54:18 PM10/25/12
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Benefits? - how about they get to stay in business instead of being crushed by some one who does. 



Dan Schlossberg 
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Sam Ramji

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Oct 25, 2012, 1:03:05 PM10/25/12
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I thought PriceWaterhouseCoopers did a good job on their 2012 study: "The Business Value of APIs".  

It's a free download, based on interviews with enterprises and startups, and has some useful frameworks for communicating with business owners.


Cheers,

Sam

mehdi medjaoui

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Oct 25, 2012, 1:07:13 PM10/25/12
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Sam Ramji

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Oct 25, 2012, 1:25:20 PM10/25/12
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You're exactly right, my mistake.


Cheers,

Sam

MattM

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Oct 25, 2012, 3:20:51 PM10/25/12
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Hi Peter,

I think Kin's blog (http://apievangelist.com/index.php) and guide (http://apievangelist.com/business_of_apis.php) are great stating points covering the business of APIs and the practical considerations on getting started.

Here is a good webinar from Kin and Elastic Path on this topic (Elastic Path has very good experience leveraging their API to great business effect) - http://www.elasticpath.com/company/news/2012/api-webinar

Regarding postal and shipping services, I've worked with a few companies.  Here are some interesting examples...

Canada Post has APIs for Rating, Contract Shipping, and Tracking - http://www.canadapost.ca/cpotools/apps/developers/home?execution=e1s1
UTi offers integration services for Order Management, Analytics and other functions - http://www.go2uti.com/
A number of Telcos offer APIs to be used for location services relevant in M2M-enabled vehicles - http://www.orangepartner.com/content/m2m-api

Thanks, m@

Kin Lane

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Oct 25, 2012, 5:17:09 PM10/25/12
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Thanks for support Matt.

Also if anyone is looking for case studies on specific companies or industries, I'm happy to do the work.

It's what I do, and can generally get the access I need with most companies to do.

Thanks!

Kin Lane


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Peter Robinett

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Oct 26, 2012, 6:30:49 AM10/26/12
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Thanks, Matt, those are a lot of very useful links. And Kin, nice work. Who knows, maybe I'll be in touch soon. =)

Peter

Peter Robinett

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Oct 26, 2012, 8:06:02 AM10/26/12
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Thanks, Sam, that's very useful.

Peter

Romain Bessuges-Meusy

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Dec 14, 2012, 5:47:06 PM12/14/12
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Woah ! The PwC doc is amazing... A must-read.

mehdi medjaoui

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Dec 22, 2012, 4:16:21 PM12/22/12
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Hello Peter, 

We made a non tech evangelization slide deck about APIs with concrete case studies about open API ROI :  http://fr.slideshare.net/faberNovel/6-reasons-why-apis-are-reshaping-your-business

Our partner presented it at APIdays conference in Paris the 3 of December, the video is here : http://www.youtube.com/watch?v=XX7lS6BCEzM

It may be late for your customer of the 25oct but may be useful for the next ones ! ;)

Cheers, 

mehdi medjaoui

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Dec 22, 2012, 4:24:03 PM12/22/12
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PS : All the content in this study is under Creative Common BY-NC-SA Licence, to allow for further contributions in the coming months and spread APIs paradigm as far a possible in the society.

Romain Bessuges-Meusy

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Dec 23, 2012, 10:35:11 AM12/23/12
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These are really good materials to work with. I intend to present the business value of APIs to my board in mid january. I'll surely update that post with the keynote and documents I'll come up with.


Le samedi 22 décembre 2012 22:16:21 UTC+1, mehdi medjaoui a écrit :

voiper

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Dec 23, 2012, 12:17:09 PM12/23/12
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Great slideshow!
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