Importance Of Kodimaram/Flag posts in Temples

A temple's flag post Just like the television station transmits signals to various televisions through antennas, the grace and blessings of the deity in the temple are transmitted to the whole world through the antenna called the flag post (Dhwaja Sthamba).
When the consciousness is infused in to the deity during the Kumbhabhisheka – called as the consecration ceremony of the temple the same consciousness is also permeated into the flag post (Dhwaja Sthamba).
When this is done, from a mere stone idol, the deity becomes the very fount of cosmic energy. This energy is reflected on to the sacred flag post
(Dhwaja Sthamba), which stands directly opposite the deity, and is transmitted to
the entire cosmos itself.