Mary Meeker's Internet Report

[Baer Tierkel]

Mary Meeker's always got some good high level trend data on technology in her annual missive on tech and the 'net....Here are some points that caught my eye:

* China's freaking big: they added 264m internet users 2008-2012, compared to 8m in the US.  China users spend 38% on Internet and 29% on TV.  US users spend 42% on TV and 26% on the internet.  Alibaba (China's version of Amazon) is now shipping more volume than Amazon and eBay combined.

* Cool history lesson on % of world GDP each region has had:

1820: China 33%     Europe 27%    India 16%   USA 2%

1900: Europe 39%   USA 15%       China 11%   India 9%

1980: Europe 29%   USA 24%       China 2%     India 2%

2012: USA 19%      Europe 16%    China 15%    India 6%

* This is nice: 8/10 of the top global websites are American and 81% of their traffic is outside of the US.

* Mobile is where it's all at: Mobile as a % of global internet traffic grew from 6% in 5/2011 to 10% in 5/2012 to 15% in 5/2013.  Considering internet traffic is growing fast, them's crazy numbers.  Mobile internet use in both China and South Korea just passed desktop-based internet use.  Groupon.com mobile access is now 45% from 15% in 2011.  68% of facebook's use is mobile.  Now that is a big number.

* Even with all that growth in mobile internet traffic, there are only 1.5b smartphone users in the world out of 6.5b total mobile users - which means we are early on the growth curve!

* The amount of time spent by users in media on mobile has greatly outpaced mobile ad spend...No doubt the market is just catching up to mobile, there's lots of opportunity there (but I do think the diminished # of ad units in mobile has an impact on this lag).  

* Sharing culture continues to explode: 900% growth 2006-2012.  500m photos shared/day on top 4 sites alone (fb, flickr, snapchat, instagram); Yelp continues to add users/reviews at a 43% y/y clip

* 24% of respondents in globally say they "share most things online".  Only 15% of US, behind China, India, Saudi, Turkey, Brazil, Russia, Indonesia, and many others.  Geez, if I'm living in Saudi Arabia, I'm not sure I'm gonna share anything!

* Remember how quickly the iPhone took the market?  One day they were just everywhere.  Well, the iPad growth curve is 3x that of the iPhone.  Whew.

* Wearable computers are next.  I fully believe this.  They are less distracting and hands-free.  People laugh at Google Glass, but it is coming and that's just one type.  Laugh now at your peril.  Remember when Ken Olsen of DEC said, "There is no reason anyone would want a computer in their home?" or when everyone laughed at Amazon when they got started?

* Robots are making strides.  Every major auto company and Google are working on computer-driven cars.  68% of auto accidents are caused by driver error, everyone is sure that a computer can do better.  Drunk driving?  Eliminated.  Distracted driving? Eliminated.  Just crappy drivers?  Eliminated.

* Projected that there will be 122k new jobs each year requiring a CS degree in the US.  Projected that there are 51k CS graduates each year in the US.  56% of top 25 tech companies in the world were founded by 1st or 2nd generation Americans.  We aren't producing the CS grads we need, yet we aren't opening the doors to highly skilled immigration either.  Net result?  Falling behind.  5 companies alone - IBM/Oracle/Intel/Qualcomm/MSFT have 10k open positions right now.

Here's the full report:

http://www.kpcb.com/insights/2013-internet-trends

_____________________________________________________________________________________________
Baer Tierkel  |  ba...@sweetmojo.com |  +1.413.658.8133  | twitter: @mojobaer  |  blog: sweetmojo.com

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[Brett McDowell]

Great summary Baer, thank you for sharing this with us!

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