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Advertising slogans that have become established.

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Lionel Edwards

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Aug 17, 2023, 5:53:47 PM8/17/23
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I can't think of many advertising slogans that have become
established, but "it does exactly what it says on the tin" is
one I have found a use for today.

Thatcherite: "We're cooking with Gas"?

Others?

Peter Moylan

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Aug 17, 2023, 10:51:55 PM8/17/23
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A couple of Australian examples. Some people still refer to young
children as "happy little vegemites", and that's from a long-ago
advertising slogan. Also, some people -- although perhaps a diminishing
number -- still sing the jingle "I like Aeroplane jelly". That jelly (I
think it still exists) obviously got its name at a time when aeroplanes
were seen as modern and novel and something very special.

A jingle that still sticks in my mind, after many years, is "Boys and
girls go out to play, happy and well the Laxette way". Laxette is/was a
brand of laxative, and the company was obviously trying to push the idea
that children should have regular laxatives, whether they need them or not.

Another strong earworm for me, from the time when I lived in Melbourne,
is "three four oh four double one, three four oh four double one, three
four oh four double one, that's TAA's new number", sung to the tune of
the Can-Can. It's been many years since Melbourne had six-digit phone
numbers, and the airline TAA went out of business a long time ago too.

--
Peter Moylan http://www.pmoylan.org
Newcastle, NSW

phil

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Aug 18, 2023, 8:55:13 AM8/18/23
to
It seems to have faded a bit now, but variations on "refreshes the parts
that other beers cannot reach" had a good run.

One that didn't become established, but always amused me:
"Nothing sucks like an Electrolux"


Athel Cornish-Bowden

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Aug 18, 2023, 9:07:53 AM8/18/23
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Beanz meanz Heinz


--
athel -- biochemist, not a physicist, but detector of crackpots

Jerry Friedman

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Aug 18, 2023, 9:36:34 AM8/18/23
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As an expression of enthusiasm, it seems to show up in the U.S. around
1942, so I don't associate it with the Baroness.

> Others?

"Less filling!" "Tastes great!" I don't know whether people still say that,
though.

--
Jerry Friedman

HVS

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Aug 18, 2023, 10:02:39 AM8/18/23
to
On 18 Aug 2023, phil wrote
I don't know when that was first used, but it lasted for a remarkably
long time. On moving from Canada to England in 1982, we bought an
Electrolux vacuum which had a large sticker on it with that slogan.

occam

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Aug 18, 2023, 10:28:27 AM8/18/23
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I'm surprised you do not remember the XXXX (Castlemain beer) ads.
Perhaps it was more popular in the UK. "Australians wouldn't give a XXXX
for anything else"

<https://www.dandad.org/awards/professional/1992/advertising-crafts/27855/australians-wouldnt-give-a-xxxx-for-anything-else/>

TonyCooper

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Aug 18, 2023, 10:39:56 AM8/18/23
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Some ad slogans become fixtures for a period of time and then fade
out. Wendy's "Where's the beef?" (1984) was a popular saying, but I
haven't seen it for a while.

"Mikey likes it" (Life breakfast cereal 1972) stayed around for a
couple of decades.

"I've fallen and I can't get up" (LifeCall medical alert device 1989)
is one I stil see used.

--

Tony Cooper - Orlando,Florida

occam

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Aug 18, 2023, 10:43:15 AM8/18/23
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God, you either have a very weak memory, or you do not relish adverts as
I once did.

I have been to several all-nighter compilations of ads from all around
the world, shown in a cinema theatre. ("Les nuits de publivores" was the
last one I remember going to in Brussels. 22:00 - 05:00AM, with coffee +
croissants served at the end for breakfast.)

"Drinka Pinta Milka Day" was very well known in its day in the UK. (It
even has its own entry in Wiki.)

https://en.wikipedia.org/wiki/Drinka_pinta_milka_day

Some others:


Nike: "Just Do It" (still going)

Apple: "Think Different"

L’Oreal: "Because You’re Worth It"

occam

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Aug 18, 2023, 11:03:42 AM8/18/23
to
On 18/08/2023 15:07, Athel Cornish-Bowden wrote:
> On 2023-08-18 12:55:07 +0000, phil said:
>
>> On 17/08/2023 22:53, Lionel Edwards wrote:
>>> I can't think of many advertising slogans that have become
>>> established, but "it does exactly what it says on the tin" is
>>> one I have found a use for today.
>>>
>>> Thatcherite: "We're cooking with Gas"?
>>>
>>> Others?
>>>
>>
>> It seems to have faded a bit now, but variations on "refreshes the
>> parts that other beers cannot reach" had a good run.
>>
>> One that didn't become established, but always amused me:
>> "Nothing sucks like an Electrolux"
>
> Beanz meanz Heinz
>
>
variationcorruption "Beanz Meanz Fartz".

Mark Brader

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Aug 18, 2023, 11:47:20 AM8/18/23
to
Lionel Edwards:
> >> I can't think of many advertising slogans that have become
> >> established, but "it does exactly what it says on the tin" is
> >> one I have found a use for today.

"Phil":
> > One that didn't become established, but always amused me:
> > "Nothing sucks like an Electrolux"

Harvey Van Sickle:
> I don't know when that was first used, but it lasted for a remarkably
> long time. On moving from Canada to England in 1982, we bought an
> Electrolux vacuum which had a large sticker on it with that slogan.

From the Jargon File:

| :VAX: /vaks/, n.
|
| 1. [from Virtual Address eXtension] The most successful minicomputer
| design in industry history, possibly excepting its immediate
| ancestor, the {PDP-11}. Between its release in 1978 and its eclipse
| by {killer micro}s after about 1986, the VAX was probably the
| hacker's favorite machine of them all, esp. after the 1982 release of
| 4.2 BSD Unix (see {BSD}). Especially noted for its large,
| assembler-programmer-friendly instruction set -- an asset that became
| a liability after the RISC revolution.
|
| It is worth noting that the standard plural of VAX was `vaxen' and
| that VAX system operators were sometimes referred to as `vaxherds'
|
| 2. A major brand of vacuum cleaner in Britain. Cited here because its
| sales pitch, "Nothing sucks like a VAX!" became a sort of battle-cry
| of RISC partisans. It is even sometimes claimed that DEC actually
| entered a cross-licensing deal with the vacuum-Vax people that
| allowed them to market VAX computers in the U.K. in return for not
| challenging the vacuum cleaner trademark in the U.S.
|
| A rival brand actually pioneered the slogan: its original form was
| "Nothing sucks like Electrolux". It has apparently become a classic
| example (used in advertising textbooks) of the perils of not knowing
| the local idiom. But in 1996, the press manager of Electrolux AB,
| while confirming that the company used this slogan in the late 1960s,
| also tells us that their marketing people were fully aware of the
| possible double entendre and intended it to gain attention.
|
| And gain attention it did -- the VAX-vacuum-cleaner people thought
| the slogan a sufficiently good idea to copy it. Several British
| hackers report that VAX's promotions used it in 1986--1987, and we
| have one report from a New Zealander that the infamous slogan
| surfaced there in TV ads for the product in 1992.

--
Mark Brader "I can say nothing at this point."
Toronto "Well, you were wrong."
m...@vex.net -- Monty Python's Flying Circus

My text in this article is in the public domain.

Athel Cornish-Bowden

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Aug 18, 2023, 1:09:09 PM8/18/23
to
If I remember rightly many Australians would have laughed at that
advertisement. Better not to inflict it on them.
>
> <https://www.dandad.org/awards/professional/1992/advertising-crafts/27855/australians-wouldnt-give-a-xxxx-for-anything-else/>
>


--
Athel -- French and British, living in Marseilles for 36 years; mainly
in England until 1987.

lar3ryca

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Aug 18, 2023, 1:17:59 PM8/18/23
to
A fellow classmate and I did a skit making fun of a TV commercial.

The lyrics of the jingle were

"You'll wonder where the yellow went
when you brush your teethe with Pepsodent."

We sang

"You'll wonder where your molars went
when you brush your teeth with wet cement."

--
Dogs actually won the space race.

Ken Blake

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Aug 18, 2023, 1:34:09 PM8/18/23
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And then there's

Christianity hits the spot
twelve apostles, that's a lot...

Athel Cornish-Bowden

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Aug 18, 2023, 2:03:29 PM8/18/23
to
On 2023-08-18 17:34:06 +0000, Ken Blake said:

> On Fri, 18 Aug 2023 11:17:55 -0600, lar3ryca <la...@invalid.ca> wrote:
>
>> On 2023-08-18 09:03, occam wrote:
>>> On 18/08/2023 15:07, Athel Cornish-Bowden wrote:
>>>> On 2023-08-18 12:55:07 +0000, phil said:
>>>>
>>>>> On 17/08/2023 22:53, Lionel Edwards wrote:
>>>>>> I can't think of many advertising slogans that have become
>>>>>> established, but "it does exactly what it says on the tin" is
>>>>>> one I have found a use for today.
>>>>>>
>>>>>> Thatcherite: "We're cooking with Gas"?
>>>>>>
>>>>>> Others?
>>>>>>
>>>>>
>>>>> It seems to have faded a bit now, but variations on "refreshes the
>>>>> parts that other beers cannot reach" had a good run.
>>>>>
>>>>> One that didn't become established, but always amused me:
>>>>> "Nothing sucks like an Electrolux"
>>>>
>>>> Beanz meanz Heinz
>>>>
>>>>
>>> variationcorruption "Beanz Meanz Fartz".
>>
>> A fellow classmate and I did a skit making fun of a TV commercial.
>>
>> The lyrics of the jingle were
>>
>> "You'll wonder where the yellow went
>> when you brush your teethe with Pepsodent."

That was the very first television advertisement I ever saw. We had
television before that, but we only had BBC (that was quite common in
the 1950s and early 1960s), and the first time I saw ITV was in another
house, and there it was: You'll wonder where the yellow went, when you
brush your teeth with Pepsodent.

> We sang
>>
>> "You'll wonder where your molars went
>> when you brush your teeth with wet cement."
>
> And then there's
>
> Christianity hits the spot
> twelve apostles, that's a lot...


Hibou

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Aug 18, 2023, 2:16:54 PM8/18/23
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"It does exactly what it says on the tin." (Ronseal)

"Every little helps." (Tesco)

"Good things come to those who wait." (Guinness)

"Just do it!" (Nike)

"A diamond is forever." (DeBeers)

"Vorsprung durch Technik." (Audi) (Four-sprung pork technique.)

"Drinka pinta milka day." (Milk Marketing Board).

"Probably the best lager in the world." (Carlsberg)

"We are not amused!" (Queen Victoria) (Only kidding with that one.)

Hibou

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Aug 18, 2023, 2:18:38 PM8/18/23
to
Le 18/08/2023 à 19:16, Hibou a écrit :
> Le 17/08/2023 à 22:53, Lionel Edwards a écrit :
>>
>> I can't think of many advertising slogans that have become
>> established, but "it does exactly what it says on the tin" is
>> one I have found a use for today.
>> Thatcherite: "We're cooking with Gas"?
>> Others?
>
> "It does exactly what it says on the tin." (Ronseal)

Lapse of attention there. Apologies.

TonyCooper

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Aug 18, 2023, 2:49:00 PM8/18/23
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One of the Wrigley chewing gum brands is "Doublemint" gum. Their
commericals featured twin girls singing "Double your pleasure, double
your fun, with Wrigley's Doublemint gum".

The first twins used in those commercials was in 1959 with the
Knoerzer sisters from Hammond, Indiana. They attended Indiana
University and one of my fraternity brothers briefly dated one of
them.

They were identical twins, but - in person - it was easy to tell which
from which. Identical at a distance, but slightly different up close.
While they wore identical hairstyles, they never dressed the same on
campus.

Regarding toothpaste...P&G conducted extensive studies at Indiana
University in the late 1950s for their "Crest" brand that was
introduced in 1954. Crest contained stannous fluoride as a deterrent
to cavities. IU received royalties from the sale of Crest and that
financed a dental research institute at the school.

Students were provided with free Crest toothpaste if they submitted to
periodic free dental exams. I did, and have remained a loyal Crest
user.

My wife was a Pepsodent user when we got married, and that caused some
minor conflict. As newlyweds, we couldn't afford two brands of
toothpaste. She had the upper hand as she was the person who did the
shopping, but if I was along I'd put Crest in the shopping cart.

Athel Cornish-Bowden

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Aug 18, 2023, 2:50:11 PM8/18/23
to
On 2023-08-18 18:16:45 +0000, Hibou said:

> Le 17/08/2023 à 22:53, Lionel Edwards a écrit :
>>
>> I can't think of many advertising slogans that have become
>> established, but "it does exactly what it says on the tin" is
>> one I have found a use for today.
>>
>> Thatcherite: "We're cooking with Gas"?
>>
>> Others?
>
> "It does exactly what it says on the tin." (Ronseal)
>
> "Every little helps." (Tesco)
>
> "Good things come to those who wait." (Guinness)

Or, earlier, "Guinness is good for you" and, early stll, "My goodness,
my Guinness"
>
> "Just do it!" (Nike)
>
> "A diamond is forever." (DeBeers)
>
> "Vorsprung durch Technik." (Audi) (Four-sprung pork technique.)

spoken with an excruciating British accent by someone without much clue
about German.
>
> "Drinka pinta milka day." (Milk Marketing Board).
>
> "Probably the best lager in the world." (Carlsberg)
>
> "We are not amused!" (Queen Victoria) (Only kidding with that one.)


--
athel cb : Biochemical Evolution, Garland Science, 2016







phil

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Aug 18, 2023, 3:03:15 PM8/18/23
to
On 18/08/2023 19:50, Athel Cornish-Bowden wrote:
> On 2023-08-18 18:16:45 +0000, Hibou said:
>
>> Le 17/08/2023 à 22:53, Lionel Edwards a écrit :
>>>
>>> I can't think of many advertising slogans that have become
>>> established, but "it does exactly what it says on the tin" is
>>> one I have found a use for today.
>>>
>>> Thatcherite: "We're cooking with Gas"?
>>>
>>> Others?
>>
>> "It does exactly what it says on the tin." (Ronseal)
>>
>> "Every little helps." (Tesco)
>>
>> "Good things come to those who wait." (Guinness)
>
> Or, earlier, "Guinness is good for you" and, early stll, "My goodness,
> my Guinness"
>
>
If we're going way back, then

"Sorry Mate, you're too late, the best peas went to Farrows"

"Put a tiger in your tank"

One Thousand And One cleans a big, big carpet
For less than half a crown"

"'Course you can, Malcolm"

"They asked me how I knew
It was Esso Blue.
I, of course, replied
With other brands one finds
Smoke gets in your eyes"

lar3ryca

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Aug 18, 2023, 3:28:20 PM8/18/23
to
I remember an inordinate number of commercials, jingles, and signage
from my preteen and teen years.

Brusha brusha brusha
With the new Ipana
With a brand new flavour
It's dandy for your tee-eeth.

Brylcreem, a little dab'll do ya.
The gals will pursue ya.
Simply rub a little in your hair.

And of course, the Burma shave signage. For those unfamiliar with them,
they had one line on each sign, and the signs were spaced out on the
roadside.

To get away
From hairy apes
Ladies jump
From fire escapes
Burma Shave

There are 90 more on this site:
http://thewhynot100.blogspot.com/2015/06/90-brilliant-burma-shave-signs.html

>> We sang
>>>
>>> "You'll wonder where your molars went
>>> when you brush your teeth with wet cement."
>>
>> And then there's
>>
>> Christianity hits the spot
>> twelve apostles, that's a lot...


--
Anything can be a UFO if you're stupid enough.

lar3ryca

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Aug 18, 2023, 3:34:59 PM8/18/23
to
I remember it (perhaps falsely) as..

"Double your pleasure, double your fun,
with Wrigley's double-good Doublemint gum"

We used to sing...

"Double your pleasure, double your fun,
It's better to sleep with two women than one."

> The first twins used in those commercials was in 1959 with the
> Knoerzer sisters from Hammond, Indiana. They attended Indiana
> University and one of my fraternity brothers briefly dated one of
> them.
>
> They were identical twins, but - in person - it was easy to tell which
> from which. Identical at a distance, but slightly different up close.
> While they wore identical hairstyles, they never dressed the same on
> campus.
>
> Regarding toothpaste...P&G conducted extensive studies at Indiana
> University in the late 1950s for their "Crest" brand that was
> introduced in 1954. Crest contained stannous fluoride as a deterrent
> to cavities. IU received royalties from the sale of Crest and that
> financed a dental research institute at the school.
>
> Students were provided with free Crest toothpaste if they submitted to
> periodic free dental exams. I did, and have remained a loyal Crest
> user.

I am also a loyal Crest user, but it's because of the flavour.
I am not a fan of peppermint, and Colgate, which is what my mother used
to buy, seems completely unaware that spearmint flavour (which I very
much enjoy) exists.


> My wife was a Pepsodent user when we got married, and that caused some
> minor conflict. As newlyweds, we couldn't afford two brands of
> toothpaste. She had the upper hand as she was the person who did the
> shopping, but if I was along I'd put Crest in the shopping cart.
>

--
Whose idea was it to put an S in the word lisp?

Garrett Wollman

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Aug 18, 2023, 4:00:22 PM8/18/23
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In article <ubmmc5$3tc5$1...@dont-email.me>,
Peter Moylan <pe...@pmoylan.org.invalid> wrote:

>Another strong earworm for me, from the time when I lived in Melbourne,
>is "three four oh four double one, three four oh four double one, three
>four oh four double one, that's TAA's new number", sung to the tune of

There was a hotel chain here with a very catchy TV jingle for its
toll-free reservation number: "eight oh oh, three two five, three five
three five" -- but nobody could remember which hotel chain it was,
rather defeating the purpose. Although perhaps from the perspective
of the marketing department, it was fine if nobody knew it was their
number so long as they called anyway whenever they needed a hotel. (I
_think_ it was actually Sheraton.) This is the flip side of the
common strategy for both radio and TV stations, in the days before
people-meters, of pounding their branding as loudly and as frequently
as possible, in the hopes that ratings households will write it down
in their diaries even when listening to/watching a different station.

I very rarely see TV advertising any more, but I get the impression
that commercial jingles for TV largely died out in the 1990s: they
just weren't very effective in actually driving sales, and once
consumer-products advertisers became better at testing and measuring
effectiveness, they stopped spending money on jingles outside of
"image" advertising.

-GAWollman

--
Garrett A. Wollman | "Act to avoid constraining the future; if you can,
wol...@bimajority.org| act to remove constraint from the future. This is
Opinions not shared by| a thing you can do, are able to do, to do together."
my employers. | - Graydon Saunders, _A Succession of Bad Days_ (2015)

Garrett Wollman

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Aug 18, 2023, 4:06:48 PM8/18/23
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In article <uboh50$cej3$2...@dont-email.me>, lar3ryca <la...@invalid.ca> wrote:

>I am also a loyal Crest user, but it's because of the flavour.
>I am not a fan of peppermint, and Colgate, which is what my mother used
>to buy, seems completely unaware that spearmint flavour (which I very
>much enjoy) exists.

Exactly the opposite for me; I find spearmint vile. Tom's of Maine
(which is distributed by Colgate) sells both flavors in
almost-identical packaging and I always have to look very closely to
make sure I have the right one. (Their other major adult flavor is
cinnamon-clove, which is OK but in Tom's formulation is just barely
perceptible; if I buy something with those flavors I should be able to
feel it.)

Garrett Wollman

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Aug 18, 2023, 4:09:49 PM8/18/23
to
In article <ubocii$bqsl$1...@dont-email.me>,
Hibou <vpaereru-u...@yahoo.com.invalid> wrote:
>"Drinka pinta milka day." (Milk Marketing Board).

"Got milk?" (California dairy association, later taken national)

I also remember "Cheese, please!" from the Canadian milk marketing
board(s?) but more for the specific series of "Scott and Joey and
Cheese" commercials; it's so obvious a combination that I don't think
modern uses reference the TV spots.

TonyCooper

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Aug 18, 2023, 4:20:27 PM8/18/23
to
Empire Carpet company is still using the commercial where the phone
number 1 800 588 2300 is sung. The original commercials, that I heard
in Chicago in the 1970s, didn't have "1 800", though.

Mark Brader

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Aug 18, 2023, 4:37:46 PM8/18/23
to
Tony Cooper:
> One of the Wrigley chewing gum brands is "Doublemint" gum. Their
> commericals featured twin girls singing "Double your pleasure, double
> your fun, with Wrigley's Doublemint gum".

I say it's "Double your pleasure, double your fun, with Doublemint,
Doublemint, Doublemint gum".

I'm chewing it now, but it's harder to find around here than it used
to be, and I haven't seen it advertised for a very long time.
--
Mark Brader, Toronto | "This is an excellent opportunity for
m...@vex.net | out-of-context quoting..." --Mike Hardy

Sam Plusnet

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Aug 18, 2023, 5:16:55 PM8/18/23
to
Yesbut.
"That sucks." is not a BrE expression - or at least it wasn't in the
1980s.
BrE speakers might have understood the AmE phrase, without using it
themselves.

--
Sam Plusnet

lar3ryca

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Aug 18, 2023, 6:49:48 PM8/18/23
to
On 2023-08-18 14:06, Garrett Wollman wrote:
> In article <uboh50$cej3$2...@dont-email.me>, lar3ryca <la...@invalid.ca> wrote:
>
>> I am also a loyal Crest user, but it's because of the flavour.
>> I am not a fan of peppermint, and Colgate, which is what my mother used
>> to buy, seems completely unaware that spearmint flavour (which I very
>> much enjoy) exists.
>
> Exactly the opposite for me; I find spearmint vile. Tom's of Maine
> (which is distributed by Colgate) sells both flavors in
> almost-identical packaging and I always have to look very closely to
> make sure I have the right one. (Their other major adult flavor is
> cinnamon-clove, which is OK but in Tom's formulation is just barely
> perceptible; if I buy something with those flavors I should be able to
> feel it.)

The only Tom's I have tried is their licorice flavour [1], and it too,
is barely perceptible.

[1] Apparently they don't sell it any more.

Licorice is actually my favourite flavour. I used to get liqouice
milkshakes and Blizzards at Dairy Queen (started buying them in about
1954). One day I went in to buy one, and did not see it on the list of
flavours. Asking, I was told that they still sold them, but just didn't
put the flavour on the board.

Sometime shortly after 2000, I tried to buy one, and was told that they
no longer sold that flavour.

Now, on the occasional visit, I will get a chocolate chip/cherry mini
Blizzard.

These days, I usually have to settle for 'Tiger Tail' ice cream.

--
Is "tired old cliche" one?

lar3ryca

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Aug 18, 2023, 7:54:45 PM8/18/23
to
On 2023-08-18 14:37, Mark Brader wrote:
> Tony Cooper:
>> One of the Wrigley chewing gum brands is "Doublemint" gum. Their
>> commericals featured twin girls singing "Double your pleasure, double
>> your fun, with Wrigley's Doublemint gum".
>
> I say it's "Double your pleasure, double your fun, with Doublemint,
> Doublemint, Doublemint gum".

I was wrong. It was actually..

"Double your pleasure, double your fun, with double-good, double-good,
Doublemint gum"

https://www.youtube.com/watch?v=PHfjdxN1URI

In my travels throguh the Tube of You, I ran across this delightful
Doublemint jingle from the Philippines...

https://www.youtube.com/watch?v=S2Fa5PSzggI

> I'm chewing it now, but it's harder to find around here than it used
> to be, and I haven't seen it advertised for a very long time.

--
Eagles may soar, but weasels don't get sucked into jet engines.

TonyCooper

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Aug 18, 2023, 8:12:17 PM8/18/23
to
To give some attention to Wrigley-rival Beeman's gum, you could chew
Black Jack licorice-flavored chewing gum.

lar3ryca

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Aug 18, 2023, 8:19:00 PM8/18/23
to
Do you know anyone with dentures who chew Beeman's?

--
I installed a skylight in my apartment...
The people who live above me are furious.

Peter Moylan

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Aug 18, 2023, 8:28:43 PM8/18/23
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On 19/08/23 00:28, occam wrote:

> I'm surprised you do not remember the XXXX (Castlemain beer) ads.
> Perhaps it was more popular in the UK. "Australians wouldn't give a
> XXXX for anything else"

I didn't even know it was called Castlemaine beer. XXXX is a Queensland
beer, and Castlemaine is way down south in Victoria. I've now looked it
up. The brewing company did start in Victoria, long ago, but then
expanded to other places until settling down in Queensland. By now it's
Japanese-owned. I believe that it's now possible to buy the beer in
other states, but I haven't checked. By and large, beer drinkers tend to
stick to the beer of their own state. (Except for so-called craft beers,
which seem to come from all over the place.)

I don't think the ad you mention was ever run in Australia. The only ad
I remember of theirs is the one that says "I can feel a fourex coming on".

--
Peter Moylan http://www.pmoylan.org
Newcastle, NSW

Peter Moylan

unread,
Aug 18, 2023, 8:37:37 PM8/18/23
to
On 19/08/23 00:39, TonyCooper wrote:
> On Fri, 18 Aug 2023 16:28:22 +0200, occam <oc...@nowhere.nix> wrote:
>
>> On 18/08/2023 04:51, Peter Moylan wrote:
>>> On 18/08/23 07:53, Lionel Edwards wrote:
>>>
>>>> I can't think of many advertising slogans that have become
>>>> established, but "it does exactly what it says on the tin" is
>>>> one I have found a use for today.
>>>>
>>>> Thatcherite: "We're cooking with Gas"?
>>>>
>>>> Others?
>>>
>>> A couple of Australian examples. Some people still refer to
>>> young children as "happy little vegemites", and that's from a
>>> long-ago advertising slogan. Also, some people -- although
>>> perhaps a diminishing number -- still sing the jingle "I like
>>> Aeroplane jelly". That jelly (I think it still exists) obviously
>>> got its name at a time when aeroplanes were seen as modern and
>>> novel and something very special.
>>>
>>> A jingle that still sticks in my mind, after many years, is "Boys
>>> and girls go out to play, happy and well the Laxette way".
>>> Laxette is/was a brand of laxative, and the company was obviously
>>> trying to push the idea that children should have regular
>>> laxatives, whether they need them or not.
>>>
>>> Another strong earworm for me, from the time when I lived in
>>> Melbourne, is "three four oh four double one, three four oh four
>>> double one, three four oh four double one, that's TAA's new
>>> number", sung to the tune of the Can-Can. It's been many years
>>> since Melbourne had six-digit phone numbers, and the airline TAA
>>> went out of business a long time ago too.
>>>
>>
>> I'm surprised you do not remember the XXXX (Castlemain beer) ads.
>> Perhaps it was more popular in the UK. "Australians wouldn't give a
>> XXXX for anything else"
>>
>> <https://www.dandad.org/awards/professional/1992/advertising-crafts/27855/australians-wouldnt-give-a-xxxx-for-anything-else/>
>
> Some ad slogans become fixtures for a period of time and then fade
> out. Wendy's "Where's the beef?" (1984) was a popular saying, but I
> haven't seen it for a while.
>
> "Mikey likes it" (Life breakfast cereal 1972) stayed around for a
> couple of decades.
>
> "I've fallen and I can't get up" (LifeCall medical alert device
> 1989) is one I stil see used.

Perhaps it's just me, but I was strongly impressed by a cereal ad some
years ago. A little flake of cereal asks his father "Where did I come
from?". The father answers with talk of sun-kissed fields and things
like that. Then the kid asks "Where am I going?", and you see a spoon
descending.

And no, I can't remember which cereal it was. Advertising sells ideas,
not products. Sometimes you can't even work out which product is being
pushed.

Peter Moylan

unread,
Aug 18, 2023, 8:43:02 PM8/18/23
to
On 18/08/23 22:55, phil wrote:
>
> It seems to have faded a bit now, but variations on "refreshes the parts
> that other beers cannot reach" had a good run.

Sounds like a reference to brewer's droop.

Peter Moylan

unread,
Aug 18, 2023, 8:46:48 PM8/18/23
to
When my eldest son went to school in California, his schoolmates taught
him a jingle that went

Comet, it makes your teeth turn green,
Comet, it tastes like gasoline.
Comet, it makes you vomit,
So try some Comet and vomit today.

Apparently Comet was a brand of toothpaste. What made it work better for
my son was that in Australia Comet is a drain cleaner.

Peter Moylan

unread,
Aug 18, 2023, 8:52:29 PM8/18/23
to
On 19/08/23 06:06, Garrett Wollman wrote:
> In article <uboh50$cej3$2...@dont-email.me>, lar3ryca
> <la...@invalid.ca> wrote:
>
>> I am also a loyal Crest user, but it's because of the flavour. I am
>> not a fan of peppermint, and Colgate, which is what my mother used
>> to buy, seems completely unaware that spearmint flavour (which I
>> very much enjoy) exists.
>
> Exactly the opposite for me; I find spearmint vile. Tom's of Maine
> (which is distributed by Colgate) sells both flavors in
> almost-identical packaging and I always have to look very closely to
> make sure I have the right one. (Their other major adult flavor is
> cinnamon-clove, which is OK but in Tom's formulation is just barely
> perceptible; if I buy something with those flavors I should be able
> to feel it.)

My previous wife was allergic to all sorts of mint. We had to search
very hard to find a mint-free toothpaste. It doesn't help that Colgate
now seems to have about 99% of the supermarket shelf space.

The toothpaste ads I remember from long ago were along the lines of "9
out of 10 dentists recommend ...". When two companies ran that line, the
impression you got was that 18 out of 20 dentists can't agree.

Jerry Friedman

unread,
Aug 18, 2023, 9:05:03 PM8/18/23
to
On Friday, August 18, 2023 at 6:46:48 PM UTC-6, Peter Moylan wrote:
> On 19/08/23 03:17, lar3ryca wrote:
...

> > A fellow classmate and I did a skit making fun of a TV commercial.
> >
> > The lyrics of the jingle were
> >
> > "You'll wonder where the yellow went
> > when you brush your teethe with Pepsodent."
> >
> > We sang
> >
> > "You'll wonder where your molars went
> > when you brush your teeth with wet cement."
> When my eldest son went to school in California, his schoolmates taught
> him a jingle that went
>

<Col Bogie>

> Comet, it makes your teeth turn green,
> Comet, it tastes like gasoline.
> Comet, it makes you vomit,
> So try some Comet and vomit today.
>
> Apparently Comet was a brand of toothpaste. What made it work better for
> my son was that in Australia Comet is a drain cleaner.

American Comet is a sink cleaner. Part of the childish humor is
the idea of using a cleanser as toothpaste.

--
Jerry Friedman

Peter Moylan

unread,
Aug 18, 2023, 9:42:55 PM8/18/23
to
On 19/08/23 11:04, Jerry Friedman wrote:
> On Friday, August 18, 2023 at 6:46:48 PM UTC-6, Peter Moylan wrote:

>> When my eldest son went to school in California, his schoolmates
>> taught him a jingle that went
>
> <Col Bogie>

Thanks. I used to know the name of the tune, but had forgotten it. In my
own childhood, the words were along the lines of "Bullshit was all the
band could play". Even earlier, the popular version was

Hitler has only got one ball
Goering has two, but they are small
Himmler has something simmler
And poor old Goebbels has noebbels at all.

Back on topic. A very popular Australian TV program, The Gruen Transfer,
is all about advertising: tricks that advertisers use, examples of
stupid advertising, and so on. It's been running for years, although
with some name changes. Apparently the producers have sold the concept,
but not the program, to other countries.

Apparently "Gruen transfer" is a psychologists' term for what happens
when shoppers enter an intentionally confusing shopping mall, making
then more susceptible to impulse buying.

Garrett Wollman

unread,
Aug 18, 2023, 11:17:53 PM8/18/23
to
In article <ubp3oa$evcn$4...@dont-email.me>,
Peter Moylan <pe...@pmoylan.org.invalid> wrote:

>The toothpaste ads I remember from long ago were along the lines of "9
>out of 10 dentists recommend ...". When two companies ran that line, the
>impression you got was that 18 out of 20 dentists can't agree.

If you parse those claims closely, and freeze-frame the ad so you can
read the footnotes, usually what you find is "4 out of 5 dentists
surveyed agreed that they recommend a regimen of oral hygiene
including [product type] containing [generic name of active
ingredient]".

TonyCooper

unread,
Aug 19, 2023, 12:31:32 AM8/19/23
to
Comet, in the US, is a scouring product. For many years it was only
in the form of powder, but now I see they have liquid products used in
spray bottle.

Comet's rival product has been "Ajax (boom, boom) the foaming
cleanser".

Another commercial with sound effects was Lifebouy soap. The foghorn
sound of "Beeee-Ohhhhhh" put the initials B.O. in the mind of the
public. What it stood for was not said, but everyone knew.

lar3ryca

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Aug 19, 2023, 12:57:35 AM8/19/23
to
It's a line of general purpose cleaners in Canada (and perhaps in the
US). It comes in various forms (liquid, powder, spray), dor a variety of
cleaning jobs.


--
Sponges grow in the ocean.
I wonder how much deeper the ocean would be if that didn't happen.

Rich Ulrich

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Aug 19, 2023, 1:39:42 AM8/19/23
to
On Sat, 19 Aug 2023 00:31:27 -0400, TonyCooper
<tonyco...@gmail.com> wrote:

>
>Comet, in the US, is a scouring product. For many years it was only
>in the form of powder, but now I see they have liquid products used in
>spray bottle.
>
>Comet's rival product has been "Ajax (boom, boom) the foaming
>cleanser".

The University of Pittsburgh has 3 dorms that are still named,
Litchfield Tower A, Tower B, and Tower C. In 50 years since
I first saw them, no one has assigned better names.

They each are basically round.

Early on, I heard them called after the powders, cleansers sold
in round cardboard cans: Ajax, Bon Ami, and Comet.


--
Rich Ulrich

phil

unread,
Aug 19, 2023, 5:40:28 AM8/19/23
to
On 19/08/2023 01:42, Peter Moylan wrote:
> On 18/08/23 22:55, phil wrote:
>>
>> It seems to have faded a bit now, but variations on "refreshes the parts
>> that other beers cannot reach" had a good run.
>
> Sounds like a reference to brewer's droop.
>

I can't believe that anybody ever thought of that association!

<https://timeforacoffee.com/classic-heineken-advert-concorde>

Ken Blake

unread,
Aug 19, 2023, 10:01:33 AM8/19/23
to
I remember its being

Brylcreem, a little dab'll do ya.
Brylcreem, you'll look so debonair,
Brylcreem, the gals will all pursue ya.
They love to run their fingers through your hair.

Ken Blake

unread,
Aug 19, 2023, 10:14:07 AM8/19/23
to
On Fri, 18 Aug 2023 20:03:12 +0100, phil <ph...@anonymous.invalid>
wrote:

>"They asked me how I knew
>It was Esso Blue.
>I, of course, replied
>With other brands one finds
>Smoke gets in your eyes"


or

They asked me how I knew
Rabbit shit was Blue.
I, of course, then said
Bullshit you've been fed
Rabbit shit is red
Squirrel shit is Blue

Paul Carmichael

unread,
Aug 19, 2023, 10:22:44 AM8/19/23
to
El Fri, 18 Aug 2023 13:55:07 +0100, phil escribió:

> On 17/08/2023 22:53, Lionel Edwards wrote:
>> I can't think of many advertising slogans that have become established,
>> but "it does exactly what it says on the tin" is one I have found a use
>> for today.
>>
>> Thatcherite: "We're cooking with Gas"?
>>
>> Others?
>>
>>
> It seems to have faded a bit now, but variations on "refreshes the parts
> that other beers cannot reach" had a good run.

And Heineken have translated it for Cruzcampo. I can't find it online,
but the slogan is written on their fridges in all the bars.

--
Paul.

https://paulc.es

Paul Carmichael

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Aug 19, 2023, 10:29:08 AM8/19/23
to
El Fri, 18 Aug 2023 20:03:12 +0100, phil escribió:

> "'Course you can, Malcolm"

I have said that many times during my life. Still do now, on the odd
occasion that I speak in English.

"Eight hours?".

--
Paul.

https://paulc.es

Mack A. Damia

unread,
Aug 19, 2023, 10:37:08 AM8/19/23
to
Freedent.

But I am surprised that it doesn't have competitors considering it has
been around since 1975. That is almost fifty years. Can patents last
that long? My understanding for a patent is a twenty year period.



Peter T. Daniels

unread,
Aug 19, 2023, 11:10:50 AM8/19/23
to
On Friday, August 18, 2023 at 4:00:22 PM UTC-4, Garrett Wollman wrote:
> In article <ubmmc5$3tc5$1...@dont-email.me>,
> Peter Moylan <pe...@pmoylan.org.invalid> wrote:
>
> >Another strong earworm for me, from the time when I lived in Melbourne,
> >is "three four oh four double one, three four oh four double one, three
> >four oh four double one, that's TAA's new number", sung to the tune of
> There was a hotel chain here with a very catchy TV jingle for its
> toll-free reservation number: "eight oh oh, three two five, three five
> three five" -- but nobody could remember which hotel chain it was,
> rather defeating the purpose. Although perhaps from the perspective
> of the marketing department, it was fine if nobody knew it was their
> number so long as they called anyway whenever they needed a hotel. (I
> _think_ it was actually Sheraton.) This is the flip side of the
> common strategy for both radio and TV stations, in the days before
> people-meters, of pounding their branding as loudly and as frequently
> as possible, in the hopes that ratings households will write it down
> in their diaries even when listening to/watching a different station.
>
> I very rarely see TV advertising any more, but I get the impression
> that commercial jingles for TV largely died out in the 1990s: they
> just weren't very effective in actually driving sales, and once
> consumer-products advertisers became better at testing and measuring
> effectiveness, they stopped spending money on jingles outside of
> "image" advertising.

There also aren't any sitcom songs any more -- "Come listen to my
story 'bout a man named Jed"; Just sit right back and you'll hear a tale";
"A horse is a horse, of course, of course"; and the Warner "exotic locale"
shows had them -- "Hawaiian Eye," "77 Sunset Strip" (presumably also
Bourbon Street Beat and Surfside 6, but they're not in the nostalgia-TV
rotation). Morey Amsterdam wrote words for the Dick Van Dyke Show theme,
but they weren't used (and apparently only DVD himself remembered them).

Peter T. Daniels

unread,
Aug 19, 2023, 11:16:02 AM8/19/23
to
On Friday, August 18, 2023 at 8:46:48 PM UTC-4, Peter Moylan wrote:

[toothpaste jingles]
> When my eldest son went to school in California, his schoolmates taught
> him a jingle that went
>
> Comet, it makes your teeth turn green,
> Comet, it tastes like gasoline.
> Comet, it makes you vomit,
> So try some Comet and vomit today.
>
> Apparently Comet was a brand of toothpaste. What made it work better for
> my son was that in Australia Comet is a drain cleaner.

At least in the East. it's a scouring powder. Takes the stains off your
enameled kitchen sink.

Peter T. Daniels

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Aug 19, 2023, 11:20:17 AM8/19/23
to
On Saturday, August 19, 2023 at 10:29:08 AM UTC-4, Paul Carmichael wrote:
> El Fri, 18 Aug 2023 20:03:12 +0100, phil escribió:

> > "'Course you can, Malcolm"
>
> I have said that many times during my life. Still do now, on the odd
> occasion that I speak in English.

Finally! Someone remembered what the initial theme was -- ad slogans
that became part of the language. From the examples way up top, it
seems to be quite the Brit thing.

> "Eight hours?".

?

HVS

unread,
Aug 19, 2023, 11:23:04 AM8/19/23
to
On 19 Aug 2023, Peter Moylan wrote
If we're talking parodies....

In 1972 National Lampoon published a parody of a Volkswagen ad which
referenced Ted Kennedy and Chappaquiddick:

https://www.theretrosite.com/national-lampoon-ted-kennedy-vw-ad/

Volkswagen sued them for a reported $30 million for defamation and
copyright infringement, and I recall reading some years later that the
magazine realised they couldn't defend it, as they'd forgotten to
airbrush out copyright features like the logo and the name.

The New York Times reported that they settled within a week of the suit
being filed:

"In return for the recall of all outstanding copies of The National
Lampoon Encyclopedia of Humor and removal of page 29 from 10,000 hard-
cover copies, destruction of printing plates, a “forthwith” press
release by the publisher and corrections in the next issues, Volkswagen
agreed to release National Lampoon from all claims."

https://www.nytimes.com/1973/10/30/archives/volkswagen-settles-suit-
against-national-lampoon.html

The ad was funny, though.

--
Cheers, Harvey

lar3ryca

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Aug 19, 2023, 12:25:20 PM8/19/23
to
Yup... not sure why I lwft those lines out.

At least one version had the last line as...

"They love to get their fingers in your hair."

--
____
√ -1 2³ Σ Π
It was delicious.

TonyCooper

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Aug 19, 2023, 1:24:58 PM8/19/23
to
Brylcreem led to one of my wife's "Most Embarassing Moments".

When she was a sophomore in high school (an All-Girl Catholic school)
a boy from the Boy's Catholic high school dropped over at her house.
He was a Senior, and the Captain of the football team and a "hunk"*.

When he sat down on the couch, my wife's mother came over, lifted his
Brycreemed head, and inserted a fresh antimacassar between the boy's
head and the couch back.

*"hunk", I think, was the 1950s word for what today would be a "hot"
boy. Attractive to the opposite sex.

occam

unread,
Aug 19, 2023, 1:33:21 PM8/19/23
to
On 18/08/2023 14:55, phil wrote:
> On 17/08/2023 22:53, Lionel Edwards wrote:
>> I can't think of many advertising slogans that have become
>> established, but "it does exactly what it says on the tin" is
>> one I have found a use for today.
>>       Thatcherite: "We're cooking with Gas"?
>>       Others?
>>      
>
> It seems to have faded a bit now, but variations on "refreshes the parts
> that other beers cannot reach" had a good run.

That was Heineken. Carlsberg's "Probably the best lager in the world”
remained in constant use for more than 38 years. It too had its variants.

TonyCooper

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Aug 19, 2023, 1:47:24 PM8/19/23
to
On Sat, 19 Aug 2023 19:33:15 +0200, occam <oc...@nowhere.nix> wrote:

>On 18/08/2023 14:55, phil wrote:
>> On 17/08/2023 22:53, Lionel Edwards wrote:
>>> I can't think of many advertising slogans that have become
>>> established, but "it does exactly what it says on the tin" is
>>> one I have found a use for today.
>>>       Thatcherite: "We're cooking with Gas"?
>>>       Others?
>>>      
>>
>> It seems to have faded a bit now, but variations on "refreshes the parts
>> that other beers cannot reach" had a good run.
>
>That was Heineken. Carlsberg's "Probably the best lager in the world”
>remained in constant use for more than 38 years. It too had its variants.
>
When speaking of advertising slogans that have become "established",
my understanding is that the reference is to slogans that are now used
in conversation and not slogans that remain used by the company.

"Now we're cooking with gas" could be used in coversation about some
plan or activity that is now working well. And, used by somone who
was never exposed to the use of that slogan in advertising.

Not that many of the posts on advertising slogans in general have not
been interesting.

>>
>> One that didn't become established, but always amused me:
>> "Nothing sucks like an Electrolux"
>>
>>

Mack A. Damia

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Aug 19, 2023, 1:59:02 PM8/19/23
to
On Sat, 19 Aug 2023 19:33:15 +0200, occam <oc...@nowhere.nix> wrote:

Budweiser beer: "The King of Beers".

"Good 'til the last drop" was the Maxwell House coffee commercial for
a long time. I don't see coffee commericals on TV any longer.

Coca Cola: "The pause that refreshes".

L’Oreal: "Because You’re Worth It"

Burger King: "Have it your way!"

Bounty paper towels: "The quicker picker upper."

The New York Times: "All The News That’s Fit to Print"

Hallmark cards: “When you care enough to send the very best”

Silvano

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Aug 19, 2023, 4:17:49 PM8/19/23
to
TonyCooper hat am 19.08.2023 um 19:24 geschrieben:

> Brylcreem led to one of my wife's "Most Embarassing Moments".
>
> When she was a sophomore in high school (an All-Girl Catholic school)
> a boy from the Boy's Catholic high school dropped over at her house.
> He was a Senior, and the Captain of the football team and a "hunk"*.
>
> When he sat down on the couch, my wife's mother came over, lifted his
> Brycreemed head, and inserted a fresh antimacassar between the boy's
> head and the couch back.
>
> *"hunk", I think, was the 1950s word for what today would be a "hot"
> boy. Attractive to the opposite sex.


I know, it must be extremely outdated, but I'm keen on understanding as
much of the English-speaking (or specifically US) culture as I can,
otherwise I wouldn't read here.
Can you explain Brycreemed and antimacassar? TIA.

And why was it embarrassing, apart from the obvious fact that a young
man visiting a young woman at an All-Girl Catholic school in the 50s was
more or less a scandal in its own right?

Anders D. Nygaard

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Aug 19, 2023, 4:38:03 PM8/19/23
to
Den 19-08-2023 kl. 02:37 skrev Peter Moylan:
> Advertising sells ideas,
> not products. Sometimes you can't even work out which product is being
> pushed.

Somehow, on first reading, I made that "is being punished".

/Anders, Denmark

lar3ryca

unread,
Aug 19, 2023, 4:39:29 PM8/19/23
to
On 2023-08-19 14:17, Silvano wrote:
> TonyCooper hat am 19.08.2023 um 19:24 geschrieben:
>
>> Brylcreem led to one of my wife's "Most Embarassing Moments".
>>
>> When she was a sophomore in high school (an All-Girl Catholic school)
>> a boy from the Boy's Catholic high school dropped over at her house.
>> He was a Senior, and the Captain of the football team and a "hunk"*.
>>
>> When he sat down on the couch, my wife's mother came over, lifted his
>> Brycreemed head, and inserted a fresh antimacassar between the boy's
>> head and the couch back.
>>
>> *"hunk", I think, was the 1950s word for what today would be a "hot"
>> boy. Attractive to the opposite sex.
>
>
> I know, it must be extremely outdated, but I'm keen on understanding as
> much of the English-speaking (or specifically US) culture as I can,
> otherwise I wouldn't read here.
> Can you explain Brycreemed and antimacassar? TIA.

"Brylcreem": a product that is put on the hair to control it. It is
basically an oil. Thus, 'Brylcreemed' is having Brylcreem on the hair.

antimacassar: A piece of ornamented cloth that protects the back of
chair (or a couch) from hair oils.

> And why was it embarrassing, apart from the obvious fact that a young
> man visiting a young woman at an All-Girl Catholic school in the 50s was
> more or less a scandal in its own right?
The mother noticed the oily hair and took pains to protect her couch.
That, in itself, would be embarrassing to bothe the girl and the boy.

These days, most, if not all, boys or men would use a product like
Brylcreem.

--
Which odd number becomes even if you take away a letter?
(S)even.

Jerry Friedman

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Aug 19, 2023, 5:15:47 PM8/19/23
to
On Saturday, August 19, 2023 at 2:39:29 PM UTC-6, lar3ryca wrote:
> On 2023-08-19 14:17, Silvano wrote:
> > TonyCooper hat am 19.08.2023 um 19:24 geschrieben:
> >
> >> Brylcreem led to one of my wife's "Most Embarassing Moments".
> >>
> >> When she was a sophomore in high school (an All-Girl Catholic school)
> >> a boy from the Boy's Catholic high school dropped over at her house.
> >> He was a Senior, and the Captain of the football team and a "hunk"*.
> >>
> >> When he sat down on the couch, my wife's mother came over, lifted his
> >> Brycreemed head, and inserted a fresh antimacassar between the boy's
> >> head and the couch back.
> >>
> >> *"hunk", I think, was the 1950s word for what today would be a "hot"
> >> boy. Attractive to the opposite sex.
> >
> >
> > I know, it must be extremely outdated, but I'm keen on understanding as
> > much of the English-speaking (or specifically US) culture as I can,
> > otherwise I wouldn't read here.
> > Can you explain Brycreemed and antimacassar? TIA.
> "Brylcreem": a product that is put on the hair to control it. It is
> basically an oil. Thus, 'Brylcreemed' is having Brylcreem on the hair.
>
> antimacassar: A piece of ornamented cloth that protects the back of
> chair (or a couch) from hair oils.

With particular referece to Rowland's Macassar Oil, very popular with British
men in the 19th century and early 20th (dates from Wikip).

> > And why was it embarrassing, apart from the obvious fact that a young
> > man visiting a young woman at an All-Girl Catholic school in the 50s was
> > more or less a scandal in its own right?

> The mother noticed the oily hair and took pains to protect her couch.
> That, in itself, would be embarrassing to bothe the girl and the boy.

Especially if she touched his head without asking him to move it, which is
how I read the story.

> These days, most, if not all, boys or men would use a product like
> Brylcreem.

Do you mean "few, if any"?

--
Jerry Friedman likes to set mountain-rills in a blaze.

TonyCooper

unread,
Aug 19, 2023, 5:47:37 PM8/19/23
to
Brylcreem is a hair pomade, and "Brycreemed" is my own invention to
describe that the product had been liberally applied to the boy's
hair.

M-W online defines an antimacassar as a cover to protect the back or
arms of furniture, but that doesn't adequately describe one. It's
best to see a photo:
https://3.bp.blogspot.com/-afWr_QCGkMY/VaPfsv6Qk1I/AAAAAAAAAZI/zZ34o2tbk5I/s1600/74392162930fbdd899a4426014b97620.jpg

Every one I've ever seen has been crocheted by some member of the
family where I've seen it. They weren't things purchased in a store.
Because they are individually crocheted, the shape and design varies
according to the person crocheting it. They were often family
heirlooms crocheted by some deceased relative.

I would imagine they were also found in Germany in those days, albeit
called something else.

No, there was nothing embarassing or scandalous about the boy's visit.
It was at my wife's home, not at school. My wife's mother was there
and it was at an appropriate time of day. Had no one else been
present, my (now) wife would have sat on the porch with the boy and
not invited him in. Such was decorum in those days.

The embarassing part is harder to explain, but all teenagers think
that anything that a parent does that brings notice to them when the
teen is in the company of other teens is embarassing...especially if
the other teen is of the opposite sex. (A high school sophomore is
usually about 16 years-old).

That my (now) wife's mother would physically move the boy's head and
place the antimacassar between his greasy hair and the couch would
have mortified my (now) wife. Teenagers then, and also today, think
parents should be part of the wallpaper and not speak when they have
friends over.

TonyCooper

unread,
Aug 19, 2023, 6:05:49 PM8/19/23
to
On Sat, 19 Aug 2023 14:15:43 -0700 (PDT), Jerry Friedman
<jerry.fr...@gmail.com> wrote:
Even if she asked, it would have mortified my wife. See my other post
on what conduct is expected of parents by teenagers.

>
>> These days, most, if not all, boys or men would use a product like
>> Brylcreem.
>
>Do you mean "few, if any"?


Two different schools on that for young boys, and I speak from
personal observation of teenagers. Some boys have loose and floppy
hair, but some have spiky hair that does require a product.

The use of a pomade by today's teens is the opposite of the use in the
1950s. In the 1950s, the pomade was used to flatten the hair and keep
it in place. Today it's used to make the hair remain spiky and unruly.

You'll see some boy with this hairstyle at any high school:

https://hairstylecamp.com/wp-content/uploads/2015/12/hairstyles-for-teenage-guys.jpg.webp

Snidely

unread,
Aug 19, 2023, 6:08:52 PM8/19/23
to
Saturday, Jerry Friedman murmurred ...
I think he means "those days".

/dps

--
"I am not given to exaggeration, and when I say a thing I mean it"
_Roughing It_, Mark Twain

Peter Moylan

unread,
Aug 19, 2023, 6:22:22 PM8/19/23
to
Not only was that appropriate quoting, it was adequate. Thank you for
the brevity.

--
Peter Moylan http://www.pmoylan.org
Newcastle, NSW

lar3ryca

unread,
Aug 19, 2023, 6:34:32 PM8/19/23
to
I actually meant to type..

These days, most, if not all, boys or men would never use a product like
Brylcreem.

--
A pessimist is a person who has had to listen to too many optimists.
—Don Marquis

Peter Moylan

unread,
Aug 19, 2023, 6:41:42 PM8/19/23
to
This illustrates one of the basic rules of typos. If you accidentally
omit or insert a word, it's almost always one that completely changes
the meaning of the sentence.

TonyCooper

unread,
Aug 19, 2023, 6:45:47 PM8/19/23
to
By the way, to add to your cultural understanding...

The reason I mentioned that my wife attended an All-Girl Catholic high
school and that the boy was from the Boy's Catholic high school is
that all public* high schools in the US were co-educational. The boys
and girls were in classes together and met in the halls and at
after-school activities.

The girls at the All-Girl high schools had more limited ways to meet
the boys. In my wife's case, it would have been at the CYO (Catholic
Youth Organization) dances or maybe at some K of C (Knights of
Columbus) event. Those events were tightly chaperoned by nuns or
priests.

The other means of meeting was the "fix-up" where some girl was dating
a guy from the other school, and she'd fix up one of her friends with
one of his friends. Without some connection, though, the girl might
not be able to meet some boy she admired from afar. (Or vice-versa
with it being the boy's problem in meeting a girl.)

There's the American myth that such meetings take place in the city's
"malt shop**", but the ciity has to have some place where the right
groups congregate. Cities like the one where my wife grew up had only
one Catholic high school for boys and one for girls, and the students
came from all over the city.

*"Public" in the American usage, meaning local government free
schools, not the UK usage where "Public" means fee-based schools.
Catholic schools in the US are fee-based.

**malt shop: A soda fountain where malts, milkshakes, and other ice
cream products are sold, but often also had a limited menu of
hamburgers and french fries and such.

In the popular American sitcom "Happy Days" (1974-1984), "Arnold's"
was a "diner" where the teenagers hung out, but could be considered to
be a "malt shop" in the general sense.

In support of that contention, the _Denver Post_ refers to it as a
"malt shop" in the article about the death of the actor who played the
owner of Arnold's.

https://www.denverpost.com/2015/10/31/malt-shop-owner-al-delvecchio-on-happy-days-dies-at-96/

Jerry Friedman

unread,
Aug 19, 2023, 6:47:33 PM8/19/23
to
On Saturday, August 19, 2023 at 4:34:32 PM UTC-6, lar3ryca wrote:
> On 2023-08-19 15:15, Jerry Friedman wrote:
> > On Saturday, August 19, 2023 at 2:39:29 PM UTC-6, lar3ryca wrote:
...

> >> These days, most, if not all, boys or men would use a product like
> >> Brylcreem.
> >
> > Do you mean "few, if any"?

> I actually meant to type..
>
> These days, most, if not all, boys or men would never use a product like
> Brylcreem.

Got it. Speaking of slogans that got established, I've been known to refer
to all hair oils for men as "greasy kid stuff". Apparently that's from ads for
Vitalis.

--
Jerry Friedman

Mack A. Damia

unread,
Aug 19, 2023, 6:54:51 PM8/19/23
to
On Sat, 19 Aug 2023 15:47:29 -0700 (PDT), Jerry Friedman
<jerry.fr...@gmail.com> wrote:

>On Saturday, August 19, 2023 at 4:34:32?PM UTC-6, lar3ryca wrote:
>> On 2023-08-19 15:15, Jerry Friedman wrote:
>> > On Saturday, August 19, 2023 at 2:39:29?PM UTC-6, lar3ryca wrote:
>...
>
>> >> These days, most, if not all, boys or men would use a product like
>> >> Brylcreem.
>> >
>> > Do you mean "few, if any"?
>
>> I actually meant to type..
>>
>> These days, most, if not all, boys or men would never use a product like
>> Brylcreem.
>
>Got it. Speaking of slogans that got established, I've been known to refer
>to all hair oils for men as "greasy kid stuff". Apparently that's from ads for
>Vitalis.

My dad used Brylcreme for as long as I knew him. It had a nice aroma.
I used it, too, as a young teenager, but then in 1963, the British
Invasion changed hair styles all over the world and the slicked-down
look became passé.

Mack A. Damia

unread,
Aug 19, 2023, 7:18:23 PM8/19/23
to
On Sat, 19 Aug 2023 18:45:40 -0400, TonyCooper
Our high school in the small town was far less than a mile from where
we lived, but it was an upper-middle class community for the most
part, and the school was a very class-conscious place that got very
high marks among the in-crowd. Still does. Taylor Swift attended many
years later. My sister detested the place, and eventually, in 10th
grade she persusded my parents to let her go to the R.C. parochial
high school in the city, more than four miles away. She had made a few
friends who attended the school. We were not R.C., so this was a
demanding move on her and my parents' part. She had to take the
public bus every weekday morning to go to school and every weekday
afternoon to come home. Lots of interviews by R.C. administrators,
etc. I think she was excused from R.C. religious activities during
school hours.

I came to realize many years ago that she got a better high school
education than I did.

TonyCooper

unread,
Aug 19, 2023, 7:56:17 PM8/19/23
to
On Sat, 19 Aug 2023 15:47:29 -0700 (PDT), Jerry Friedman
<jerry.fr...@gmail.com> wrote:

>On Saturday, August 19, 2023 at 4:34:32?PM UTC-6, lar3ryca wrote:
>> On 2023-08-19 15:15, Jerry Friedman wrote:
>> > On Saturday, August 19, 2023 at 2:39:29?PM UTC-6, lar3ryca wrote:
>...
>
>> >> These days, most, if not all, boys or men would use a product like
>> >> Brylcreem.
>> >
>> > Do you mean "few, if any"?
>
>> I actually meant to type..
>>
>> These days, most, if not all, boys or men would never use a product like
>> Brylcreem.
>
>Got it. Speaking of slogans that got established, I've been known to refer
>to all hair oils for men as "greasy kid stuff". Apparently that's from ads for
>Vitalis.

But it isn't correct. Many teenage boys use hair control products. "A
product like Brylcreem" may not be the product, but similar products
are commonly used.

lar3ryca

unread,
Aug 19, 2023, 8:34:20 PM8/19/23
to
Right, but I think the product these days is not an oil. It is more
likely to be a 'mousse' or hair spray, or something that will stiffen
the hair when dry.

> The use of a pomade by today's teens is the opposite of the use in the
> 1950s. In the 1950s, the pomade was used to flatten the hair and keep
> it in place. Today it's used to make the hair remain spiky and unruly.
>
> You'll see some boy with this hairstyle at any high school:
>
> https://hairstylecamp.com/wp-content/uploads/2015/12/hairstyles-for-teenage-guys.jpg.webp

--
I always wanted to be a somebody...
Perhaps I should have been more specific.

TonyCooper

unread,
Aug 19, 2023, 9:39:49 PM8/19/23
to
My hair loss started in my 20s, so I have no idea what a "mousse" is
when it's not of the chocolate kind that is delicious. I assume
chocolate mousse is not the same thing that is applied to the hair.

Basic "research" (which is accomplished by a few key taps) says it's
from the French for "moss, froth or scum".

The hair usage is from the 1977 according to one "research" source,
and I was well beyond the need for any hair control product by then.

>
>> The use of a pomade by today's teens is the opposite of the use in the
>> 1950s. In the 1950s, the pomade was used to flatten the hair and keep
>> it in place. Today it's used to make the hair remain spiky and unruly.
>>
>> You'll see some boy with this hairstyle at any high school:
>>
>> https://hairstylecamp.com/wp-content/uploads/2015/12/hairstyles-for-teenage-guys.jpg.webp
--

Tony Cooper - Orlando,Florida

lar3ryca

unread,
Aug 19, 2023, 11:07:57 PM8/19/23
to
Ahh... of course. A subset of Murphy's Law.

--
ANAGRAMS
A DECIMAL POINT: I'm a dot in place.
ONE PLUS TWELVE: Two plus eleven.

lar3ryca

unread,
Aug 19, 2023, 11:20:12 PM8/19/23
to
What does mousse do for your hair?
What is Hair Mousse & How to Use It - Nexxus US
Mousse provides some hold as well as added volume, and can be an
alternative to heavier hair sprays. Mousse is also a great product for
those with natural hair to use, as it helps define natural curls or
bring out some waves when using a curling iron.

I use mousse about twice a week. It's dispensed as a foam and applied to
towel-dried hair (still damp). After it's applied, the hair is combed or
brushed, or 'teased' into place, and after it dries, it hold the hair in
place, without any oily feel.

>>> The use of a pomade by today's teens is the opposite of the use in the
>>> 1950s. In the 1950s, the pomade was used to flatten the hair and keep
>>> it in place. Today it's used to make the hair remain spiky and unruly.
>>>
>>> You'll see some boy with this hairstyle at any high school:
>>>
>>> https://hairstylecamp.com/wp-content/uploads/2015/12/hairstyles-for-teenage-guys.jpg.webp

--
Do the people in Australia call the rest of the world 'Up Over'?
~ Steven Wright

Silvano

unread,
Aug 20, 2023, 3:17:31 AM8/20/23
to
TonyCooper hat am 20.08.2023 um 00:45 geschrieben:

> By the way, to add to your cultural understanding...

Thanks a lot, honestly.


> The reason I mentioned that my wife attended an All-Girl Catholic high
> school and that the boy was from the Boy's Catholic high school is
> that all public* high schools in the US were co-educational. The boys
> and girls were in classes together and met in the halls and at
> after-school activities.

Quite different from Italian public schools in the 60s. We had all-boy
and all-girl classes and the first time I ever had girls in the same
class was in my 9th school year, when I was 14. Reading "All-Girl" high
school I had not expected any boys at all over there.

Athel Cornish-Bowden

unread,
Aug 20, 2023, 3:22:26 AM8/20/23
to
You encountered girls at school younger than I did. All my education
from 7 until 18 was in all-boys classes.


--
athel -- biochemist, not a physicist, but detector of crackpots

Athel Cornish-Bowden

unread,
Aug 20, 2023, 3:26:08 AM8/20/23
to
Yes. One of the words I most often omit is "not".

--
Athel -- French and British, living in Marseilles for 36 years; mainly
in England until 1987.

Peter Moylan

unread,
Aug 20, 2023, 3:42:47 AM8/20/23
to
In my Australian experience, the public schools were all mixed-sex
schools but the private schools were mostly single-sex schools. There is
now a trend away from single-sex schools, but the change is not yet
complete.

The Catholic parochial schools were a special case. The Catholic church
tried to have a school in every town. Obviously it would be too big an
ask to have two Catholic schools per town, so in practice those schools
had to include both boys and girls.

However, there were two kinds of Catholic schools. The parochial schools
I've just mentioned tried to be accessible to poor people. (In this
country, at that time, almost all poor people were Catholic. The
Anglican Church was for the wealthy.) That meant that the fees were
close to zero. It also meant that those schools had no qualified
teachers, and were deficient in things like libraries and equipment.

There was also a small number of high-fee Catholic schools, with higher
standards. I had no experience of those, because I didn't live in a big
city. (And my parents couldn't have afforded the fees anyway.)

Janet

unread,
Aug 20, 2023, 4:54:18 AM8/20/23
to
In article <kkdt9b...@mid.individual.net>,
athe...@gmail.com says...
Mine was in all-girls schools.


Janet

Jerry Friedman

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Aug 20, 2023, 8:44:51 AM8/20/23
to
On Sunday, August 20, 2023 at 1:42:47 AM UTC-6, Peter Moylan wrote:

[Australia]

> However, there were two kinds of Catholic schools. The parochial schools
> I've just mentioned tried to be accessible to poor people. (In this
> country, at that time, almost all poor people were Catholic. The
> Anglican Church was for the wealthy.) That meant that the fees were
> close to zero. It also meant that those schools had no qualified
> teachers, and were deficient in things like libraries and equipment.

Very different in my limited American experience.

> There was also a small number of high-fee Catholic schools, with higher
> standards. I had no experience of those, because I didn't live in a big
> city. (And my parents couldn't have afforded the fees anyway.)

Were those called cathedral schools?

--
Jerry Friedman

Ken Blake

unread,
Aug 20, 2023, 9:50:44 AM8/20/23
to
On Sat, 19 Aug 2023 14:39:24 -0600, lar3ryca <la...@invalid.ca> wrote:

>On 2023-08-19 14:17, Silvano wrote:
>> TonyCooper hat am 19.08.2023 um 19:24 geschrieben:
>>
>>> Brylcreem led to one of my wife's "Most Embarassing Moments".
>>>
>>> When she was a sophomore in high school (an All-Girl Catholic school)
>>> a boy from the Boy's Catholic high school dropped over at her house.
>>> He was a Senior, and the Captain of the football team and a "hunk"*.
>>>
>>> When he sat down on the couch, my wife's mother came over, lifted his
>>> Brycreemed head, and inserted a fresh antimacassar between the boy's
>>> head and the couch back.
>>>
>>> *"hunk", I think, was the 1950s word for what today would be a "hot"
>>> boy. Attractive to the opposite sex.
>>
>>
>> I know, it must be extremely outdated, but I'm keen on understanding as
>> much of the English-speaking (or specifically US) culture as I can,
>> otherwise I wouldn't read here.
>> Can you explain Brycreemed and antimacassar? TIA.
>
>"Brylcreem": a product that is put on the hair to control it. It is
>basically an oil. Thus, 'Brylcreemed' is having Brylcreem on the hair.

Yes, although I think it's seldom used these days.


>antimacassar: A piece of ornamented cloth that protects the back of
>chair (or a couch) from hair oils.


Yes, although I haven't seen one in years.

Ken Blake

unread,
Aug 20, 2023, 9:54:01 AM8/20/23
to
On Sun, 20 Aug 2023 09:26:02 +0200, Athel Cornish-Bowden
<athe...@gmail.com> wrote:

>On 2023-08-19 22:41:35 +0000, Peter Moylan said:
>
>> On 20/08/23 08:34, lar3ryca wrote:
>>> On 2023-08-19 15:15, Jerry Friedman wrote:
>>>> On Saturday, August 19, 2023 at 2:39:29?PM UTC-6, lar3ryca wrote:
>>
>>>>> These days, most, if not all, boys or men would use a product
>>>>> like Brylcreem.
>>>>
>>>> Do you mean "few, if any"?
>>>
>>> I actually meant to type..
>>>
>>> These days, most, if not all, boys or men would never use a product
>>> like Brylcreem.
>>
>> This illustrates one of the basic rules of typos. If you accidentally
>> omit or insert a word, it's almost always one that completely changes
>> the meaning of the sentence.
>
>Yes. One of the words I most often omit is "not".


Same for me. Curious.

Peter T. Daniels

unread,
Aug 20, 2023, 9:54:15 AM8/20/23
to
Is spiked hair out of fashion by now (one may hope)? or the fauxhawk?

Ken Blake

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Aug 20, 2023, 9:56:02 AM8/20/23
to
Greasy, oily stuff? I thought hair spray was much more common these
days.

Ken Blake

unread,
Aug 20, 2023, 10:01:07 AM8/20/23
to
On Sat, 19 Aug 2023 18:45:40 -0400, TonyCooper
<tonyco...@gmail.com> wrote:

>**malt shop: A soda fountain where malts, milkshakes, and other ice
>cream products are sold, but often also had a limited menu of
>hamburgers and french fries and such.


Since I grew up in NYC and Tucson AZ, and had never seen or heard
"malt shop" before, I suspect that that's a local term where you grew
up.

And by the way, what you call a "malt" is what I always knew as a
"malted."

Peter T. Daniels

unread,
Aug 20, 2023, 10:15:03 AM8/20/23
to
On Sunday, August 20, 2023 at 10:01:07 AM UTC-4, Ken Blake wrote:
> On Sat, 19 Aug 2023 18:45:40 -0400, TonyCooper
> <tonyco...@gmail.com> wrote:

> >**malt shop: A soda fountain where malts, milkshakes, and other ice
> >cream products are sold, but often also had a limited menu of
> >hamburgers and french fries and such.
>
> Since I grew up in NYC and Tucson AZ, and had never seen or heard
> "malt shop" before, I suspect that that's a local term where you grew
> up.

And never watched *Dobie Gillis*, or *Father Knows Best*, or ....

> And by the way, what you call a "malt" is what I always knew as a
> "malted."

My mother was delighted when I found out I could get a milk shake
without malt polluting it -- it cost 5c less. But a couple years later she
regretted suggesting I try a cheeseburger instead of a hamburger --
it cost 5c more.

Jerry Friedman

unread,
Aug 20, 2023, 10:15:05 AM8/20/23
to
On Saturday, August 19, 2023 at 5:56:17 PM UTC-6, TonyCooper wrote:
> On Sat, 19 Aug 2023 15:47:29 -0700 (PDT), Jerry Friedman
> <jerry.fr...@gmail.com> wrote:
> >On Saturday, August 19, 2023 at 4:34:32?PM UTC-6, lar3ryca wrote:
...

> >> These days, most, if not all, boys or men would never use a product like
> >> Brylcreem.
> >
> >Got it. Speaking of slogans that got established, I've been known to refer
> >to all hair oils for men as "greasy kid stuff". Apparently that's from ads for
> >Vitalis.

> But it isn't correct. Many teenage boys use hair control products. "A
> product like Brylcreem" may not be the product, but similar products
> are commonly used.

I wrote "hair oils", not "hair[-]control products".

--
Jerry Friedman

Jerry Friedman

unread,
Aug 20, 2023, 10:17:34 AM8/20/23
to
On Saturday, August 19, 2023 at 7:39:49 PM UTC-6, TonyCooper wrote:
> On Sat, 19 Aug 2023 18:34:14 -0600, lar3ryca <la...@invalid.ca> wrote:
>
> >On 2023-08-19 16:05, TonyCooper wrote:
...

> >> Two different schools on that for young boys, and I speak from
> >> personal observation of teenagers. Some boys have loose and floppy
> >> hair, but some have spiky hair that does require a product.
> >
> >Right, but I think the product these days is not an oil. It is more
> >likely to be a 'mousse' or hair spray, or something that will stiffen
> >the hair when dry.

> My hair loss started in my 20s, so I have no idea what a "mousse" is
> when it's not of the chocolate kind that is delicious. I assume
> chocolate mousse is not the same thing that is applied to the hair.
>
> Basic "research" (which is accomplished by a few key taps) says it's
> from the French for "moss, froth or scum".
...

For both the food and the hair gunk, "foam" would probably be a better
translation.

--
Jerry Friedman

TonyCooper

unread,
Aug 20, 2023, 10:22:43 AM8/20/23
to
On Sun, 20 Aug 2023 07:01:00 -0700, Ken Blake <K...@invalid.news.com>
wrote:

>On Sat, 19 Aug 2023 18:45:40 -0400, TonyCooper
><tonyco...@gmail.com> wrote:
>
>>**malt shop: A soda fountain where malts, milkshakes, and other ice
>>cream products are sold, but often also had a limited menu of
>>hamburgers and french fries and such.
>
>
>Since I grew up in NYC and Tucson AZ, and had never seen or heard
>"malt shop" before, I suspect that that's a local term where you grew
>up.

https://tucsonattractions.com/event/malt-shoppe-memories/ establishes
"malt shop" as a Tucson-used expression.

On this page of "malt shops" across the county, the "Nifty Nook
diner/malt shop" in Phoenix is shown in one of the photos.
https://www.vintageinn.ca/tag/history-of-malt-shops/


Actually, Indianapolis didn't have a "malt shop" that I knew about.
The gathering places for teenagers were the TeePee and Knobby's. If
either served "malts" I don't remember it. The thing to do for
teenagers was "cruise teep and knobs". Both were primarily drive-in
restaurants, and we'd take a date to one of them, sit in our car, and
have something to eat. Other teens would endlessly circle the
drive-in area to see who was with whom.


NYC can be an exception to just about anything. Where in NYC? could
explain what was customary in NYC. Which borough?
>

>And by the way, what you call a "malt" is what I always knew as a
>"malted."

TonyCooper

unread,
Aug 20, 2023, 10:36:10 AM8/20/23
to
On Sun, 20 Aug 2023 06:54:12 -0700 (PDT), "Peter T. Daniels"
<petert...@gmail.com> wrote:

>On Saturday, August 19, 2023 at 5:15:47?PM UTC-4, Jerry Friedman wrote:
>> On Saturday, August 19, 2023 at 2:39:29?PM UTC-6, lar3ryca wrote:
>
>> > These days, most, if not all, boys or men would use a product like
>> > Brylcreem.
>>
>> Do you mean "few, if any"?
>
>Is spiked hair out of fashion by now (one may hope)? or the fauxhawk?


I used "spiky", not spiked, and included a link to an image. A spiky
and unruly mop of hair is common with teenage boys, but the spiked
hair, while still seen, is a completely different look.

While my observations are limited to one locale, they are based on
attending every home baseball, football, and lacrosse game for the
five years my older grandsons were in high school. And, many away
games. (Each for four years, but they were a year apart)

Anyone who has attended a high school sports game knows the students
in the stands don't sit there and watch the game. They go to the game
to see and be seen and mingle. There's a constant parade of students
walking from one end of the stands to the other. One can't help but
notice them.

TonyCooper

unread,
Aug 20, 2023, 10:42:43 AM8/20/23
to
On Sun, 20 Aug 2023 07:15:01 -0700 (PDT), Jerry Friedman
<jerry.fr...@gmail.com> wrote:
As a person who hasn't needed a hair control product for close to six
decades, I have no idea what the control products consist of.

The last hair control product I used was in, maybe, 1953 when I used
"Butch Wax" to attempt to get the front hair of my crewcut to remain
upright.

Ken Blake

unread,
Aug 20, 2023, 11:20:37 AM8/20/23
to
On Sun, 20 Aug 2023 10:22:37 -0400, TonyCooper
<tonyco...@gmail.com> wrote:

>On Sun, 20 Aug 2023 07:01:00 -0700, Ken Blake <K...@invalid.news.com>
>wrote:
>
>>On Sat, 19 Aug 2023 18:45:40 -0400, TonyCooper
>><tonyco...@gmail.com> wrote:
>>
>>>**malt shop: A soda fountain where malts, milkshakes, and other ice
>>>cream products are sold, but often also had a limited menu of
>>>hamburgers and french fries and such.
>>
>>
>>Since I grew up in NYC and Tucson AZ, and had never seen or heard
>>"malt shop" before, I suspect that that's a local term where you grew
>>up.
>
>https://tucsonattractions.com/event/malt-shoppe-memories/ establishes
>"malt shop" as a Tucson-used expression.

Maybe used in Tucson by some people, but I never heard it. Leaving out
where I grew up, my point was simply that "malt shop" wasn't used
everywhere, nor by everyone, in the US.


>
>On this page of "malt shops" across the county, the "Nifty Nook
>diner/malt shop" in Phoenix is shown in one of the photos.
>https://www.vintageinn.ca/tag/history-of-malt-shops/


I've been in Phoenix only a few times, and never for very long, so I
have no comments about what is common there.

>Actually, Indianapolis didn't have a "malt shop" that I knew about.
>The gathering places for teenagers were the TeePee and Knobby's. If
>either served "malts" I don't remember it. The thing to do for
>teenagers was "cruise teep and knobs".

I don't know what either of those are.

> Both were primarily drive-in
>restaurants, and we'd take a date to one of them, sit in our car, and
>have something to eat. Other teens would endlessly circle the
>drive-in area to see who was with whom.
>
>
>NYC can be an exception to just about anything. Where in NYC? could
>explain what was customary in NYC. Which borough?


The Bronx. If I remember correctly, places with soda fountains were
usually called either "candy stores" or "drugstores."

Peter Moylan

unread,
Aug 20, 2023, 11:31:07 AM8/20/23
to
I've heard the "greasy kid stuff" reference, and have assumed that it
meant Brylcreem. My age is not quite aligned with the Fonzy generation,
though. I vaguely recall that we used the word "greasers" for Fonzie
types. They were not greatly respected. The greasers at my school, the
ones who wore oily hair, were mostly of Italian origin.

In the 1950s we would be asked "Are you a jazzer or a rocker?" I thnk it
was the rockers who had greasy hair.

Mack A. Damia

unread,
Aug 20, 2023, 11:40:18 AM8/20/23
to
On Sun, 20 Aug 2023 07:15:01 -0700 (PDT), Jerry Friedman
<jerry.fr...@gmail.com> wrote:
Wildroot Cream oil was another one. Thinner consistency than
Brylcreme but very popular.


Peter Moylan

unread,
Aug 20, 2023, 11:42:37 AM8/20/23
to
On 21/08/23 00:15, Peter T. Daniels wrote:
> On Sunday, August 20, 2023 at 10:01:07 AM UTC-4, Ken Blake wrote:
>> On Sat, 19 Aug 2023 18:45:40 -0400, TonyCooper
>> <tonyco...@gmail.com> wrote:
>
>>> **malt shop: A soda fountain where malts, milkshakes, and other
>>> ice cream products are sold, but often also had a limited menu
>>> of hamburgers and french fries and such.
>>
>> Since I grew up in NYC and Tucson AZ, and had never seen or heard
>> "malt shop" before, I suspect that that's a local term where you
>> grew up.
>
> And never watched *Dobie Gillis*, or *Father Knows Best*, or ....

I watched both of those shows, and never noticed the term "malt shop". I
suppose it was a term that didn't register unless you already knew what
it meant.

Mind you, I knew what "malted milk shake" meant. That was a popular
order in our milk bars.

> My mother was delighted when I found out I could get a milk shake
> without malt polluting it -- it cost 5c less. But a couple years
> later she regretted suggesting I try a cheeseburger instead of a
> hamburger -- it cost 5c more.

Cheeseburgers took a long time to arrive here. Even after they arrived,
the general feeling was that cheese ruined a hamburger. I have that
belief even now.

Phil Carmody

unread,
Aug 20, 2023, 11:43:25 AM8/20/23
to
Hibou <vpaereru-u...@yahoo.com.invalid> writes:
> "Probably the best lager in the world." (Carlsberg)

That was a localised one for the UK. The rest of Europe had "Probably
the best beer in the world", but the Brits got uppity about that.

Phil
--
We are no longer hunters and nomads. No longer awed and frightened, as we have
gained some understanding of the world in which we live. As such, we can cast
aside childish remnants from the dawn of our civilization.
-- NotSanguine on SoylentNews, after Eugen Weber in /The Western Tradition/

TonyCooper

unread,
Aug 20, 2023, 11:46:23 AM8/20/23
to
On Sun, 20 Aug 2023 08:20:30 -0700, Ken Blake <K...@invalid.news.com>
wrote:

>On Sun, 20 Aug 2023 10:22:37 -0400, TonyCooper
><tonyco...@gmail.com> wrote:
>
>>On Sun, 20 Aug 2023 07:01:00 -0700, Ken Blake <K...@invalid.news.com>
>>wrote:
>>
>>>On Sat, 19 Aug 2023 18:45:40 -0400, TonyCooper
>>><tonyco...@gmail.com> wrote:
>>>
>>>>**malt shop: A soda fountain where malts, milkshakes, and other ice
>>>>cream products are sold, but often also had a limited menu of
>>>>hamburgers and french fries and such.
>>>
>>>
>>>Since I grew up in NYC and Tucson AZ, and had never seen or heard
>>>"malt shop" before, I suspect that that's a local term where you grew
>>>up.
>>
>>https://tucsonattractions.com/event/malt-shoppe-memories/ establishes
>>"malt shop" as a Tucson-used expression.
>
>Maybe used in Tucson by some people, but I never heard it. Leaving out
>where I grew up, my point was simply that "malt shop" wasn't used
>everywhere, nor by everyone, in the US.
>
Quite possibly true, but it wasn't just a "local term" to where I grew
up.

I don't think anything said here could be construed to mean the term
was known to all and used by all.

It was used by enough that the Mickey Mouse Club Mouseketeers
recording a song with the lyrics:

I'll put a Dime or Quarter in the Jukebox slot
I'll pick a pretty platter, something that's sweet or hot
We'll drink a double malted sittin' on a stool
Meetin' at the Malt Shop after school

https://www.google.com/search?q=meetin%27+at+the+malt+shop+lyrics&rlz=#fpstate=ive&vld=cid:e29b30a0,vid:q8oluHnoAVo


>
>>
>>On this page of "malt shops" across the county, the "Nifty Nook
>>diner/malt shop" in Phoenix is shown in one of the photos.
>>https://www.vintageinn.ca/tag/history-of-malt-shops/
>
>
>I've been in Phoenix only a few times, and never for very long, so I
>have no comments about what is common there.
>
>>Actually, Indianapolis didn't have a "malt shop" that I knew about.
>>The gathering places for teenagers were the TeePee and Knobby's. If
>>either served "malts" I don't remember it. The thing to do for
>>teenagers was "cruise teep and knobs".
>
>I don't know what either of those are.
>
>> Both were primarily drive-in
>>restaurants, and we'd take a date to one of them, sit in our car, and
>>have something to eat. Other teens would endlessly circle the
>>drive-in area to see who was with whom.
>>
>>
>>NYC can be an exception to just about anything. Where in NYC? could
>>explain what was customary in NYC. Which borough?
>
>
>The Bronx. If I remember correctly, places with soda fountains were
>usually called either "candy stores" or "drugstores."
>>>
>>
>>>And by the way, what you call a "malt" is what I always knew as a
>>>"malted."
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