Broadcaster : Daily News Thursday, November 22, 2007
CBC Announces Integration of English Services
http://www.broadcastermagazine.com/issues/ISArticle.
asp?id=76748&issue=11222007
CBC/Radio-Canada today announced the integration of all its English language
platforms, including television, radio and CBC.ca.
“CBC/Radio-Canada recognizes that in order to keep pace with emerging trends
in media usage, it needs to transform from a collection of individual
platform-specific networks into an integrated provider of content,” said
President and CEO Robert Rabinovitch. “Increasingly, Canadians are consuming
their news, information and entertainment programs through the technological
platform of their choice.”
“If our audiences are to maintain access to quality Canadian content,
CBC/Radio-Canada will need to adapt,” he said. “With this in mind, we
successfully integrated our French-language services in 2005. Now we are
continuing with our English-language Services.”
Richard Stursberg, executive vice-president of CBC Television, assumes the new
role of executive vice-president, English Services.
Following the recently announced retirement of Jane Chalmers, vice-president
of CBC Radio, Jennifer McGuire, executive director of programming for CBC
Radio, has been promoted to the new position of executive director of CBC
Radio with an expanded portfolio of responsibilities. She will report to
Richard Stursberg.
“The change announced today creates a corporate structure that will enable CBC
to respond effectively to our changing, multi-platform environment,” said
Stursberg. “At the same time, we recognize the importance of protecting the
distinct character and needs of our individual media offerings—most
emphatically the unique, non-commercial voice of CBC Radio.”
http://teamakers.blogspot.com/2007/11/all-your-media-are-belong-to-stursberg.
html#comments
Anonymous said...
We've snuck TV news reports onto the radio for years, usually overnight.
They sound terrible. There's lots of extraneous noise, and the emphasis on
voice quality that's supposed to be a crucial part of radio is often missing
(usually because the reporters are outside).
But that's not the worst part. The worst part are the inevitable lines like
"the people pictured here", or "you see behind me". That's funny, I CAN'T SEE
ANYTHING! OMG I'M BLIND!
2:12 AM, November 23, 2007
------------and for the glass teat side .....
Anonymous said...
English and French could not and should not be merged, but video sharing could
be done faster and the technology ought to be made easier to transfer and take
live images. The saddest thing which I don't think many CBC managers know is
that almost none of the video monitors in the SRC TV newsroom in Montreal are
tuned to CBC Newsworld and in Toronto almost none of the monitors are tuned to
RDI. The chase producers, line up editors and show producers rarely watch each
other's programming. They barely know the other exists.
11:22 PM, November 22, 2007
"Mr. Stursberg said "the existing strategy for radio will continue
exactly as it's going. I think it's fair to say that radio has been a
towering success."
He and Ms. McGuire spent a great deal of time stressing this point to
CBC staff Thursday during a town hall meeting.
"If we could create a television service in English Canada that had
the level of intelligence, affection, success that the radio service
had, it would be an extraordinary achievement," Mr. Stursberg said.
There may be more crossover of CBC personalities between radio and TV.
For instance, Jian Ghomeshi, who hosts the Radio One arts and culture
show Q and regularly appears on the TV current affairs show The Hour,
is working on a pilot program for CBC-TV...."
X-URL:
http://www.theglobeandmail.com/servlet/story/RTGAM.20071123.
wcbc23/BNStory/Entertainment/home
CBC appoints new head for all English media
Richard Stursberg to oversee TV, radio and website, denying move will lead
to job cuts
by GUY DIXON
From Friday's Globe and Mail
November 23, 2007 at 2:53 AM EST
Characterizing it not as cost-cutting but a way to get programs onto
more media platforms, the CBC has announced the integration of all its
English-language services under one management umbrella.
Richard Stursberg, previously head of CBC English TV, will now oversee
TV, radio and CBC.ca.
The move, approved by the broadcaster's board of directors on Tuesday,
is the result of a push over the past few years to integrate offices
throughout the corporation, including regional operations, and early
moves to combine CBC TV, radio and online newsrooms. The process
mirrors the combination of the CBC's French-language Radio-Canada
services under top executive Sylvain Lafrance two years ago.
Mr. Stursberg noted that the move "has absolutely nothing to do with"
possible job cuts. "I hope that what's going to happen is to grow both
services more effectively than we have, and to grow our presence on
other platforms."
[ Picture Richard Stursberg, previously head of CBC English TV, will now
oversee TV, radio and CBC.ca. Tim Fraser for The Globe and Mail ]
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He added in an interview that "what's happening in the media
environment more generally is that people are consuming media in all
sorts of different ways. So increasingly, what people are doing is
looking at how to make our content available on all the more advanced
platforms - whether it's Google or iTunes or the Internet generally or
hand-held mobile devices, whatever it happens to be. And so when we
have everything under one roof, it just makes it easier to make the
transition to those platforms."
Mr. Stursberg's expanded role comes after the head of CBC radio, Jane
Chalmers, announced this month that she would retire at the end of the
year. "And so now, it was just because Jane decided to retire that it
was an opportunity to take the last step and do what the French [at
Radio-Canada] had done," Mr. Stursberg said.
Reporting to him is Jennifer McGuire, now appointed to the new
position of executive director of programming for radio, and Kirstine
Layfield, the head of CBC-TV programming.
Mr. Stursberg said "the existing strategy for radio will continue
exactly as it's going. I think it's fair to say that radio has been a
towering success."
He and Ms. McGuire spent a great deal of time stressing this point to
CBC staff Thursday during a town hall meeting.
"If we could create a television service in English Canada that had
the level of intelligence, affection, success that the radio service
had, it would be an extraordinary achievement," Mr. Stursberg said.
There may be more crossover of CBC personalities between radio and TV.
For instance, Jian Ghomeshi, who hosts the Radio One arts and culture
show Q and regularly appears on the TV current affairs show The Hour,
is working on a pilot program for CBC-TV.
The announcement about Mr. Stursberg comes at a time of widespread
management changes. Both the chairman and the chief executive officer
were only recently appointed, and neither has a background in public
broadcasting. And along with the departure of Ms. Chalmers as the head
of radio, the CBC is still in the process of replacing the head of CBC
news, Tony Burman, who resigned in June.
Mr. Burman's position has been split in two, with Chicago Sun-Times
publisher John Cruickshank named in September to the new position of
"publisher" of CBC News. A permanent replacement for Mr. Burman's role
of editor-in-chief has yet to be named.