Mobile Application Conference 2011(August 20th, Delhi)

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sha t

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Jul 25, 2011, 8:39:44 AM7/25/11
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Hi ,

I got to know of an exciting event happening in Delhi on August 20th.

I guess it will add a great value to all the Mobile professionals in
the Mobile domain.

I believe it is worth attending as there are interesting topics. (See
the Agenda below).

The Conference starts at 8.30 AM. The Venue is The Suryaa,New Friends
Colony,Plot No-1,Community Centre,Okhla Phase-1,New Delhi - 110025 .

You can register over here for the Conference organizers will call you
back to confirm. When I called, they had 100 more seats left.
http://tinyurl.com/MACDelhi2011

Thanks
Raj

Agenda:

8:30 AM to 9:00 AM: Registration

9:00 AM to 9:15 AM: Welcome Note

9:15 AM to 9.45 AM: Keynote 1

9:45 AM to 10.15 AM: Keynote 2

10.15 AM to 10:45 AM: Mobile Applications Explode. Who wins and who
loses?
Major shifts are changing the game including open platforms and new
entrants. What’s different, what has changed? Why is everyone
interested in mobile? Is the app craze, a fad or will it continue? How
will different companies reposition themselves within this
environment? This Panel will discuss about "the ecosystem battle for
developers and their consumers" and how it affects every player in the
mobile ecosystem -- from carriers and handset makers to the
application developers, themselves. More importantly, is now the right
time to make it really big in mobile?

10:45 AM to 11.15 AM: Coffee/Tea & Networking Break

11.15 AM to 12 Noon: The Opportunity: It used to be ringtones — now
what?
Where are the opportunities for enabling and building killer mobile
apps? Applications that exploit the full range of capabilities of
connected mobile devices and social media have the potential to change
lives; there may not be a single killer-app. This panel will explore
the potential of mobile applications, the benefits to consumer and
enterprise users, and what it will take to transform a great
application into a real company.

12 Noon to 1:00 PM: Opportunities for entrepreneurs in the Mobile
space

1:00 PM to 1:45 PM: Lunch Break

1:45 PM to 3:15 PM: Top Mobile Apps Competition
Our judges will evaluate the best mobile applications created by
various companies. The audience will vote
[[25 companies will showcase their startup/ killer-app for 3 mins
each]

3.15 PM to 4:00 PM: Carriers and Handset makers want a piece, too:
Where will they go?
The app store is Mobiles 'New Black'. As new applications (Skype for
example) endanger careers voice revenue and high bandwidth apps burden
their networks, what will become of their carriers traditional
business models? We assemble the leading operators in India to explore
the business models they envision for their future.

4:00 PM to 4:45 PM: Mobile Marketing
Organizations are no longer merely dipping their toe in the water, the
major brands and advertisers now realize that mobile is the next big
thing. But how do you execute mobile campaigns? How does all this work
best on mobile? With mobile's segmented audience, you need to choose
the right ways to market. How can mobile support traditional media?
What type of results can be achieved? Corporate leaders will share
their experiences of how the big brands have turned mobile marketing
to their advantage, providing insight to developers and technology
providers who are looking to reach the mass market themselves.
4:45 PM to 5:00 PM: Award Presentation, Closing Remarks and Thanks.

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