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Re: NBC signs Major League Soccer, U.S. Men's National Team deal
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TMC
Aug 10, 2011, 8:48:36 PM8/10/11
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On Aug 10, 10:17 am, David <dimla...@yahoo.com> wrote:
> MAJOR LEAGUE SOCCER AND NBC SPORTS GROUP ANNOUNCE MULTI-YEAR
> PARTNERSHIP
>
> NBC & NBC Sports Network to Televise 49 Games per Season, Including
> Four Appearances by U.S. Men s National Team
>
> NEW YORK (August 10, 2011) Major League Soccer (MLS) and the NBC
> Sports Group today announced a three-year media rights agreement,
> which commences at the start of the 2012 MLS season. The partnership
> calls for 45 MLS games and four U.S. Men s National Team contests to
> be televised live across both NBC and NBC Sports Network each season.
> This marks the first rights deal for the newly-named cable channel
> that will be re-branded from VERSUS on January 2, 2012. The
> announcement was made today by MLS Commissioner and Soccer United
> Marketing CEO Don Garber and Mark Lazarus, Chairman, NBC Sports Group.
>
> Everyone at the NBC Sports Group is thrilled to begin this
> partnership with Major League Soccer, said Lazarus. MLS is a perfect
> fit for our new group, and we are uniquely positioned to help grow
> soccer in the United States with extensive coverage on NBC Sports
> Network, significant programming on the broadcast network and our
> growing digital platforms. Additionally, this agreement complements
> the partnerships that five of our regional sports networks have with
> their local MLS teams.
>
> Each season, NBC will broadcast two regular-season MLS games, two
> playoff games and two appearances by the U.S. Men s National Team,
> marking the first time four MLS matches will be broadcast on
> English-language network television since 2002. The NBC Sports Network
> will televise 38 regular-season games, three playoff games and two
> U.S. Men s National Team matches. All telecasts on NBC and NBC Sports
> Network will consist of pre-game and post-game coverage. According to
> the agreement, the NBC Sports Group obtains digital rights across all
> platforms and devices for the games it televises.
>
> Our new partnership with the NBC Sports Group is a significant step
> forward for Major League Soccer and U.S. Soccer, said MLS
> Commissioner and Soccer United Marketing CEO Don Garber. The NBC
> Sports Group is world-renowned for its award-winning coverage, superb
> broadcast quality and promotional expertise. We are excited to be part
> of NBC s ambitious plans for soccer, and look forward to reaching a
> considerable audience on multiple platforms.
>
> Featuring an exciting mix of players, including world-class stars such
> as Landon Donovan, David Beckham and Thierry Henry, MLS is one of the
> nation s fastest growing sports properties. It has seen considerable
> growth across many metrics, including number of teams (10 clubs in
> 2004 to 19 in 2012) and new stadiums (two soccer stadiums in 2004 to
> having 15 of 19 clubs playing in venues built with soccer in mind,
> including new soccer stadiums in Houston and Montreal next year). This
> season, The League is enjoying the highest average attendance and
> largest number of corporate sponsors in its 16-year history.
>
> Along with already-established MLS partnerships with five Comcast
> SportsNets (California, Chicago, Mid-Atlantic, New England and
> Philadelphia), this agreement provides The League with coverage across
> the NBC Sports Group s unique four-tier portfolio of assets: broadcast
> network, national cable, regional sports networks and digital
> platforms.
> MAJOR LEAGUE SOCCER AND NBC SPORTS GROUP ANNOUNCE MULTI-YEAR
> PARTNERSHIP
>
> NBC & NBC Sports Network to Televise 49 Games per Season, Including
> Four Appearances by U.S. Men s National Team
>
> NEW YORK (August 10, 2011) Major League Soccer (MLS) and the NBC
> Sports Group today announced a three-year media rights agreement,
> which commences at the start of the 2012 MLS season. The partnership
> calls for 45 MLS games and four U.S. Men s National Team contests to
> be televised live across both NBC and NBC Sports Network each season.
> This marks the first rights deal for the newly-named cable channel
> that will be re-branded from VERSUS on January 2, 2012. The
> announcement was made today by MLS Commissioner and Soccer United
> Marketing CEO Don Garber and Mark Lazarus, Chairman, NBC Sports Group.
>
> Everyone at the NBC Sports Group is thrilled to begin this
> partnership with Major League Soccer, said Lazarus. MLS is a perfect
> fit for our new group, and we are uniquely positioned to help grow
> soccer in the United States with extensive coverage on NBC Sports
> Network, significant programming on the broadcast network and our
> growing digital platforms. Additionally, this agreement complements
> the partnerships that five of our regional sports networks have with
> their local MLS teams.
>
> Each season, NBC will broadcast two regular-season MLS games, two
> playoff games and two appearances by the U.S. Men s National Team,
> marking the first time four MLS matches will be broadcast on
> English-language network television since 2002. The NBC Sports Network
> will televise 38 regular-season games, three playoff games and two
> U.S. Men s National Team matches. All telecasts on NBC and NBC Sports
> Network will consist of pre-game and post-game coverage. According to
> the agreement, the NBC Sports Group obtains digital rights across all
> platforms and devices for the games it televises.
>
> Our new partnership with the NBC Sports Group is a significant step
> forward for Major League Soccer and U.S. Soccer, said MLS
> Commissioner and Soccer United Marketing CEO Don Garber. The NBC
> Sports Group is world-renowned for its award-winning coverage, superb
> broadcast quality and promotional expertise. We are excited to be part
> of NBC s ambitious plans for soccer, and look forward to reaching a
> considerable audience on multiple platforms.
>
> Featuring an exciting mix of players, including world-class stars such
> as Landon Donovan, David Beckham and Thierry Henry, MLS is one of the
> nation s fastest growing sports properties. It has seen considerable
> growth across many metrics, including number of teams (10 clubs in
> 2004 to 19 in 2012) and new stadiums (two soccer stadiums in 2004 to
> having 15 of 19 clubs playing in venues built with soccer in mind,
> including new soccer stadiums in Houston and Montreal next year). This
> season, The League is enjoying the highest average attendance and
> largest number of corporate sponsors in its 16-year history.
>
> Along with already-established MLS partnerships with five Comcast
> SportsNets (California, Chicago, Mid-Atlantic, New England and
> Philadelphia), this agreement provides The League with coverage across
> the NBC Sports Group s unique four-tier portfolio of assets: broadcast
> network, national cable, regional sports networks and digital
> platforms.
http://www.sportsbusinessdaily.com/Daily/Issues/2011/08/10/Media/MLS-NBC.aspx
In Sports Business Daily, John Ourand has the story on how NBC Sports
Group signed a new multiyear contract with MLS.
http://sportsillustrated.cnn.com/2011/writers/richard_deitsch/08/10/MLS.NBC/index.html
Sports Illustrated’s Richard Deitsch writes that the NBC Sports deal
might be the boost that MLS has been seeking.
http://goal.blogs.nytimes.com/2011/08/10/m-l-s-and-nbc-sports-announce-new-tv-deal/?ref=sports
Jack Bell of the New York Times looks at the particulars of the deal.
Joe Flint of the Los Angeles Times’ Company Town blog says NBC Sports
Group grabbing the MLS is a big blow to Fox Soccer which previously
had this portion of the contract.
Daniel Feuerstein from MLS Talk also reviews this new MLS contract.
Silver Slimer
Nov 18, 2013, 6:46:52 PM11/18/13
to
On 10/08/2011 8:48 PM, TMC wrote:
> On Aug 10, 10:17 am, David <dimla...@yahoo.com> wrote:
>> MAJOR LEAGUE SOCCER AND NBC SPORTS GROUP ANNOUNCE MULTI-YEAR
>> PARTNERSHIP
>>
>> NBC & NBC Sports Network to Televise 49 Games per Season, Including
>> Four Appearances by U.S. Men s National Team
I'm very late to respond to this, but I just want to say that it's
> On Aug 10, 10:17 am, David <dimla...@yahoo.com> wrote:
>> MAJOR LEAGUE SOCCER AND NBC SPORTS GROUP ANNOUNCE MULTI-YEAR
>> PARTNERSHIP
>>
>> NBC & NBC Sports Network to Televise 49 Games per Season, Including
>> Four Appearances by U.S. Men s National Team
excellent news. The more soccer that appears on network television, the
better it is for the credibility of the sport in North America.
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