Google Groups no longer supports new Usenet posts or subscriptions. Historical content remains viewable.

Dismiss

Fair-Trade Products Register Best Ever Month

0 views

Skip to first unread message

Dan Clore

unread,

Nov 13, 2009, 8:12:31 PM11/13/09

News & Views for Anarchists & Activists:
http://groups.yahoo.com/group/smygo

http://www.fruitnet.com/content.aspx?cid=4857&rid=3
Fairtrade products register best ever month
by Gill McShane
13 November 2009

TransFair has recorded a major success in the US, as Fairtrade goods
continue to demonstrate impressive growth rates both in the US and worldwide

TransFair USA ï¿½ one of 20 members of Fairtrade Labelling Organizations
International (FLO) ï¿½ has heralded the best ever Fairtrade month in the
US, after what the association described as ï¿½a rousing success with
unprecedented participation both online and offline from individuals,
partners and supportersï¿½.

During the October campaign, TransFair highlighted a new
Fairtrade-certified product each day via its website, Facebook and
Twitter, with thousands of visitors leaving comments, reposting
messages, hosting events and inviting their family and friends to
participate.

ï¿½More than 33,000 people visited the Fairtrade Month
[http://www.fairtrademonth.org/ ] website throughout October and friends
of Fairtrade posted over 2,200 links on Twitter with the key words ï¿½Fair
Tradeï¿½,ï¿½ the association said in a news release.

ï¿½We very nearly reached our Fairtrade Month goal for new supporters with
30,708 fans on Facebook and 3,148 followers on Twitter.ï¿½

This year, TransFair set new records for the number of Fair trade Month
events hosted with over 250 grassroots events, topping the previous
record of 170 events in 2008.

In the fresh produce category, Samï¿½s Club hosted a Fairtrade banana
sampling and promoted Fairtrade Month on their website and Facebook page.

Even in the midst of the economic downturn, TransFair said Fairtrade
goods have demonstrated impressive growth rates both in the US and
worldwide.

ï¿½In spite of the challenging economic situation over the last year, a
new report by the data collection and analytics group SPINS shows that
consumers continue to remain committed to Fairtrade products, confirming
their support for ethical trade practices and responsible supply chains
with their purchases,ï¿½ the organization revealed.

While the SPINS data collection focuses largely on natural product
supermarkets, cooperatives and independent and local mid-sized grocery
chains, the groupï¿½s analysis is highly regarded within the industry and,
according to TransFair, provides some very important insight into what
ï¿½greenï¿½ consumers are purchasing.

For the 52-week period ended 8 August 2009, sales of Fairtrade products
in SPINS retail channels were shown to be growing at a rate of 31 per
cent ï¿½ markedly above average growth rates in either channel for the
52-week period.

--
Dan Clore

New book: _Weird Words: A Lovecraftian Lexicon_:
http://tinyurl.com/yd3bxkw
My collected fiction: _The Unspeakable and Others_
(Wait for the new edition: http://hplmythos.com/ )
Lord Weï¿½rdgliffe & Necronomicon Page:
http://tinyurl.com/292yz9
News & Views for Anarchists & Activists:
http://groups.yahoo.com/group/smygo

Skipper: Professor, will you tell these people who is
in charge on this island?
Professor: Why, no one.
Skipper: No one?
Thurston Howell III: No one? Good heavens, this is anarchy!
-- _Gilligan's Island_, episode #6, "President Gilligan"

0 new messages