"Nevertheless he said CBC Radio has had the best summer on record,
while on TV the numbers have �generally gone up,� based on the
averages of the first three weeks since the fall TV season launched.
He highlighted the ratings for Dragons� Den, Heartland, The Rick
Mercer report, and Battle of the Blades."
No mention of the death of CBCOvernight, nor the halving of
local noon shows. Nor the dismal state of Radio 2. Or that
the Radio 1 schedule is full of repeats, not to mention the
restricted playlists for Radio 2
And does his mother live in Vancouver?
http://www.insidethecbc.com/cbcs-second-quarter-update/
CBC�s Second Quarter Update:
Advertising market facing a �structural decline�; criticism of News �Pathetic�
At a second quarter financial update that he labelled a �non-event� today in
Vancouver, Richard Stursberg said the CBC is weathering the economic storm.
�It�s a better story than we had anticipated,� Stursberg said concerning the
recession and staff layoffs. He said the advertising revenue picture has not
been as bad as expected, �the numbers have held up and are quite good.�
The Executive Vice President of English Services said it�s good when the
updates are �non-events.� He said it indicates fewer concerns about the state
of CBC finances.
Stursberg spoke at length about the general media environment in Canada prior
to focusing on the CBC�s situation. He said the advertising market in Canada
is facing a �structural decline� because of the recession. He added that the
impact of the economy has been most acutely felt at Canwest, of which some
units are now in receivership. Stursberg said the current economic environment
strengthens the argument broadcasters have been making concerning the
fee-for-carriage debate. It�s a �very very difficult environment, very tough
economically,� he said.
Nevertheless he said CBC Radio has had the best summer on record, while on TV
the numbers have �generally gone up,� based on the averages of the first three
weeks since the fall TV season launched. He highlighted the ratings for
Dragons� Den, Heartland, The Rick Mercer report, and Battle of the Blades.
He also touched on the relaunch of CBC News, saying it has been a �gigantic
undertaking,� while calling the criticism �pathetic� saying it �revolves
around whether people are standing or sitting.�
�One thing we should remember is that the papers are owned by our competitors�
so I think you can draw your own conclusions about where they are going,�
Stursberg said.
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11 Responses to �CBC�s Second Quarter Update:
Advertising market facing a �structural decline�; criticism of News
�Pathetic��
....etc.