"Most Web sites do not get the amount of traffic they deserve," the
book proclaims. "Too many Web site owners work on the
if-you-build-it-they-will-come model for their sites. Unfortunately,
those eagerly anticipated users don't always come. A Web site remains
a passive media with limited visibility until you actively promote it
to others." To stand out in a crowded marketplace, Web promotion
efforts must be integrated with site usability and market demand.
Intesync's book reveals 101 successful techniques now drawing visitors
to such popular sites as Amazon.com, AOL Network, eBay, Lycos,
Priceline.com and Yahoo!
101 Ways to Boost Your Web Traffic will prove indispensable for site
owners who want to attract the largest possible audience. The book's
101 Ways Implementation Checklist makes it easy to manage site
development, marketing and promotional efforts. By scoring and
prioritizing site features with the criteria listed in the book, Web
site owners can make smart decisions on what techniques to use first.
As a leading Internet and technology training expert, author Thomas
Wong has mastered the secrets behind increasing Web site traffic. He
currently manages engineering career development at Solectron
Corporation (a two-time winner of the prestigious Malcolm Baldrige
National Quality Award) and delivers e-commerce application training
to information technology companies in the Silicon Valley of
California, including Cisco, Hewlett Packard, Intel, Nortel Networks,
Qualcomm, and Sun Microsystems.
Available for sale at Amazon.com and Quality Books, this 320-page
guide has won rave reviews from professionals across the Web industry.
C I Host (http://www.cihost.com), a Web host giant based in Texas, is
purchasing copies to use as gifts for its thousands of new clients
every month.
For more information, visit the Intesync Web site at
http://www.intesync.com. You can preview 17 of the 101 Ways for free.
The site is also filled with Web development, marketing and promotion
resources.