Targetting what has been dubbed "point-of-drive", the upgrade targets
existing traffic light systems, with an overhaul that would remove the
unpredictability of traffic lights, to show "countdown information"
such as the time until a vehicle can start crossing (if a red light is
shown); or a countdown until the light will turn red (if a green light
is shown).
The recommendation attempts to invest in the "information economy", in
a move to better inform drivers of the risk involved in their
behavior. In the circumstance when the countdown until "go" is more
than thirty seconds away, it also provides drivers with the ability to
better use this "time", curbing what has been referred to as "time
loss".
The selected technology was selected out of a myriad of possible
inventions, including a device which could measure "mental alertness",
and a "magnetic" technology to repel cars in the circumstance of a
crash.
The leaked report also referred to the "Speeding. No one thinks big of
you." campaign, which is an Australian Government advertising
initiative to use an attractive blonde female to imply that drivers
who speed do so to "overcompensate" for their small penis.
In a controversial move, the report also outlined teenage males,
around seventeen (post L-plate) were most prone to avoidable vehicular
crashes.
The recommendations document is expected to be complete late 2009,
with manufacturing to begin early 2010. It is expected that the new
technologies will start appearing on our streets by late 2010. The
initiative however, would first have to garner support from the
legislature/government, and local council. Jeremy Shum and the
Traffic Road Upgrade engineering team are also expected to be
consulting and later working with the federal and local United Kingdom
and Australian Police force in ways to enforce, or better implement
their road safety measures. Based on the initial successes, the
technologies may also be licensed to the New York Police Department
(NYPD) and right throughout the United States.
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