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fury

unread,
Nov 23, 1998, 3:00:00 AM11/23/98
to
As many STAR WARS fans may have heard, there is some indication that Lucas &
Co. have asked theaters currently displaying STAR WARS: THE PHANTOM MENACE
posters, banners, and trailers to send all that stuff back to Fox ‘round the
middle of January. Why this would happen has been a source of some
confusion - "Why would someone launch an ad campaign then turn around and
rip it out from the public’s eye for no apparent reason?" is the question of
the hour.

I’ve just come across some information which may provide some answers.
According to sources, theaters sending all of their EPISODE I promotion
material back to Fox in mid-January *will not* represent a reversal of THE
PHANTOM MENACE’s ad campaign. Rather, it will reflect a re-alignment and
re-organization of said campaign in preparation for some very special plans.

How so?

There is *some* indication (I would consider this tentative) that Fox plans
to re-release the Special Editions of the current STAR WARS trilogy ("A New
Hope", "The Empire Strikes Back", "Return of the Jedi") to theaters before
"The Phantom Menace" bows in May ‘99. A new EPISODE I trailer and artwork
would accompany *each* film into the theater during its run. In essence:
between January and May, the "frill" of each re-release would be the
inclusion of new artwork and a new PHANTOM MENACE trailer along with each
Special Edition re-release. Three more posters…three more trailers…then the
real thing in May


Sack Mountain!

unread,
Nov 23, 1998, 3:00:00 AM11/23/98
to
<snip>


Marketing genius.
--
+++
-Black Mountain

*Scary Squirrel
*Defender of Gerbil Porn
*Eater outer of Timo
*Eater of Dead Babies

"Where's my buttplug?"
-Atma

"I like them small"
-Nep

"Cat's make great sex-toys"
-Dark Half

"Jimmy Buffet 'Banana Wind' rocks!"
-Sean Mcmanus

Alidar Jarok

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Nov 24, 1998, 3:00:00 AM11/24/98
to
<snips marketing ploy>

I think you may be right. I remember reading (in print - some newspaper)
somewhere over a year ago that Fox is very likely going to re-release SE
right before Episode I comes out. This would support the theory.

Alidar

Spacecow

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Nov 24, 1998, 3:00:00 AM11/24/98
to
I hope they do re-release the original movies. That would be really
cool.
I'd go see it.

MAD

unread,
Nov 24, 1998, 3:00:00 AM11/24/98
to

That would be stupid they already did that thing and now they are
going to milk it to death. By the time episode 1 comes out people will
have had there star wars fill and not care anymore. One of the factors
going for Episode 1 was that people have waited along time for some
new star wars stuff but now there going to tire the public with all
these re mastered theater releases.

Morgan

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Nov 24, 1998, 3:00:00 AM11/24/98
to
I hope they re-release the ORIGINAL, original...Iike the remastered/redone
ones (the second "rerelease"), but it just didn't have the same feel as the
first slightly cheesy ones.

MAD wrote in message <365ba1e3...@news.mindspring.com>...

simon

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Nov 24, 1998, 3:00:00 AM11/24/98
to
fury wrote in message <73d7dh$b4m$1...@camel0.mindspring.com>...
====

>As many STAR WARS fans may have heard, there is some indication that Lucas
&
>Co. have asked theaters currently displaying STAR WARS: THE PHANTOM MENACE
>posters, banners, and trailers to send all that stuff back to Fox ‘round
the
>middle of January. Why this would happen has been a source of some
>confusion - "Why would someone launch an ad campaign then turn around and
>rip it out from the public’s eye for no apparent reason?" is the question
of
>the hour.
====
that happens frequently with films.........there is a 'first glimpse'
promotion on many big films and then theatres return stuff and tv networks
stop showing ads, only to be directly followed up with bigger advertising
and longer commercials

--
From Simon Hutchinson
Email : ne...@s.mh.easynet.co.uk
ICQ : 11150055

Mario D'Alessio

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Nov 24, 1998, 3:00:00 AM11/24/98
to
"simon" <ne...@s.mh.easynet.co.uk> writes:

What better way to build hype and help sell the
new Star Wars games in time for Christmas.

Mario


**********************************************************
* ____ ____ ___ *
* __/\__ Mario D'Alessio ((oo)) //oo\\ /o o\ *
* \RUSH/ dale...@cig.mot.com \__/ \__/ \_O_/ *
* |/\| Work: (847) 632-2323 Moe Larry Curly *
* 9am to 6pm Central Time *
* *
**********************************************************

W. Benjamin Fletcher

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Nov 24, 1998, 3:00:00 AM11/24/98
to

MAD wrote in message <365ba1e3...@news.mindspring.com>...
>On 24 Nov 1998 11:43:20 GMT, Spacecow <spac...@junospam.com> wrote:
>
>>I hope they do re-release the original movies. That would be really
>>cool.
>>I'd go see it.
>
>That would be stupid they already did that thing and now they are
>going to milk it to death. By the time episode 1 comes out people will
>have had there star wars fill and not care anymore.

Sorry, but the public eats Star Wars up like crazy. I don't think there
could ever be an overmarketed Star Wars product. There is *no* way that
people will "not care anymore" about a Star Wars movie on the big screen.

>One of the factors going for Episode 1 was that people have waited along
time for some
>new star wars stuff but now there going to tire the public with all
>these re mastered theater releases.

I seriously doubt that.

Ben


David Hemy

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Nov 24, 1998, 3:00:00 AM11/24/98
to
In article <73d7dh$b4m$1...@camel0.mindspring.com>, fury
<fu...@mindspring.com> writes

>As many STAR WARS fans may have heard, there is some indication that Lucas &
>Co. have asked theaters currently displaying STAR WARS: THE PHANTOM MENACE
>posters, banners, and trailers to send all that stuff back to Fox ‘round the
>middle of January. Why this would happen has been a source of some
>confusion - "Why would someone launch an ad campaign then turn around and
>rip it out from the public’s eye for no apparent reason?" is the question of
>the hour.
>
>I’ve just come across some information which may provide some answers.
>According to sources, theaters sending all of their EPISODE I promotion
>material back to Fox in mid-January *will not* represent a reversal of THE
>PHANTOM MENACE’s ad campaign. Rather, it will reflect a re-alignment and
>re-organization of said campaign in preparation for some very special plans.
>
>How so?
>
>There is *some* indication (I would consider this tentative) that Fox plans
>to re-release the Special Editions of the current STAR WARS trilogy ("A New
>Hope", "The Empire Strikes Back", "Return of the Jedi") to theaters before
>"The Phantom Menace" bows in May ‘99. A new EPISODE I trailer and artwork
>would accompany *each* film into the theater during its run. In essence:
>between January and May, the "frill" of each re-release would be the
>inclusion of new artwork and a new PHANTOM MENACE trailer along with each
>Special Edition re-release. Three more posters…three more trailers…then the
>real thing in May
>
>
>
They are recalling, because *the phantom menace* is such a shite name
--
David

co...@spamjmu.edu

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Nov 25, 1998, 3:00:00 AM11/25/98
to
In rec.games.video.nintendo James Brock <smari...@hotmail.com> wrote:

> Yeah. Is it just me, or does THE PHANTOM MENACE sound like a Scooby Doo
> episode?

That's it! Having read some Star Wars newsgroups (I collect the figures),
I'd heard many different analogies for the title, but the Scooby Doo
comparison is perfect. I suspect that they'll change the title before May
21st.

Ian Klinck

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Nov 25, 1998, 3:00:00 AM11/25/98
to

co...@SPAMjmu.edu wrote:

> That's it! Having read some Star Wars newsgroups (I collect the figures),
> I'd heard many different analogies for the title, but the Scooby Doo
> comparison is perfect. I suspect that they'll change the title before May
> 21st.

"I'd have succeeded in taking over the universe if it hadn't been for my
meddling kids!" -- Darth Vader

;-)
--
Ian Klinck - ia...@combeck.com
Project Manager
Combeck Computer Design, Inc.
(905)568-3037 x37 fax: (905)568-3078

James Brock

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Nov 25, 1998, 3:00:00 AM11/25/98
to

Yeah. Is it just me, or does THE PHANTOM MENACE sound like a Scooby Doo
episode?
--
Thanks. Stephen.
smari...@hotmail.com

Mario D'Alessio

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Nov 25, 1998, 3:00:00 AM11/25/98
to
"James Brock" <smari...@hotmail.com> writes:


>Yeah. Is it just me, or does THE PHANTOM MENACE sound like a Scooby Doo
>episode?

Ha Ha! Thanks for the laugh! That's just great!

Mario


Billy

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Nov 25, 1998, 3:00:00 AM11/25/98
to
agreed on the scooby!

--

remove NOSPAM to reply

-Billy
James Brock wrote in message <01be18a3$d5aa5b80$c522dacf@primenet>...


>
>Yeah. Is it just me, or does THE PHANTOM MENACE sound like a Scooby Doo
>episode?

co...@spamjmu.edu

unread,
Nov 25, 1998, 3:00:00 AM11/25/98
to
In rec.games.video.nintendo Ian Klinck <co...@plus.interlog.com> wrote:


> co...@SPAMjmu.edu wrote:

>> That's it! Having read some Star Wars newsgroups (I collect the figures),
>> I'd heard many different analogies for the title, but the Scooby Doo
>> comparison is perfect. I suspect that they'll change the title before May
>> 21st.

> "I'd have succeeded in taking over the universe if it hadn't been for my
> meddling kids!" -- Darth Vader

> ;-)

Hahaha ... after they rip off his mask of course. Then he dies.

Pioneer

unread,
Nov 25, 1998, 3:00:00 AM11/25/98
to
In rec.games.video.nintendo Ian Klinck <co...@plus.interlog.com> wrote:
>
>
> > co...@SPAMjmu.edu wrote:
>
> >> That's it! Having read some Star Wars newsgroups (I collect the figures),
> >> I'd heard many different analogies for the title, but the Scooby Doo
> >> comparison is perfect. I suspect that they'll change the title before May
> >> 21st.
>
> > "I'd have succeeded in taking over the universe if it hadn't been for my
> > meddling kids!" -- Darth Vader


And their Droid, too!

--
Austin Cline: Regional Director, Council for Secular Humanism

Agnosticism/Atheism on the Web.: http://atheism.miningco.com
Home: http://www.geocities.com/Athens/Academy/2850/
Secular Humanism in OH & PA: http://www.geocities.com/~shiwpa/
Council for Secular Humanism: http://www.secularhumanism.org/

--- "A wise man proportions his belief to the evidence." David Hume
--- "Thinking men cannot be ruled." Ayn Rand


Mark Snyder

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Nov 26, 1998, 3:00:00 AM11/26/98
to
<SNIP>

>>"The Phantom Menace" bows in May ‘99. A new EPISODE I trailer and artwork
>>would accompany *each* film into the theater during its run. In essence:
>>between January and May, the "frill" of each re-release would be the
>>inclusion of new artwork and a new PHANTOM MENACE trailer along with each
>>Special Edition re-release. Three more posters…three more trailers…then
the
>>real thing in May
>>
>>
>>

>They are recalling, because *the phantom menace* is such a shite name
>--
>David
>

Makes me wonder what my "Revenge of the Jedi" poster is worth.

Miles Bader

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Nov 26, 1998, 3:00:00 AM11/26/98
to
"James Brock" <smari...@hotmail.com> writes:
> Yeah. Is it just me, or does THE PHANTOM MENACE sound like a Scooby Doo
> episode?

Wasn't the original called something `Star Wars Episode IV: A New Hope'?
That seems pretty dopey too, and hardly seems to have hurt its
popularity.... George Lucas may have lots of talents, but picking
titles obviously isn't one of them (on the other hand, at least these
are better the hopelessly market-driven titles most big hollywood movies
get!!!!)

-Miles
--
`Cars give people wonderful freedom and increase their opportunities. But
they also destroy the environment, to an extent so drastic that they kill
all social life' (from _A Pattern Language_)

Jet Jaguar

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Nov 26, 1998, 3:00:00 AM11/26/98
to
On 26 Nov 1998 11:54:45 +0900, Miles Bader <mi...@ccs.mt.nec.co.jp>
wrote:

>"James Brock" <smari...@hotmail.com> writes:
>> Yeah. Is it just me, or does THE PHANTOM MENACE sound like a Scooby Doo
>> episode?
>
>Wasn't the original called something `Star Wars Episode IV: A New Hope'?
>That seems pretty dopey too, and hardly seems to have hurt its
>popularity....

(snip!)

I really don't care what they call it, I'll still go and see it. They
could call it "Star Wars: Please Don't See This Movie It's Nothing
But Wall-To-Wall Ewoks", and I'll still be there opening night. :-)

---
Jet Jaguar
I have a spam blocking address. Replying to me is like pulling teeth.
MSTie #54297

35,000 BTU's of propane-fired fury.

fury

unread,
Nov 26, 1998, 3:00:00 AM11/26/98
to

>
>I really don't care what they call it, I'll still go and see it. They
>could call it "Star Wars: Please Don't See This Movie It's Nothing
>But Wall-To-Wall Ewoks", and I'll still be there opening night. :-)
>
>---
>Jet Jaguar
>

I'm with the jet-man. That was funny.

Gary Craig

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Nov 26, 1998, 3:00:00 AM11/26/98
to
On Mon, 23 Nov 1998 22:02:53 -0500, "fury" <fu...@mindspring.com>
wrote:

>As many STAR WARS fans may have heard, there is some indication that Lucas &
>Co. have asked theaters currently displaying STAR WARS: THE PHANTOM MENACE
>posters, banners, and trailers to send all that stuff back to Fox ‘round the
>middle of January. Why this would happen has been a source of some
>confusion - "Why would someone launch an ad campaign then turn around and
>rip it out from the public’s eye for no apparent reason?" is the question of
>the hour.
>
>I’ve just come across some information which may provide some answers.
>According to sources, theaters sending all of their EPISODE I promotion
>material back to Fox in mid-January *will not* represent a reversal of THE
>PHANTOM MENACE’s ad campaign. Rather, it will reflect a re-alignment and
>re-organization of said campaign in preparation for some very special plans.
>
>How so?
>
>There is *some* indication (I would consider this tentative) that Fox plans
>to re-release the Special Editions of the current STAR WARS trilogy ("A New
>Hope", "The Empire Strikes Back", "Return of the Jedi") to theaters before

>"The Phantom Menace" bows in May ‘99. A new EPISODE I trailer and artwork
>would accompany *each* film into the theater during its run. In essence:
>between January and May, the "frill" of each re-release would be the
>inclusion of new artwork and a new PHANTOM MENACE trailer along with each
>Special Edition re-release. Three more posters…three more trailers…then the
>real thing in May
>
>
>

They're just staggering the ad campaign. The first burst is a teaser
and then the 'real' campaign will follow nearer the release time.
Standard advertising stuff really.

jor...@europa.com

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Nov 26, 1998, 3:00:00 AM11/26/98
to
In rec.games.video.sony Miles Bader <mi...@ccs.mt.nec.co.jp> wrote:

: Wasn't the original called something `Star Wars Episode IV: A New Hope'?

It was retroactively attached when sequels became assured. The
original 1977 release just said "Star Wars Episode IV".

- Jordan
jor...@europa.com

****************************************************************************
* "I contradict myself? Very well then I contradict myself. I am large, *
* I contain multitudes..." - Walt Whitman *
****************************************************************************


Kim Wild

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Nov 26, 1998, 3:00:00 AM11/26/98
to
On Wed, 25 Nov 1998 15:54:01 -0500, Ian Klinck
<co...@plus.interlog.com> wrote:

>
>
>co...@SPAMjmu.edu wrote:
>
>> That's it! Having read some Star Wars newsgroups (I collect the figures),
>> I'd heard many different analogies for the title, but the Scooby Doo
>> comparison is perfect. I suspect that they'll change the title before May
>> 21st.
>
>"I'd have succeeded in taking over the universe if it hadn't been for my
>meddling kids!" -- Darth Vader
>

>;-)

LOL!

Kim

James Brock

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Nov 26, 1998, 3:00:00 AM11/26/98
to

Actually, didn't it contain nothing at all. No reference to episode
numbers. I believe that is correct.
It simply said "A New Hope"

But I still maintain my "Scooby Doo" cross-over title assertation. 'A New
Hope' does not sound Scooby-like.
Also I must interject that A New Hope was not marketed as, "Hey, go see A
New Hope" it was simply Star Wars.

The subsequent films ESB & RotJ were marketed with their titles as such. I
do agree with the poster who said that he would go see it no matter what
they called it [SW: ...all to wall Ewoks...]. I will be one of the
millions lining the streets to see this film, I will be the one with my box
of Scooby Snacks.

--
Thanks. Stephen.
smari...@hotmail.com


jor...@europa.com wrote in article
<h%h72.1372$Cp3....@news13.ispnews.com>...

AxL

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Nov 26, 1998, 3:00:00 AM11/26/98
to
<jor...@europa.com> wrote:
>In rec.games.video.sony Miles Bader <mi...@ccs.mt.nec.co.jp> wrote:
>
>: Wasn't the original called something `Star Wars Episode IV: A New Hope'?
>
> It was retroactively attached when sequels became assured. The
>original 1977 release just said "Star Wars Episode IV".

Are you sure? Hasn't it always said "A New Hope" at the
beginning of the scrolling text intro?
--
-AxL a...@wpcr.plymouth.edu "In Christianity, neither morality nor religion
j_he...@oz.plymouth.edu Come into contact with reality at any point."
http://mindwarp.plymouth.edu/~axl - Nietzsche


David Hemy

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Nov 26, 1998, 3:00:00 AM11/26/98
to
In article <365d8b68....@news.easynet.co.uk>, Gary Craig
<gar...@primary.co.uk> writes

>On Mon, 23 Nov 1998 22:02:53 -0500, "fury" <fu...@mindspring.com>
>wrote:
>
>They're just staggering the ad campaign. The first burst is a teaser
>and then the 'real' campaign will follow nearer the release time.
>Standard advertising stuff really.

The indications are, they are using this name, to avoid pirating, and
fake merchandise,(I hope).
--
David Hemy

Mark Beardsley

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Nov 28, 1998, 3:00:00 AM11/28/98
to
>> It was retroactively attached when sequels became assured. The
>>original 1977 release just said "Star Wars Episode IV".
>
> Are you sure? Hasn't it always said "A New Hope" at the
>beginning of the scrolling text intro?


Actually, you are both wrong. Back in '77 (I was there on openning day when
it was only in a few theaters. It got a wider release a few weeks later), it
was simply called Star Wars. There was no Episode anything, there was no
New Hope.

The Episode IV: New Hope thing started when they re-released the film around
'79 in preparation for Empire Strikes back.

Of course this all has very little to do with N64. :)

Jet Jaguar

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Nov 28, 1998, 3:00:00 AM11/28/98
to

I guess in this version, when they pull his mask off Vader turns out
to be Mr. Jones, the owner of the amusement park. :-)

---
Jet Jaguar

Alfred Wallace

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Nov 28, 1998, 3:00:00 AM11/28/98
to
>
>I guess in this version, when they pull his mask off Vader turns out
>to be Mr. Jones, the owner of the amusement park. :-)
>
>---
>Jet Jaguar
>I have a spam blocking address. Replying to me is like pulling teeth.
>MSTie #54297
>
>35,000 BTU's of propane-fired fury.


SCOUBY-DOO!


Lambert

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Nov 28, 1998, 3:00:00 AM11/28/98
to
The rumor listed below is taken word-for-word from a rumor posted at
http://www.aint-it-cool-news.com/
last week! A few days later the site's host, Harry Knowles, posted
a follow-up saying that a press release at the official Star Wars site,
http://www.starwars.com
had denied these rumors, but the statement was worded to leave wide-open
the *possibility* of a DVD or other home-re-release of the first
trilogy.

It's not cool to post a cut-and-paste from a site word-for-word and not
give credit to the place it came from! (Especially when you get
caught.)
The word is PLAGIARISM. Harry's site is too well-known, dude; credit
it!

Anyway, what does this have to do about N64, etc? I can tell you for a
fact that Nintendo has already gotten the rights to release a cart based
on The Phantom Menace. By the way, that WILL be the title; check out a
different press release at starwars.com which says Luca is committed to
this title (no matter what anyone thinks of it, I guess).

I've already gotten off from work, IN WRITING, on May 21 1999. <smirk>


DAVE
"Maybe's are like babies: you can make as many of them as
you want, but the more you make, the fewer of them will
ever amount to anything!"

Heavy Water

unread,
Dec 1, 1998, 3:00:00 AM12/1/98
to

It could be. It should be noted that the poster and banner in the
theaters around my town DO say "Episode One" but have no reference to
"The Phantom Menace."

-Trevor

*+*tke...@home.net*+*

BRIAN

unread,
Dec 1, 1998, 3:00:00 AM12/1/98
to
The Phantom Menace was displayed at the end of the trailer... I guess were
stuck with it..
Brian
Heavy Water wrote in message <36642c6e.4800972@news>...

Sean D Reynolds

unread,
Dec 2, 1998, 3:00:00 AM12/2/98
to
>fury wrote:
>>As many STAR WARS fans may have heard, there is some indication that Lucas &
>>Co. have asked theaters currently displaying STAR WARS: THE PHANTOM MENACE
>>posters, banners, and trailers to send all that stuff back to Fox ‘round the
>>middle of January. Why this would happen has been a source of some
>>confusion - "Why would someone launch an ad campaign then turn around and
>>rip it out from the public’s eye for no apparent reason?" is the question of
>>the hour.
>>
>>I’ve just come across some information which may provide some answers.
>>According to sources, theaters sending all of their EPISODE I promotion
>>material back to Fox in mid-January *will not* represent a reversal of THE
>>PHANTOM MENACE’s ad campaign. Rather, it will reflect a re-alignment and
>>re-organization of said campaign in preparation for some very special plans.
>>
>>How so?
>>
>>There is *some* indication (I would consider this tentative) that Fox plans
>>to re-release the Special Editions of the current STAR WARS trilogy ("A New
>>Hope", "The Empire Strikes Back", "Return of the Jedi") to theaters before
>>"The Phantom Menace" bows in May ‘99. A new EPISODE I trailer and artwork
>>would accompany *each* film into the theater during its run. In essence:
>>between January and May, the "frill" of each re-release would be the
>>inclusion of new artwork and a new PHANTOM MENACE trailer along with each
>>Special Edition re-release. Three more posters…three more trailers…then the
>>real thing in May


Just thought I'd let you know that they did the same thing with
GODZILLA. They flooded the market with ads, posters etc. and then
pulled the lot!

It generates more interest as people want to know more :)

The name THE PHANTOM MENACE will *not* change. US Release date 25th May
1999, UK Release date 16th July 1999 - the same date as the re-release
of Disney's THE JUNGLE BOOK and BEAVIS & BUTT-HEAD 2 hit our screens
here in the UK.

Sean D Reynolds
United Cinemas International UK Ltd.
http://www.electric-theatre.demon.co.uk
Join our FREE e-mail listing service NOW!
uci.por...@electric-theatre.demon.co.uk

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