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What is Disney doing that Nick isn't?

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TMC

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Feb 29, 2012, 12:02:09 AM2/29/12
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http://www.toonzone.net/forums/showthread.php?292398-What-is-Disney-doing-that-Nick-isn-t

http://www.toonzone.net/forums/showthread.php?289168-Nickelodeon-is-investigating-ratings-in-September-with-Nielsen

So I've heard much discussion in the Nickelodeon Investigation
Ratings... thread about Nick's new shows and how their ratings aren't
their best.

So what is Disney Channel doing differently than what Nick is doing
with their new shows, ratings and getting viewers?

Let's see, on Nick we see Bucket & Skinner was obviously a fail, Fred
didn't start out well, How to Rock is on the verge. It seems anything
not created by "Dan Schneider" isn't doing well besides Big Time Rush.
iCarly & Victorious are both doing very well.

Now let's see. A.N.T. Farm is doing well, Jessie is solid, Austin &
Ally seems to be holding up, Shake It Up is fine however So Random!
seems like it's gone.

What are your thoughts? Why don't Nick's Live Action shows don't seem
to be doing all too well? Does it seem like Nick is trying to get a
"teen" audience and Disney is liking the "tweens" or what? Is jut just
poor advertising on Nick's side and a terrible schedule?

Bill Steele

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Feb 29, 2012, 2:13:03 PM2/29/12
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On 2/29/12 12:02 AM, TMC wrote:
> http://www.toonzone.net/forums/showthread.php?292398-What-is-Disney-doing-that-Nick-isn-t
>
> http://www.toonzone.net/forums/showthread.php?289168-Nickelodeon-is-investigating-ratings-in-September-with-Nielsen
>
> So I've heard much discussion in the Nickelodeon Investigation
> Ratings... thread about Nick's new shows and how their ratings aren't
> their best.
>
> So what is Disney Channel doing differently than what Nick is doing
> with their new shows, ratings and getting viewers?
>
> Let's see, on Nick we see Bucket& Skinner was obviously a fail, Fred
> didn't start out well, How to Rock is on the verge. It seems anything
> not created by "Dan Schneider" isn't doing well besides Big Time Rush.
> iCarly& Victorious are both doing very well.
>
> Now let's see. A.N.T. Farm is doing well, Jessie is solid, Austin&
> Ally seems to be holding up, Shake It Up is fine however So Random!
> seems like it's gone.
>
> What are your thoughts? Why don't Nick's Live Action shows don't seem
> to be doing all too well? Does it seem like Nick is trying to get a
> "teen" audience and Disney is liking the "tweens" or what? Is jut just
> poor advertising on Nick's side and a terrible schedule?

One theory: Since Hannah Montana ended, Disney hasn't had a giant hit,
so people are sampling across the board. On Nick, they watch iCarly and
then go to bed.


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