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Peter North, the 'King of Pop (Shots)' charts new course with 'Pure Play' Media

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Walt Wilson

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Jul 5, 2010, 3:24:48 PM7/5/10
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http://business.avn.com/company-news/Adult-Star-Peter-North-Charts-New-Course-With-Pure-Play-395397.html

Adult Star Peter North Charts New Course With Pure Play

CHATSWORTH, Calif.—After 25 years in the adult industry, it’s safe to
say that Peter North has become a legend, and it’s not just that
infamous cumshot that gets the credit. In the past few decades he’s
gained notoriety as a performer, producer, and investor, keeping up
with trends as well as creating his own.

Now, after a year’s hiatus, North is back, armed with a freshly inked
distribution deal with Pure Play Media and promising new content.
Originally from Canada, Peter North moved to California in the early
1980s, where his porn career began. Equipped with an explosive
cumshot, North quickly gained a devoted following. He went on to
perform in more than 1,800 scenes, winning multiple awards along the
way.

In 1995 North embedded his name in the adult industry, simultaneously
establishing his own production company, North Pole Enterprises, and a
distribution endeavor, Northstar Associates. Today those roots have
led to North’s full-time position as president and chief executive
officer of North Pole Enterprises. At present, North distributes
throughout the U.S., Canada and Europe, exclusively through Pure Play
Media.

By 2004, Peter North structured a partnership with Canadian powerhouse
Gamma Entertainment to establish his successful website,
PeterNorth.com. North entered the Famedollars network, followed by
other notorious stars such as Rocco Siffredi, Tera Patrick, Sylvia
Saint and Evan Seinfeld. Further, he went on to initiate interests in
BlazingBucks.com, another well-known internet affiliate program.

The recent partnership with Pure Play Media brings North Pole
Enterprises the maximum exposure the company has been seeking,
enabling it to reach a wider audience through broadcast and DVD sales,
while also extending its reach to European and Canadian customers.

With the new deal comes new content. Expect to see the revival of
classic North Pole series such as Maximum Thrust, North Pole and Deep
Throat This, now shot in HD. New series include the April debut of
Humper to Bumpher, a reality series shot entirely in a limo, with more
all-HD series to be announced in the upcoming year. Peter North
himself also returns as a performer in 2010, starring in the “Maximum
Thrust, Deep Throat This!, Swallow This! and North Pole series.

But it’s not just Peter who’s glowing in the limelight. The talent
shot at North Pole is carefully selected. “I like girls who have
energy and spunk and aren’t doing the scene just because they want a
paycheck,” says North. “I like girls who … really enjoy what they’re
doing … or have a strong following. The best scene, in my opinion, is
when a girl does what comes naturally.”

Peter’s eye for talent has led North Pole Enterprises to thrive on
fresh-faced young girls, a simple directive that’s produced a loyal
following. With his elite selection of industry talent, North is
notorious for being first to shoot hot new talent. Girls at North Pole
often record their first-ever scenes, first interracial or first
blowjob, and North manages to shoot many girls before they develop a
following or leave the industry permanently.

One example of this is Eve Angel, a girl-girl performer famed for her
Viv Thomas work, but not before appearing in the “North Pole” series
in the early 2000s. These sought-after scenes are part of what makes
Peter North’s productions collector’s items and classics. So far, 2010
promises to be a year of more history in the making for Peter North
and North Pole Enterprises.

And as for the secret to his cumshot, well, it’s still a secret. “It’s
mostly genetics,” admits North, “but I do add something to the mix to
enhance it.”

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